Radar t r av e l u n i f o r m
ROAD REBEL
On her travels, jewelry magnate Joanne Ooi combines rocker edge with refined style, without compromising comfort. By Mark Lean
Hong Kong-based Joanne Ooi, the founder of luxury jewelry e-tailer Plukka (plukka.com), bands with a curated coterie of designers to craft made-to-order pieces including best-sellers like ear pins and cuffs: “a contrasting mix of simple and super trendy items that mirror the general state of retail these days.” Collaborations with designers like Tomasz Donocik, Jack Vartanian, Ona Chan and Nathalie Melville take Ooi around the world. Her favorite destinations are “gracious European cities like Vienna and Antwerp,” but she also has a soft spot for travel in Asia, where she says fashionistas are finally finding their footing. “They are becoming more confident about expressing their style through their choice of clothing and accessories rather than choosing brands as badges of status,” says Ooi. “I’ve been waiting for this era for at least 20 years.” Style tip: Don’t pack anything that gets scant use at home. +
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T R AV E L A N D L E I S U R E A S I A .C O M
“This distinctive Shanghai Tang vest pairs beautifully with blouse or over a polar fleece.”
“Ludwig Reiter boots are stylish, waterproof, rugged, esoteric, beautifully made and comfy.”
COURTESY OF PLUKK A
“The great design of this Zero Halliburton suitcase makes me smile and feel chic.”
“The best accessories are a great haircut and big red glasses.”