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transit graphics Australia’s leading transport information and marketing producer


innovation TransitGraphics is well known for its outstanding work in design, marketing and publicity for the transport industry and is a leading player in the provision of innovative transport media services throughout Australia and the world. TransitGraphics is a proven specialists in the application of smart logical marketing that is effective and of the highest standards to keep you ahead of the competition.

TransitGraphics provides transport marketing services to both government and private transport companies Australia-wide including: • Government bus, train and tram authorities in Queensland, New South Wales, Victoria, South Australia, Tasmania, the ACT and the Northern Territory; • Numerous private bus, train, tram and ferry operators Australia-wide; • Various other transport consultancy agencies that provide advice and planning contracts to Government; • Key suppliers to the transport industry.

we help make the difference between a good bus company and a great bus company...


creative, innovative, effective and passionate

From route booklets with a clear and distinctive mapping style through to interchange signage, TransitGraphics can transform a standard timetable and route map into functional yet eye-catching transport information that won’t stretch the budget.

The size of any project doesn’t matter; each project is treated with equal importance. TransitGraphics takes great pride in assisting public transport operators to achieve success through increased exposure and increased patronage on their services.


getting around Barton

One of the most difficult tasks faced by public transport operators is the capacity to convey to existing and potential customers the capability to interchange and connect with other services in a network or separately. Convey to a user the knowledge that by catching bus to bus, bus to train, train to tram and train to ferry combinations will open up new avenues of transport for them.

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TransitGraphics provides detailed network mapping and service information that allows customers to see first hand the locations for connections, park & ride and mode interchange.

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Fraser


simple, clear and concise

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50 58 56 82 57 200

Routes 51 52 59 travel between Gungahlin and City during peak hours only.

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Routes 51 52 59 travel between Gungahlin and City during peak hours only.

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TransitGraphics’ extensive mapping abilities will open up new public transport options by providing the right information in a user friendly way. This will enable current and potential customers to make informed decisions and give them the confidence to use the transit friendly options.

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where to go Is parking or traffic a problem? Fix it now with a Transport Access Guide (TAG). By promoting public transport alternatives, staff and visitors have the opportunity to arrive relaxed and stress free to work, increase their physical activity, reduce the need for parking spaces and help the environment by reducing greenhouse gas emissions. A Transport Access Guide (TAG) is a concise representation of how to reach sites using public transport, walking or cycling. Its objective is to inform the public of access to public transport as well as simplifying travel and highlighting key points of information. A TAG can take many forms, from a map printed on the back of business cards or invitations to more comprehensive information such as a booklet or large format map.

TransitGraphics specialise in producing TAGs for all organisations including hospitals, shopping centres, public transport interchanges and universities. TransitGraphics will research and source the appropriate travel information tailored to your company’s specific needs and interpret the TAG into an easily understood format. TransitGraphics guides have received accolades for their attractiveness, clarity and focus. The ability to easily navigate through them is a major boost for being able to simply communicate transport modes available.


easy, quick and simple


around town When customers arrive at a transit stop it is essential that information provided inspires confidence in the services provided from the specified location. TransitGraphics’ stop information does just that with clever and attractive styles that are up-to-date, easy to spot, promoting your brand. Route information is clearly ordered and well designed to be of maximum use within a minimum area. TransitGraphics will work with you to ensure suitable holders and frames can be sourced and installed if required. Information can be provided in either black and white or full colour which will stand up to UV light sources and, where possible, vandalism.


large sizes and easy to use

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online 24/7 Information is power; power in the hands, eyes and ears of your customers and will enable them to make informed decisions with confidence by using your services. TransitGraphics websites provide your customers information with style, clarity, ease of use and the ability to get detailed information with a minimum number of clicks. Convey your web presence with easy to navigate and informative web pages from Flash animations to forms and more. TransitGraphics will make it work for you.


easy to find and accessible 100% DDA Accessible

Let your website reinforce to visitors the core of your business – transporting people. Choose from timetables in either plain text for screen viewing or pdf format for easy download and printing. Make your website work for you. Interactive maps and regular updates will ensure your customers visit often and make good use of the investment you have made.


when & where Few people are comfortable with using timetables and may have difficulty understanding footnotes and explanations. TransitGraphics timetables are renowned for their well designed, clean and concise display of transport information. Timetables are designed in brand style providing information in an easy to understand format including maps, diagrams and helpful information regarding bus travel. This inspires confidence in customers and, equally, for the novice user in encouraging them to become regular users of public transport. Timetables are produced to meet customer requirements and mainly consist of four basic formats: wallet, pocket, standard DL and booklet.

Bus Ro ute Num bers

M60

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the way you look PMS297 Light blue right angle cut to align with rear edge of wheel arch

PMS297 Light blue right angle cut to align with centre of wheel axle

4805

Bus operator logo to appear in operator specific colours above window line Must sit minimum of 50mm off the top of the window line Maximum height 150mm Must be 200mm distance between fleet number and edge of operator logo

PMS281 Dark blue fleet number at top of bus or as close to as possible taking into consideration any fittings Font: Frutiger Bold size 100mm high (or 395 point size) Fleet number to sit minimum 50mm off the top of the window line

4805

XXX Acc. No. xxx xxx xxxx

PMS281 Dark blue (complete bumper) Solid Black window panel or paint to continue to rear where possible

ht blue

PMS281 Dark blue Accreditation Details Font: Frutiger Bold size 50mm high (or 200 point size) to appear 150mm below the NSW Government Crest

Advertising Space

4805

NSW Government Crest To appear 200mm in height Minimum 150mm from bottom of window line (Pantone 2 colour version to be used)

4805

4805 Operated by XXXX on behalf of the NSW Government

Advertising Space

CB80

*

Brand building is the major element that leads to success in any market. To ensure that customers feel an instant recognition and confidence at every point of contact with your business, your brand needs to be presented professionally.

Standard decals

NSW Government Crest To appear minimim 300mm, maximum 500mm in height Minimum 300mm from left hand size of rear body line (Pantone 2 colour version to be used) Size will vary depending on grills and vents and particular bus types

45% Angle PLEASE SIGNAL DRIVER

NSW Government Crest To appear minimim 150mm, maximum 250mm in height Minimum 100mm from bottom of window line (Pantone 2 colour version to be used) Size will vary depending on grills and vents and particular bus types

4805

Advertising Space Standard decals

White fleet number on rear bumper of bus right hand side taking into consideration any fittings Font: Frutiger Bold size 100mm high (or 395 point size) Fleet number to sit vertically centred between top and bottom of rear bumper height

Your brand must be reflected in your vehicles presentation. TransitGraphics can design a modern, bold and confident livery that mirrors your company’s philosophy which will include all legal lettering ensuring that it is part of the design and not just an add on. TransitGraphics can provide professional assistance designing a concept that will reflect the quality and style of your brand.


attractive and easy to repair


PO Box 146 Dickson ACT 2602

transit graphics

+61 02 6249 1655 +61 02 6249 1644 info@transitgraphics.com.au www.transitgraphics.com.au

Transit Graphics Folio Booklet  

Transit Graphics Folio Booklet