The Argonaut Newspaper — December 30, 2021

Page 11

F A S H I O N

California Chic

Tocaya and Aviator Nation launch exclusive capsule collection

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reflect its values and highlight the beauty of imperfection. Known for hand-made and perfectly distressed hoodies and sweatpants, the brand celebrates a time when music, surfing and a love for community shaped culture. “Given that both our brands are born and bred on the beaches of Venice, California, we couldn’t think of a more fitting partnership,” said Matt Smith, CMO for Tocaya. “Being longtime admirers of Aviator Nation for many years now, and with so many synergies between the two companies, we thank Paige Myscoskie, AV founder and creative visionary, for helping to capture the collective essence of our brands in such an effortless way.” Available in sizes from XXS to XXL with individual retail pricing from $46 to $189, the gender-neutral collection is available for a limited time at tocaya.com/shop.

PHOTOS COURTESY OF TOCAYA MODERN MEXICAN

By Kamala Kirk enice icons Tocaya and Aviator Nation have launched an exclusive capsule collection that features chic and comfortable clothing and accessories. The Aviator Nation factory staff hand produces the garmets,which are distressed to a degree of imperfection, creating one-of-akind pieces. The Tocaya x AV limited-edition offerings includes a soft zip hoodie, matching sweatpants, and a trucker hat in two colors, black or teal. All of the items are crafted in Aviator Nation’s signature 1970s-inspired design style and are hand produced in Southern California. Featuring a striped array of classic Tocaya colors ranging from sea blue to soft sand, the collection is equal parts comfortable, cool and understated, making it the perfection representation of all that both brands embody and are connected by – the spirit of Venice surf culture. Born in Venice, Tocaya embodies all that is California with fresh ideas, flavor and a soulful vibe. Rooted in traditional Mexican flavors, its vegan-first menu caters to virtually every dietary preference. Aviator Nation is a 1970sinspired California lifestyle brand that creates products that

Aviator Nation 1224 Abbot Kinney Boulevard, Venice 310-396-9600 aviatornation.com Tocaya 1715 Pacific Avenue, Venice 424-744-8692 tocaya.com

The Tocaya x AV limited-edition offering includes four pieces featuring a striped array of classic Tocaya colors and the collection is equal parts comfortable, cool and understated, the perfect representation of all that both brands embody and are connected by – the spirt of Venice surf culture.

Tocaya, the Los Angeles-based modern Mexican chain of vegan-first restaurants, has partnered with renowned Southern California-based lifestyle brand, Aviator Nation, to release an exclusive capsule collection. DECEMBER 30, 2021 THE ARGONAUT PAGE 11


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