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VOLUME 8 // ISSUE 2 OCTOBER 6th, 2014

Tonight’s Speaker: Jordan Neidig Manager of Strategy & Activation at MediaVest

You’re Going Places

How you can end up in New York City this November

Advertising Women of New York

The career conference you can’t afford to miss

Tonight’s Member Spotlight: Kremi Arabadjieva Setting the bar higher than the Cloud

TOP FIVE REASONS You’re Going on Our Next Trip


You’ll get an excuse for class.


You’ll get access to the most esteemed agencies.


It’s up to you how much the trip will cost.


It’ll be your only chance to wear your winter clothes.


Best of all, you know you want to. It’s New York City.

When’s the last time you had one of those?

As long as you’ve paided your member dues you don’t owe us a penny.

For information about the specifics, make sure to talk to Lesly Parra, our Trips Director. To reserve a spot, make sure to email her at LeslyLParra@gmail.com starting 10 p.m. Monday night.

MEMBER SPOTLIGHT: Kremi Arabadjieva Kremi Arabadjieva, a third year advertising major, isn’t just lucky. Yes, she was the winner of the Adobe Creative Cloud subscription last meeting, and maybe you recognize her from a Honda Accord commercial that played on Telemundo and Univision, but our member spotlight is a whole lot more than just a winner and primetime celebrity. She is currently the Vice President of External Affairs for Reitz Union Board Entertainment so she handles all of the co-sponsorships with other organizations on campus. She also had a marketing internship with Sportody, a start up here in Gainesville, during her freshman year where she polished her research and Hootsuite skills. With this experience, she’s figured out what interests her the most. “People fascinate me and I really want to learn what drives their behavior,” explains Kremi. “Whatever I end up doing, I want a career where I get to spend a lot of time communicating with many different types of people.” With an outlook like this, it’s easy to see why the “Share a Coke” campaign really inspired her. “It brought people together, even if it was just for a couple of minutes.” Kremi certainly has a lot to look forward whether it’s creating commercials or starring in them, and we couldn’t be prouder to have her as a member. Congrats, Kremi!

Jordan Neidig d i re c t f ro m M e d i a Ve s t “Born and raised in central Pennsylvannia I knew at a young age I had to live in a city. After attending George Washington University and interning at the White House I moved to New York City. With a passion for politics, news and entertainment I fell into interning at Us Weekly and Rolling Stone doing PR. From there I had a brief stint in celebrity lifestyle PR, working events like Kim Kardashian’s 30th birthday party and orchestrating photo shoots. More than anything I love living in NYC for its endless possibilities. The city truly never sleeps and the people are a blend from all over the world. Everyone has a unique story of their own. My two older brothers (one sister-in-law and niece) live here as well which adds to the excitement. In my free time I usually enjoy reading anything and everything (no Kindle allowed) or I’m out and about. Balancing time during the week between personal and professional events is a good challenge, but no matter what I like to stay busy. Looking into the future I’ll likely be in NYC for as long as possible!”

It’s Time to Network #likeagirl It’s one thing to send a email with your resume attached, hoping someone may read it, but it’s quite another to hand it to a possible employer personally. During Ad Society’s New York City trip, members who are women can have this opportunity. The Advertising Career Conference, hosted by Advertising Women of New York (AWNY), is an event that has launched the careers of dozens of today’s top advertising and media executives. You could be one of them. AWNY’s annual Career Conference is a powerful opportunity for members to learn about the industry and discover a variety of career options within advertising and communications. Workshops led by influential advertising professionals from a variety of disciplines like account management, media, public relations, direct marketing, interactive media, sales, and creative offer the chance for members to network with professionals and other students with your same focus. In addition, attendees can have their portfolios reviewed by human resource and recruiting experts. So, if you decide to skip it, let’s hope your email is really intriguing. Otherwise, we’ll see you there!

Tweet your best caption for this picture to

@UFAdSociety with #captioncontest and you could win a prize! Winners will be announced at the end of the meeting.

Twitter Caption Contest

What’s Next? TONIGHT:

After-Meeting Social at Tijuana Flats. Join us for a few rounds of FREE beer, chips & salsa!

Upcoming Dates

Oct. 10th- Ad Council Event Oct. 12th- New Member Retreat Oct. 15th- MAIP Application Due Oct. 19th- Jungle Friends Volunteering Oct. 23rd- General Body Meeting Oct. 30th- Halloween Social Nov. 5th- General Body Meeting Nov. 20th- General Body Meeting Nov. 20th-25th- New York Trip! Dec. 3rd- General Body Meeting

Love writing, editing, designing or all of the above? Consider joining the ICON committee! For more information about the ICON, contact Myriam Robinson at myriamlrobinson@gmail.com Director: Myriam Robinson Assistant Director: Erin Peace

Stay in the loop // Follow us online Facebook.com/AdSociety Twitter.com/UFAdSociety

Profile for Ad Society at University of Florida

Volume 8 Issue 2, 10.8.14 Meeting  

UF Ad Society, ICON Issue 2, 10/8 Meeting

Volume 8 Issue 2, 10.8.14 Meeting  

UF Ad Society, ICON Issue 2, 10/8 Meeting