will not succeed. And with all the cost factors highlighted above, it becomes ever more challenging to deliver a great idea to market. Only the largest players can afford to invest for an extended period without expectations of profitability and survive. 3. The French have an old expression, “the more things change, the more they remain the same.” The greatest differentiator and path to success has always come from the level of service that one provides a customer. That degree of service can take many forms. It can be in the design of a customized product specifically for that customer. It can be in meeting an emergency need of a customer. It can be in correcting a mistake that someone made. It can be in producing prod-
ucts more cost effectively so that your customers can put the appropriate margin onto it to survive. It can be in creating consistent quality so their customers can easily rely on the brand and what it stands for. It can be in advising a customer on market conditions and becoming a partner (not economically, but in many other ways) to their success. In short, when it comes to a good and valued customer, what services can you list that make a difference? 4. Relationships matter, people matter, and how people depend on each other (even in the most
spreadsheets and spreadsheets alone. But far more commonly, things are decided because someone has gone the extra mile to make a lasting impression that “this is someone I want to deal with, someone I can count on, someone who has a track history of standing behind me.”
simple interactions) can make all the difference. Yes, we all participate in many bids where someone looks at
These trends seem obvious- but think about how much time we all spend looking for the “next pot of gold.” Instead, we might be better served by making sure our “old reliable pot” is doing a spectacular job.
In today's economic market, value, credibility and reliability are critical when deciding who to buy seafood from. That's why Fisherman's Pride® is the #1 source for Frozen Calamari and a large selection of other seafood products including Cleaned Calamari, IQF Calamari Rings, Breaded Calamari Products (Fries, Rings, Rings & Tentacles), Clams (Vietnam White & Chinese Hard Shell), Octopus, made to order fresh Gourmet Salad (Calamari, Octopus & Mixed Seafood), Mussels (Half Shell, Whole Shell & Meat), Grouper, Swai, Flounder and Scungilli (Frozen & Canned). Our years of experience and strict quality guidelines ensure you get incomparable value, variety and service from all of our products. Call Fisherman's Pride® today.
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