Profile: Licensing Management International

Licensing Management International (LMI)

has some exciting brand updates to announce...

Licensing Management International (LMI) began developing the British Motor Heritage licensing programme over 10 years ago. Featuring the classic car marques of MG, Austin-Healey, Austin including the original Austin Taxi, Morris, Rover and Wolseley. Whilst Die Cast models continue to be popular as well as computer games, they are bringing British Motor Heritage Marque Rover to the world with electric mobility including e-bikes and e-motorcycles and e-scooters with ranges currently in production from Asia Kingston. The classic BSA Motorcycle heritage is as relevant today as ever. Hundreds and thousands of BSA motorcycles are still in use globally and the Brand is very strong in classic motorcycling circles. It is with this sort of consumer loyalty and deep nostalgia that BSA is still recognised as ‘‘the most popular motorcycle in the world.’’ A new motorcycle range is in development. A superb collection of Elvis Presley photographs in colour and black and white are available for licensing with Elvisly Yours. The 3rd June 2022 sees the release of an Elvis film biopic starring Tom Hanks (Colonel Tom Parker), Adam Butler (Elvis) & Maggie Gillenhall (Gladys Presley). Nemesis Now’s current giftware range continues to sell well. Highclere Castle continues to capitalise on its TV and movie exposure with a second Downton Abbey film in the making. Current programmes include Silentnight Group for bedding for the UK, USA & China, Gascoigne Designs for furniture and a range of dress perfumes, diffusers & towels from SD Biotechnologies in Korea. International Space Archives has a vast library of images, photographs, and Mission patches from many of the world’s space programmes including but not limited to NASA. The list of licensees continues to grow. Leading categories include accessories, apparel, tech products and luggage and soon a range of gaming chairs, speakers, e-scooters and e-bikes. The Day Henry Met Four-year-old Henry has a friendly chat with whatever he meets each day, and they are always delighted to talk, laugh, and share their amazing world! ITV is the latest broadcaster to come on board screening seasons 3 and 4 over the next 3 years. ITV commenced broadcasting in May and the production has 4 seasons totalling 104x5 minute episodes broadcast in 109 countries. A range of preschool and children’s apparel and accessories will be launched shortly by Poetic Brands. Other IPs in the LMI portfolio, include 12 Guardians, Catsline, Dobble, Hobgoblin, Shakespeare Birthplace Trust, Schönbrunn Palace, Tarzan & Zorro.