Aug. 2012

Page 56

Presenting Sponsor

With promotional assistance from

The 2012 Buckeye Thunder Run (BTR) is underway and it is taking Ohio by storm! The BTR is a state-wide, summer-long riding contest hitting the coolest riding destinations and events across Ohio, presented by Ohios #1 Biker Mag Thunder Roads Ohio and Rider Insurance with the support of Motoreagles.com, Twisted Tea and Jesse James Outlaw Bourbon Whiskey. It is a riding contest like no-other and features great prizes and cash pay-outs every month! Each month, Thunder Roads announces a list of Thunder Run Stops in the magazine. These stops are selected based upon the recommendations of our readers and confirmed by our editors. Riders can then hit these locations and present their Rider Cards in order to earn points for each stop. Additional points are given for purchases made and distance ridden to the stop. Some stops and local sponsors will be hosting specific give-aways for their stops. These added prizes will just build on the excitement, by allowing participants to win all summer long! The BTR is all about THE RIDE. We are NOT simply adding anyone willing to write a check. We will be considering stops recommended by our readers and editors, and we will only select those that offer a legitimate interest to riders – making them worth the ride to visit. We are not hosting the run as simply a means of supporting the magazine, but as a fun way to promote partners and cool destinations all across the state. Every stop has been recommended by riders and readers of Thunder Roads. We have then checked them out and determined that they are a biker friendly stop that we would recommend to you! Every stop should be friendly and offer a fun experience. Throughout the summer we will keep adding new stops in order to keep things exciting for you – the readers and riders on the run. We’re bikers and it’s all about the ride. We want to help create fun experiences for you and share some cool spots in our state. And we want to discover new spots as well, which is why we are encouraging everyone to nominate their favorite riding destinations. Again this is not simply a sales tool for us. We have designed this run to entertain and challenge our readers – as well as promote our partners. Thunder Roads will also be registering riders for Ride Cards at specific events throughout the year as we distribute magazines. You will see us at Rallies, Bike Nights, and other designated events throughout the summer. Many of these events will have special booths for registration and offer special incentives both for those registering for the cards and those checking in with their previously issued cards. We are also working with charities and various non-profit events to include them in the Run schedule as well. This will be an easy means of encouraging participation and attracting riders from outside the local communities. In many cases, we will have specific prize drawings for those at these events Based upon the number of stops, distance ridden, and certain bonuses offered at the locations – riders will earn points every month. Thunder Roads will track these points and award prizes throughout the riding season based upon the run rankings and points being added during specific periods of time. For instance, we will be awarding prize packages to the point leaders amongst both the men and women riders. We will recognize the riders with both the highest cumulative points – and the most earned during the specific month.

We will be adding NEW Stops and changing up the list EVERY MONTH! 54

OHIO RIDE CARDS The Ride Cards, presented by Motoreagles.com, will allow participants to easily and safely check in

at all stops. Some Thunder Roads Sponsors will also be offering discounts to readers that present the cards. You will find some of these discounts listed in the magazine, but we would encourage you to ask the stop if they have any special promotions for Ride Card holders. Thunder Roads will also be selecting rider checks-in’s randomly each month from across the state for special incentives. During the month of May, Thunder Roads has teamed with Ohio Bike Week to offer several VIP Bike Week packages that include hotels and meet n’ greets with national performers! It all may sound confusing but it really boils down to a simple process: 1.

Get your Ohio Ride Card.

You can your card by going to a Registration Stop (listed here in the magazine), going to a Thunder Run Event (also listed here in the magazine), or by signing up online. In person registrations are ALWAYS free, however there is a $10 registration fee to sign up on-line. The proceeds from this help support charitable motorcycle events across Ohio. PLEASE NOTE: Some events and Registration Stops may run out of Cards due to demand. Please call ahead to avoid problems whenever possible. Thanks! 2. Get the list of stops each month from your Thunder Roads Magazine, the website (ThunderRoadsOhio.com), or facebook (www.facebook.com/thunderroadsohio ) 3. Get out and Ride! Hit the stops and show them your card. For the month of July, you will receive: 10 points for each stop you sign-in at You are also eligible for the following bonuses in JUly: +10 points if you spend at least $10 at the location. +20 points if you spend more then $100 at the location. Plus we will DOUBLE your points for locations more then 100 miles from your home, or give you FOUR TIMES your points for locations more then 200 miles from your home! Just sign-in after completing your transactions and points are based upon total spent per card member.

4. We will keep track of the sign-in’s and points – and award prizes! All prize winners will be contacted by email. It’s really that simple!

august thunder run

prize feature

It’s the final push for the THUNDER ROADS – ROLLING BIKE NIGHT 2012 CUSTOM HARLEY-DAVIDSON® FAT BOY and we will be awarding 5 keys to Thunder Run Check-In’s during the month of August! Each of these keys could be the one that starts the bike – making it YOURS! This is a fully customized bike with a vintage paint theme and an upgraded engine / exhaust performance package from Roeder Racing! Stop by ANY Thunder Run Stop Thunder Roads® Magazine OHIO


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