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Prices available instore. ***Available at Selected stores ONLY
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designers initiative
F
or the past 3 years, Edgars Stores has invested in local designers in a project dubbed, Edgars Local Designers Initiative. This 2018 saw us awarding 3 young local designers with an internship opportunity at our manufacturing arm in Bulawayo – Carousel. The Edgars local designers initiative launched in 2016, and as a business we are excited in seeing the continued growth in these young designers and being in a position to invest in them. The search for the local designers is carried out through a promotion that runs bi-annually and is open to designers residing in Zimbabwe or of Zimbabwean nationality residing in other countries, who will gain skills that will be invaluable to their careers, from being groomed in the artistry of garment construction, all the way through to learning how to market and sell their products. With each edition, 6 clothing designers are selected out of the competition entries. Adjudicators then split the 6 into 2 groups based on initial presentation and potential to give a good mix in the group. 1 group goes in for one year and the next group goes in for internship the following year. The uniqueness of the local designers initiative is that not only are the designers trained at Carousel, they are upskilled and empowered as the internship program requires them to design a range that will actually go into production and be sold at 2 of the biggest Edgars branches in Zimbabwe. The past 2 editions saw the successful launch of designs by Sekai Sandamu, Heather Madlabuta and Kudakwashe Chihungwa in 2016, 2017 launched Salome Jere, Tawana Nyamupingidza and Thandiwe Mguquka. These designs in the past 2 editions were very successful in-store and well
received by customers with some pieces selling out within hours of hitting the sales floor. This year we celebrate DMart Fashions by Degma Matanhire, Meraki Collection by Pretty Mbishi and Feroce Belle by Tapona Mangwiza. The 2 ladies and 1 gentleman were stationed at Carousel clothing factory in Bulawayo for a 3 month period from April to June. A lot of work was put in by this group as they had to surpass the levels set by their predecessors. The 3 ranges designed are for ladies so our female customers will have some exciting merchandise to look forward to in-store come October. The ranges boast of freshness, unique blend of fabrics, interesting design features and accessories. The most fascinating aspect about the ranges for 2018 is the designers made every attempt to be commercial while not losing their essence as creators of bespoke merchandise. The product will definitely stand out in stores due to its uniqueness as well as the pieces being one of a kind. As Edgars we will continue investing in local talent, particularly up and coming talent to give them an opportunity to showcase their capabilities to the nation. We support the local tertiary institutions by facilitating for further development of this young talent in a live working environment, giving the designers a full perspective of their industry of choice. There is still a lot of work to be done in further developing local designer skills, hence this program is ongoing. We encourage our customers to give us feedback on their experience with the designer merchandise in stores, and look forward to having this assorted range in stores come October. Rumbie Dzimba – Group Marketing Executive.
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Fashion trend alert #STYLECAM
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THIS PAGE:FREE 2BU BIKER JACKET R599.95 FREE 2BU OVERSIZED CHECKED SHIRT R349.95 FREE 2BU BUTTON-DETAIL LEGGINGS R299.95 FREE 2BU OVAL HOOPS EARRINGS R59.95 KELSO CHAIN NECKLACE R99.95
Fashion trend alert
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Fashion trend alert #STYLECAM
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THIS PAGE:FREE 2BU BIKER JACKET R599.95 FREE 2BU OVERSIZED CHECKED SHIRT R349.95 FREE 2BU BUTTON-DETAIL LEGGINGS R299.95 FREE 2BU OVAL HOOPS EARRINGS R59.95 KELSO CHAIN NECKLACE R99.95
Fashion trend alert
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DEEMART FASHIONS By Degma Matanhire
Fashion trend alert #STYLECAM
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THIS PAGE:FREE 2BU BIKER JACKET R599.95 FREE 2BU OVERSIZED CHECKED SHIRT R349.95 FREE 2BU BUTTON-DETAIL LEGGINGS R299.95 FREE 2BU OVAL HOOPS EARRINGS R59.95 KELSO CHAIN NECKLACE R99.95
Prices available in-store
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Dried Kapenta (Matemba) Stew SERVES : 4-5 PREP TIME 20 MINS COOK TIME 16 MINS TOTAL TIME 36 MINS INGREDIENTS
4-5 Servings ~ 20 min 50g dried kapents 1 medium onion, chopped 2 large tomatoes, chopped 1/2 tsp curry powder 1 tsp garlic, minced 2 tsp tomato paste Water 2 tbsp spring onion greens, chopped 2 tbsp oil for frying UTENSILS Bowl Frying pan Chopping board
Sharp knife Teaspoon DIRECTIONS Soak your kapenta in boiling water for about 10 minutes. Make sure they are all immersed in the water. After 10 minutes, drain and pat dry your kapenta. Heat oil in pan and add the kapenta.Fry until browned. Remove from pan and set aside. Add onions and curry powder into the same pan. Fry for about a 2 minutes. Add the tomatoes, garlic and tomato paste. Stir, reduce heat and cover the pot for about 3 minutes to allow the tomatoes to get cooked. After 5 minutes, add a little of water. You may add soup powder at this point, if using, cover the pot again and let it simmer for another 3 minutes. Return the kapenta to the pan and simmer for a final 3 minutes,
allowing the kapenta to soak in the soup flavour. Sprinkle some spring onion. Enjoy! Recipe Credit: Zimbokitchen https://www. zimbokitchen.com/dried-kapenta-matemba-stew/
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smart
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