2019
MEDIA PACK
It’s all about the right brand...
T TG Middle East & Nor th A frica operates under a licence from T TG Media Limited in the U K
OUR VISION Travel Trade Gazette Middle East & North Africa (TTG MENA) is part of the globally recog nised TTG Group and encompasses the travel trade print, digital and web platforms of TTG MENA and ttg mena luxury. Established in 1996, TTG MENA offers products and services dedicated to the MENA travel and tourism industry, providing a platform for news, communication and marketing for stakeholders within this lucrative and everdeveloping seg ment. TTG MENA is part of the established CADS Group portfolio – a leading international hotel, real estate and high-end tourism development group.
The preferred choice of travel industry professionals across the Middle East and North Africa region...
TTG Middle East & North Africa (TTG MENA) is a premier travel trade publication for the region. Part of the global TTG group, it features well researched and comprehensive coverage of 20 regional countries, providing the latest and most relevant regional and international travel trade news for travel industry professionals.
Published monthly in digital format, with three dedicated print issues (March, May and November), TTG MENA is read by more than 34,000 travel trade professionals around the world. It is distributed at all major regional and international travel trade exhibitions and is frequently a media partner for these high-profile shows.
Editorial Schedule
TTG MENA has been delivering news and reviews to the travel trade industry for over two decades, with fully interactive and printed issues prepared for major events and shows.
Printed EVENTS ISSUE DESTINATION KUWAIT
DESTINATION QATAR
UPDATE SINGAPORE
UPDATE MED ESCAPES
AWARENESS MOROCCO ANALYSIS SOUTH AFRICA
AWARENESS UK & IRELAND ON LOCATION JAPAN
UPDATE TURKEY AWARENESS SWITZERLAND SPOTLIGHT TUNISIA
AWARENESS SRI LANKA SPOTLIGHT WEDDINGS & HONEYMOONS
Booking Deadline: 11th Jan
Booking Deadline: 22nd Jan Artwork Deadline: 25th Jan
Booking Deadline: 12th Feb Artwork Deadline: 15th Feb
Booking Deadline: 25th Mar Artwork Deadline: 27th Mar
Artwork Deadline: 14 Jan th
DESTINATION EGYPT
DESTINATION GREECE & CYPRUS
UPDATE ABU DHABI
Printed EVENTS ISSUE DESTINATION DUBAI
DESTINATION JORDAN
DESTINATION LEBANON
DESTINATION EUROPE
ON LOCATION BAHRAIN FOCUS ON SAUDI ARABIA SPOTLIGHT FRANCE REGIONAL ROUND UP
UPDATE CENTRAL ASIA
AWARENESS KUWAIT
FOCUS ON CHINA
ON LOCATION SEYCHELLES
ON LOCATION AFRICA
ON LOCATION INDONESIA
FOCUS ON THAILAND
SPOTLIGHT MALAYSIA
AWARENESS AUSTRALIA
PROMOTIONS
PROMOTIONS
Booking Deadline: 17th Apr
Booking Deadline: 26th May
Booking Deadline: 23th Jun
Booking Deadline: 23th Jul
Artwork Deadline: 19 Apr
Artwork Deadline: 29 May
Artwork Deadline: 25 Jun
Artwork Deadline: 26th Jul
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th
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Printed EVENTS ISSUE DESTINATION OMAN
DESTINATION DUBAI
DESTINATION ABU DHABI
DESTINATION SAUDI ARABIA
UPDATE QATAR
SPOTLIGHT GERMANY
ON LOCATION EGYPT
ON LOCATION AMERICAS
ON LOCATION ASIA
SPOTLIGHT INDIAN OCEAN
ON LOCATION PHILIPPINES SPOTLIGHT INDIA
AWARENESS NORTHERN EMIRATES
AWARENESS BAHRAIN
FOCUS ON TURKEY REGIONAL ROUND UP
AWARENESS VIETNAM
Booking Deadline: 25th Aug
Booking Deadline: 22nd Sep
Booking Deadline: 18th Oct
Booking Deadline: 26th Nov
Artwork Deadline: 27 AugÂ
Artwork Deadline: 25 Sep
Artwork Deadline: 18 Oct
Artwork Deadline: 28th Nov
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Print ADVERTS Specification NORMAL ADVERTS
SPECIAL POSITIONS
1
DOUBLE PAGE SPREAD
390x550mm
€ 9,000
2
DOUBLE JUNIOR
254x370mm Trim size
€ 6,800
3
FULL PAGE
390x275mm+3 Bleed
€ 5,000
4
JUNIOR PAGE
254x176mm Trim size
€ 3,900
5
HALF PAGE HORIZONTAL
180x266mm Trim size
€ 3,500
6
HALF PAGE VERTICAL
360x131mm Trim size
€ 3,500
7
QUARTER PAGE HORIZONTAL
131x176mm Trim size
€ 2,900
8
QUARTER PAGE VERTICAL
180x131mm Trim size
€ 2,300
10x41
€ 45
PER SINGLE COLUMN
TAILORED OPTIONS BOOKMARK WITH TAPE
210x148
€ 6,500
BELLY BAND
60x600
POA
N/A
POA
INSERTS
10
€ 1,600
60x266mm
€ 3,200
FRONT PAGE STRIP LARGE
90x266mm
€ 5,000
390x275 + 3mm Bleed
€ 6,000
BOOKEND (1/3 PAGE)
370x86 +3mm Bleed
€ 2,800
370x86 (x2)
€ 4,000
HALF PAGE WRAP
220x550 +3mm Bleed
€ 10,000
FULL PAGE WRAP
390x550 +3mm Bleed
€ 13,500
TWO BOOKENDS 1 ISSUE
12
For multiple bookings placed within 12 months of first advert 4 Ads 10%
8 Ads 15%
12 Ads 20%
16 Ads 25%
(Series discounts do not apply to special positions)
Right hand page 10% extra • Guaranteed positions 20% extra
2
6
3
5
ARTWORK Requirements:
9
8
60x143mm
FRONT PAGE STRIP SMALL BACK PAGE FULL
11
4
7
FRONT PAGE EARPIECE
2 Ads 5%
PRINT SIZE mm (height x width)
1
9
10
Artwork must be in EPS, TIFF or PDF format in high resolution, with all fonts and images embedded. Colour breakdown must be CMYK. (Artwork must be exact size as specified at booking.) Resolution (dpi): TIFF or JPEG must be 300 (dpi).
11 12
Embedded fonts: Fonts must be embedded in the following programmes: Freehand, Illustrator and InDesign. Illustrator and InDesign fonts must be created to outlines. Crop marks & overprint: Crop marks must be arranged on artwork. All overprint must be switched off.
Digital ADVERTS Specification FULL INTERACTION RATE CARD TTG MENA DOUBLE PAGE SPREAD €4,250 FULL PAGE €2,500 JUNIOR PAGE €2,000 Half Page €1,800 Front page strip large €2,500 Bookends x2 €2,000 PRIME POSITION DPS PAGE 2 & 3 DPS PAGE 4 & 5 DPS PAGE 6 & 7 FP pages 2 to 7
ARTWORK SIZE 550MM ( W ) 368MM ( H ) + 5MM BLEED 275MM ( W ) 368MM ( H ) + 5MM BLEED 176MM ( W ) 230MM ( H ) + 5MM BLEED 266MM ( W ) 155MM ( H ) + 5MM BLEED 266MM ( W ) 90MM ( H ) + 5MM BLEED specification ON application
€6,000 €5,500 €5,000 €3,000
BASIC INTERACTION RATE CARD TTG MENA DOUBLE PAGE SPREAD €1,200 FULL PAGE €750 JUNIOR PAGE €600 Half Page €450 QUARTER PAGE VERTICAL €300 EAR PIECE €230 Front page strip large €750 Bookends x2 €600 SPONSORSHIP STRIP €120
ARTWORK SIZE 550MM ( W ) 390MM ( H ) + 5MM BLEED 275MM ( W ) 390MM ( H ) + 5MM BLEED 176MM ( W ) 254MM ( H ) + 5MM BLEED 266MM ( W ) 180MM ( H ) + 5MM BLEED 131MM ( W ) 180MM ( H ) + 5MM BLEED 143MM ( W ) 60MM ( H ) + 5MM BLEED 266MM ( W ) 90MM ( H ) + 5MM BLEED specification ON application specification ON application
PRIME POSITION DPS PAGE 2 & 3 DPS PAGE 4 & 5 DPS PAGE 6 & 7 FP pages 2 to 7
€1,400 €1,200 €100 €750
FULL PAGE
FULL DIGITAL ADVERT ARTWORK SIZE: 275MM ( W )
INTERACTIVE FULL PAGE ADVERT
368MM ( H )
UP TO 5 LINKS IN YOUR ADVERT IMAGE GALLERY : UP TO 6 IMAGES 1 YOUTUBE OR VIMEO VIDEO IMAGE GALLERY SPEC 800PX( W ) 450PX( H ) 72DPI
DOUBLE PAGE
FULL DIGITAL ADVERT ARTWORK SIZE: 550MM ( W )
INTERACTIVE DOUBLE PAGE ADVERT
368MM ( H )
UP TO 5 LINKS IN YOUR ADVERT IMAGE GALLERY : UP TO 8 IMAGES 1 YOUTUBE OR VIMEO VIDEO IMAGE GALLERY SPEC 800PX( W ) 450PX( H ) 72DPI
HALF PAGE
FULL DIGITAL ADVERT
JUNIOR PAGE
ADVERT FULL DIGITAL ARTWORK SIZE: 176MM ( W )
ARTWORK SIZE: 266MM ( W ) 155MM ( H )
UP TO 3 LINKS IN YOUR ADVERT IMAGE GALLERY : UP TO 4 IMAGES IMAGE GALLERY SPEC 800PX( W ) 450PX( H ) 72DPI
INTERACTIVE HALF PAGE ADVERT
INTERACTIVE JUNIOR PAGE ADVERT
UP TO 4 LINKS IN YOUR ADVERT IMAGE GALLERY : UP TO 5 IMAGES 1 YOUTUBE OR VIMEO VIDEO IMAGE GALLERY SPEC 800PX( W ) 450PX( H ) 72DPI
230MM ( H )
Reserved for the upper echelons of the luxury travel industry Emerging from the demands of the elite luxury travel seg ment, ttg mena luxury is the region’s only quarterly publication directed at premium travel trade professionals. Taking inspiration from consumer travel publications, yet remaining loyal to its renowned B2B editorial style, it is reserved for the upper echelons of the luxury travel industry, assisting agents in making the most of the luxury travel seg ment.
ttg mena luxury is released quarterly, in accordance with the four seasons – the Spring and Autumn editions are digital and the Winter and Summer editions are print. The publication is read by 18,000 travel agents and suppliers committed to this highend sector. With this focus on luxury bookers, agent distribution equates to 4,000 with a further 3,500 being sent to suppliers from across all tourism industry disciplines. Balancing the demands of the modern luxury connoisseur, the ever-popular Summer and Winter printed editions of ttg mena luxury will receive extended visibility at leading travel trade fairs, while the Spring and Autumn issues have taken on an exciting and interactive digital format.
Editorial
Schedule ttgmena luxury is released quarterly, in accordance with the four seasons – the Spring and Autumn editions are digital and the Winter and Summer issues are print editions.
Printed EVENTS ISSUE FEATURES LEVANT, FAMILY TRAVEL, ASIA TRENDING DESTINATION GUIDE CALIFORNIA
FEATURES UAE, WEDDINGS & HONEYMOONS, EUROPE TRENDING DESTINATION GUIDE RWANDA
TRENDS REPORT
TRENDS REPORT
LUXURY TRAVEL TRENDS FOR 2019
TRANSFORMATIONAL TRAVEL TRENDS
Booking Deadline: 11th Jan
Booking Deadline: 17th Apr
Artwork Deadline: 14 Jan
Artwork Deadline: 19th Apr
th
Printed EVENTS ISSUE FEATURES NORTH AFRICA, SPA AND WELLNESS, THE AMERICAS
FEATURES GCC, BUSINESS & MICE TRAVEL, CARIBBEAN & INDIAN OCEAN
TRENDING DESTINATION GUIDE BHUTAN
TRENDING DESTINATION GUIDE MONTENEGRO
TRENDS REPORT
TRENDS REPORT
MILLENNIAL & MILLENNIAL MINDED TRAVEL TRENDS
ETHICAL & SUSTAINABLE TRAVEL TRENDS
Booking Deadline: 23th Jul
Booking Deadline: 18th Oct
Artwork Deadline: 26 Jul
Artwork Deadline: 18th Oct
th
Print Specification NORMAL ADVERTS 1
FULL PAGE
370x280 + 5mm Bleed
€ 4,500
INSIDE BACK/FRONT FULL PAGE
370x280 + 5mm Bleed
€ 5,500
BACK PAGE FULL
370x280 + 5mm Bleed
€ 6,000
2
DOUBLE PAGE SPREAD
370 x 560 + 5mm Bleed
€ 6,500
3 4
HALF PAGE HORIZONTAL
180x280 + 5mm Bleed
€ 2,500
HALF DOUBLE PAGE SPREAD
180 x 560 + 5mm Bleed
€ 4,500
SPECIAL POSITIONS 4 X FULL COLOUR WRAP (170GSM)
370x560 + 5mm Bleed
€ 8,500
ADVERTORIAL FULL PAGE
370x280 + 5mm Bleed
€ 5,000
ADVERTORIAL DOUBLE PAGE SPREAD
370x560 + 5mm Bleed
€ 7,000
LUXURY EXPERIENCE PRINT & DIGITAL 4 PAGE PRINT
€ 15,000
8 PAGE PRINT
Specification On Request
4 PAGE DIGITAL 8 PAGE DIGITAL
€20,000 € 6,500 € 11,000
PRINT SIZE mm (height x width)
1
(Series discounts do not apply to special positions)
Right hand page 10% extra • Guaranteed positions 20% extra
ARTWORK Requirements: Artwork must be in EPS, TIFF or PDF format in high resolution, with all fonts and images embedded. Colour breakdown must be CMYK. (Artwork must be exact size as specified at booking.)
3
Resolution (dpi): TIFF or JPEG must be 300 (dpi).
2
Embedded fonts: Fonts must be embedded in the following programmes: Freehand, Illustrator and InDesign. Illustrator and InDesign fonts must be created to outlines.
4
Crop marks & overprint: Crop marks must be arranged on artwork. All overprint must be switched off.
Digital ADVERTS Specification FULL INTERACTION RATE CARD MENA LUXURY ARTWORK SIZE DOUBLE PAGE SPREAD €3,750 560MM (W) 345MM (H) + 5MM BLEED FULL PAGE €2,000 280MM (W) 345MM (H) + 5MM BLEED Half Page €1,500 280MM (W) 180MM (H) + 5MM BLEED PRIME POSITION ADVERTORIAL DPS PAGE 2 & 3 €5,500 DPS ADVERTORIAL €4,250 DPS PAGE 4 & 5 €5,000 FP ADVERTORIAL €3,000 DPS PAGE 6 & 7 €4,500 FP pages 2 to 7 €2,500
BASIC INTERACTION RATE CARD MENA LUXURY ARTWORK SIZE DOUBLE PAGE SPREAD €1,000 560MM (W) 370MM (H) + 5MM BLEED FULL PAGE €750 280MM (W) 370MM (H) + 5MM BLEED Half Page €500 280MM (W) 180MM (H) + 5MM BLEED PRIME POSITION ADVERTORIAL DPS PAGE 2 & 3 €2,000 DPS ADVERTORIAL €2,100 DPS PAGE 4 & 5 €1,800 FP ADVERTORIAL €1,000 DPS PAGE 6 & 7 €1,250 FP pages 2 to 7 €1,000
DOUBLE PAGE ADVERT ARTWORK SIZE: 560MM (W) 345MM (H) UP TO 5 LINKS IN YOUR ADVERT IMAGE GALLERY : UP TO 8 IMAGES 1 YOUTUBE OR VIMEO VIDEO EMBEDDED WEBSITE
INTERACTIVE DOUBLE PAGE ADVERT
IMAGE GALLERY SPEC
800PX(W)
450PX(H) 300DPI
FULL PAGE ADVERT
ARTWORK SIZE: 280MM (W) 345MM (H)
INTERACTIVE FULL PAGE ADVERT
UP TO 5 LINKS IN YOUR ADVERT IMAGE GALLERY : UP TO 6 IMAGES 1 YOUTUBE OR VIMEO VIDEO OR EMBEDDED WEBSITE IMAGE GALLERY SPEC
800PX(W) 450PX(H) 300DPI
+357 24 803000 sales@ttgmena.com www.ttgmena.com
Digital ADVERTS Specification HALF PAGE ADVERT ARTWORK SIZE: 280MM (W) 180MM (H) UP TO 3 LINKS IN YOUR ADVERT IMAGE GALLERY : UP TO 4 IMAGES
INTERACTIVE HALF PAGE ADVERT
IMAGE GALLERY SPEC
800PX(W) 450PX(H) 300DPI
menaluxury.com
width x height
2
1 2
PRICE
LUXURY BANNER LEADERBOARD
728x90 px
MPU
300x250 px € 300 for 3 Months
LUXURY PROFILE
€ 500 for 3 Months € 1,000 for 12 Months
[Format must be jpeg, gif, png only]
1
What are your little luxuries in life? +357 24 803000 sales@ttgmena.com www.ttgmena.com
2019
DEADLINES ISSUE
Booking & Editorial DEADLINE
TTG January Newspaper
11 January 2019
14 January 2019
TTG LUXURY Spring
11 January 2019
14 January 2019
TTG February Newspaper
22 January
25 January
TTG March Newspaper
12 February
15 February
TTG April Newspaper
25 March
27 March
TTG LUXURY Summer
19 April
19 April
TTG May Newspaper
19 April
19 April
TTG June Newspaper
26 May
29 May
TTG July Newspaper
23 June
25 June
TTG LUXURY Autumn
23 July
26 July
TTG August Newspaper
23 July
26 July
Artwork
DEADLINE
TTG September Newspaper 25 August
27 August
TTG October Newspaper
22 September
25 September
TTG LUXURY Winter
18 October
18 October
TTG November Newspaper
18 October
18 October
TTG December Newspaper
26 November
28 November
TTG January Newspaper
5 January
9 January
www.ttg mena.com
> Daily updated news. > O nline regional and international directory, including information on airlines, hotels, travel agents, etc.
> Tools, reviews and exclusive interviews. > Event calendar listing for upcoming regional and international travel industry events, including exhibitions, shows and seminars.
> D ownloadable resources, including the latest copy of TTG MENA, as well as an archive and our media information.
A full breakdown of web stats can be provided on request. Contact: web@ttg mena.com for more details
1
AVERAGE of
500,000 page views per month To receive your tailor made quote contact: web@ttgmena.com
2
SPECIFICATIONS Banner advertising is a great way to get your brand message across as well as generate leads. Having a presence on ttg mena.com ensures that your brand is associated with the leading MENA online news resource for the travel trade industry.
CPM ADVERTISING Cost per 1,000
Minimum purchase 100,000 impressions.
1
The banner will be visible on all pages of TTG MENA
2
LEADER BOARD 728x90px â‚Ź15 MPU 300x250px â‚Ź12
Digital marketing provides you with the opportunity to effectively showcase your products and services through a variety of techniques and mediums.
WHY GO DIGITAL Digital platforms including mobile devices, computers and tablets are the way of the future. Therefore, it is imperative that clients can get in touch with potential customers instantly via the mediums they use throughout the day. Digital marketing allows you to do so through methods such as email marketing, banner advertising, online company profiles and newsletters, to name a few.
Cost effective:
Brand Advertising:
Digital advertising is one of the most cost-effective advertising
TTG MENA Online allows for both targeted and global coverage.
methods available for creating, delivering and executing
With an impressive number of views per month, TTG Online
campaigns.
allows you to showcase your brand name and logo to the
ROI:
demographic you most need.
Control where your budget goes by targeting the right audience
Target:
over the widest possible yet targeted market arena, allowing you
Target your specific audience based on geography and industry.
to drive more sales for your company in a more transparent way.
Reach:
Interactive:
Reach more people within the relevant demographic and get them to
Create your advertisement using multiple formats to impress
recognise your brand as the brand.
your clients and make an impact. Utilising all aspects of the digital world from social media and video presentations to
Measure:
multiple web links and photo gallery promotions.
Online advertisement is transparent. Reporting and analysis provides comprehensive evidence of ROI on your promotional activities.
i PROFILE Increase your potential, your website traffic and your ROI with the i-Profile. i-Profiles, a digital innovation by TTG MENA, allows companies within the travel trade industry to display videos, PDF downloads, web links, high-resolution images and descriptive text.
Your company’s i-Profile is placed on our website and promoted via various mediums, including social media, banners on ttgmena.com as well as our weekly e-newsletter. Potential clients can then view your videos, download your fact sheets or offers, and learn more about your business via the images and descriptive text. Additionally, your i-Profile offers potential customers a direct link to your website or specific landing page of your choice, which has the potential to increase revenue and website traffic. Key features include PDF downloads, web links, high resolution images and a descriptive text of your business.
OPTION 1 Image gallery: MPU banner Features from your current website. 5-20 images
300px X 250px Format: JPEG, or GIF
(Sizes listed are width x height)
SPECIFICATION Top Slideshow: 3 images
1170px X 410px Image caption for each image
COMPANY LOGO BRANDING Intro Text: 50-100 words Tabs with text: Up to 4 tabs 6x WEB LINKS Social Media Videos: upto-10 (Placed on the front page 125px X 125px)
50-100 words each
After we set up your iProfile with the content you will provide, TTG MENA’s e-commerce team will review your profile and suggest a few features not listed above to make your i-Profile unique
(website, email etc.)
All of your social media links
YouTube or Vimeo links
i-Profiles give you the potential to increase revenue and website traffic...
OPTION 2 Image gallery: MPU banner Features from your current website. 5-20 images
300px X 250px Format: JPEG, or GIF
(Sizes listed are width x height)
SPECIFICATION Top Slideshow: 3 images
1170px X 500px Image caption for each image
COMPANY LOGO BRANDING Intro Text: 50-100 words Tabs with text: Up to 4 tabs 6x WEB LINKS Social Media Videos: upto-10 (Placed on the front page 125px X 125px)
50-100 words each
After we set up your iProfile with the content you will provide, TTG MENA’s e-commerce team will review your profile and suggest a few features not listed above to make your i-Profile unique
(website, email etc.)
All of your social media links
YouTube or Vimeo links
Increase your potential, your website traffic and your ROI with the i-Profile.
As the luxury industry embraces the ever evolving digital world, ttg mena luxury has also evolved online. A response to the demand of our clients, the digital domain serves as solid support to its print counterpart, streng thening ttg mena luxury’s overall global reach.
Visitors to the site are kept informed of all the latest luxury travel news and are able to download all past and recent copies of the print publication, as well as utilise our web space, allowing for both engaging editorial and pictorial sharing of your products.
NEWSLETTER
Let our readers take you home
SENT TO
30,000
CONTACTS
The TTG MENA newsletter is sent out weekly to 30,000 regional and international travel trade professionals.
1
Containing up-to-date news and reports
2
for the tourism industry in an easy-to-read format, the TTG MENA newsletter reaches thousands of industry professionals,
3
delivering the week’s breaking news and exclusive features directly to your inbox.
4
PREMIUM DOUBLE 816x75px €1,800 NEWS HEADER 510x75px €700 RIGHT MPU 250x250px €650 RIGHT BANNER 234x75px €450
EDM MARKETING Focus your sales and marketing campaigns by using our extensive database of 30,000+ regional and international travel industry
CIRCULATION BY REGION
contacts to send promotional material directly to your target group.
By identifying your target countries or region, as well as the industries you wish to contact, we are able to filter our database exactly to your requirements and email your promotional material directly to your targeted group. Electronic Direct Marketing (EDM) is a fast and cost-effective way of reaching your target audience. The client retains full control of the content as well as when the email shot will be
MENA 48% EUROPE 28% ASIA 17% AMERICAS 5% AFRICA 2%
sent out. EDMs are ideal for special current promotions targeted at specific audiences of your choosing.
DEFINE YOUR TARGET. CONTROL YOUR CONTENT. MAXIMISE YOUR RETURN.
EDM SPECIFICATION HTML Format t Width 600px X 1600px max t Uses inline styling only t No externally referenced CSS t Uses as much true-type text as possible rather than one flat image t No multiple exclamation marks (i.e. !!!) No asterisks t Subject line:10 words max t Main body: 400 words max t
www.ttgmena.com +357 24 803000 sales@ttgmena.com
w w w. t tg m en a . c o m