You make us who we are.

It’s True.

The President & CEO

According to industry call report data at the close of 2022, TruStone was the fastest growing credit union of our size in the nation. While I am honored by the distinction, I can’t say that I am surprised. Years ago, the board, management and staff of TruStone set out to be the best of the best, and it is clear that those who do business with us would agree.

Reflecting on what got us here, there are many actions, individuals, and teams that I could point to as contributors to our success. But as I draft that mental list, it quickly becomes clear that what I am compiling is a manifestation of our Core Values, put to action. Such values are at the heart of the member experience that we strive to deliver each and every day:

Integrity.

We act in the best interest of our members. Maintaining a strong financial position is imperative to acting in your best interest. Doing so allows us to provide you with an abundance of competitively priced services. It also enables us to keep your funds safe and your personal information secure.

Collaboration.

Think independently. Work collectively.

By year end, TruStone’s operational efficiency was the best in recent history, a feat that is only possible when your board, management and staff work with synergy. When we all share the same vision – delivering an exceptional experience – that focus is realized.

Simplicity.

Deliver frictionless service. Be easy to work with.

Over 110,000 TruStone members do business with their credit union through digital channels. 2022 investments in person-to-person transfers, online mortgage applications and loan refinance tools delivered member convenience, while the launch of our free TruPayday service provided members with their direct deposit up to two days earlier than before.

Energy.

Be tireless in our pursuit of excellence.

Our staff is genuinely enthusiastic to serve members. That desire to help others extends beyond our office doors, and is evident in the time and dedication TruStone employees put toward our larger community. During a single day of giving last fall, over 450 of our employees volunteered at 27 local charities, making a truly impactful difference to those in need.

Continuous Improvement.

Demonstrate an eagerness to learn and evolve.

Being recognized as the fastest growing credit union is no reason to rest on our laurels. Instead, we continue to listen to your feedback as we make investments for the betterment of our membership. In 2023 that includes improvements to online chat, a robust new card rewards program, and a new branch location for our members in Coon Rapids.

Our accomplishments are especially noteworthy when considering the challenges of our economic environment. As inflation persists and a potential recession looms, know that TruStone will continue to earn your business by providing best in class products, competitive pricing, and exceptional service.

Dale Turner PRESIDENT & CEO