2023 IPMI Marketing & Media Kit

Introducing the 2023 IPMI Marketing & Media Kit

How to Use the 2023 IPMI Marketing & Media Kit

� � � � � � � � � � � � � � � � � � � � � � � � � � � � � � � � � � � � � � 3

� � � � � � � � � � � � � � � � � � � � � � � � � � � � � � � � � � � � � � � 4

2023 Parking & Mobility Editorial Calendar and Deadlines

Parking & Mobility NextGen Digital Platform Advertising

� � � � � � � � � � � � � � � � � � � � � � � � � � � � 5

� � � � � � � � � � � � � � � � � � � � � � � � � � � � � 6

NextGen Digital Platform Advertising Rates 6

NextGen Digital Platform Placement Samples

Parking & Mobility Magazine Advertising

� � � � � � � � � � � � � � � � � � � � � � � � � � � � � � � � � � � � � � � � � � � � � � � 7

� � � � � � � � � � � � � � � � � � � � � � � � � � � � � � � � � � � � � � � � � � � � � � � � 8

Parking & Mobility Display Ad Specs and Rates 9

Consultant Ads

� � � � � � � � � � � � � � � � � � � � � � � � � � � � � � � � � � � � � � � � � � � � � � � � � � � � � � � � � � � � � � � � � � � � � � � � � � � 9

Parking & Mobility Advertorial 10

Limited Multimedia Discount Packages 11

IPMI Website Advertising � � � � � � � � � � � � � � � � � � � � � � � � � � � � � � � � � � � � � � � � � � � � � � � � � � � � � � � � � � � � � � � 13

Main Landing Page Sample Ads and Rates � � � � � � � � � � � � � � � � � � � � � � � � � � � � � � � � � � � � � � � � � � � � � � � � � 13

Interior Pages Ad Sizes and Rates 14 E-newsletter

� � � � � � � � � � � � � � � � � � � � � � � � � � � � � � � � � � � � � � � � � � � � � � 15

� � � � � � � � � � � � � � � � � � � � � � � � � � � � � � � � � � � � � � � � � � � � � � � � � � � � 15

� � � � � � � � � � � � � � � � � � � � � � � � � � � � � � � � � � � � � � � � � � � � � � � � �

� � � � � � � � � � � � � � � � � � � � � � � � � � � � � � � � � � � � � � � � � � � � � �

� � � � � � � � � � � � � � � � � � � � � � � � � � � � � � � � � � � � � � � � � � � � � � � � � � � � � � � � � � � �

� � � � � � � � � � � � � � � � � � � � � � � � � � � � � � � � � � � � � � � � � � � � � � � � � � � � � � � � � � � � � �

� � � � � � � � � � � � � � � � � � � � � � � � � � � � � � � � � � � � � � � � � � � � � � � � � � � � � � � � � � � � � � � � � � � �

Introducing the 2022 IPMI Marketing & Media Kit

Our industry is undergoing tremendous change, and is ready to partner with you to meet your goals and stay in front of your target clients, prospects, and target audience�

Now more than ever, you need to reach your clients and prospects through new, creative, digital vehicles and platforms�

We’re offering new sponsorships, opportunities, and vehicles designed to strengthen your brand and message, generate new business, and maximize your access and exposure to thousands of parking, mobility, and transportation professionals�

When you partner with IPMI, we customize your media and marketing placement to build your brand and your sales pipeline� Advertise on multiple platforms and

sponsor programs, content, and events� Join with the largest and leading association of industry professionals to generate visibility and leads in the parking, transportation, and mobility market to boost revenue for your company�

Parking and transportation executives, purchasing managers, and other key decision-makers know IPMI is the top source for industry news, trends, products, services, and more On every platform and channel, IPMI reaches a large and diverse group of mobility, parking, and transportation professionals� Members and their colleagues know they will find unmatched publications, education, training, and networking opportunities with IPMI�

Contact us today to build out a unique marketing and media plan to meet your goals and your budget.

IPMI reaches professionals in all segments of the parking, mobility, and transportation industry.

Healthcare, Transit, and Others 5% Academic 20%

1.

How to Use The 2023 IPMI Marketing & Media Kit

IPMI offers the following advertising options and opportunities:

Parking & Mobility Magazine Advertising

Our new updated digital magazine is displayed in two formats on the same web platform: (a) a dynamic, responsive digital format easily viewed on any platform, including smart phones, tablets, laptops and desktops; and (b) a traditional magazine flip book

■ NextGen Digital Advertising. Within the responsive digital format of the monthly magazine—but not within the pages of the flipbook edition—there are a number of digital display advertising opportunities available� Specs and pricing available under the section: Parking & Mobility NextGen Digital Platform Advertising.

■ Parking & Mobility Magazine Advertising Opportunities. The traditional magazine flipbook has advertising opportunities for full-page and half-page ads within the flipbook� Specs and pricing available under the section: Parking & Mobility Magazine Advertising Opportunities.

2. IPMI Website Advertising

Separate from the Parking & Mobility magazine website, the IPMI website, parking-mobility.org offers a number of advertising opportunities� Specs and pricing are available under the section: IPMI Website Advertising.

3. Limited Multimedia Discount Packages

This program—new for 2023—offers widespread visibility on multi-platform opportunities in new packages at significant discounts� Specs and pricing available under the section: Limited Multimedia Discount Packages.

4. E-newsletter Advertising Opportunities

The IPMI Leader is a half-monthly digital newsletter delivered directly to members’ email boxes� Specs and pricing under the section: E-Newsletter Advertising Opportunities.

5. Sponsorship Opportunities

IPMI offers a number of signature sponsorships that support our education and programming, including Webinars, Shoptalks, Frontlines, and Learning Labs� These packages include advertising in multiple platforms for maximum visibility Specs and pricing available under this section: Signature Sponsorships.

2023 Parking & Mobility Editorial Calendar

Issue Spotlight

JAN

FEB

Upskilling: Evolution of the Parking and Mobility Professional

Changing Face of Transportation: EV, TDM, Active Modes

MAR

Destination/Event Parking and Mobility Management

APR

Sustainable Parking & Mobility

MAY

Future Trends Conference Print Edition

JUN

Real Estate Planning, Design, & Construction

JUL

AUG

Stories from the Frontline

Theme

What skills and proficiencies do parking and mobility professionals, both in the office and on the frontline, need to be successful in the decade to come?

Exploring the ever-evolving modes of transit and micromobility, the impact of equity, and the future of multimodal transportation planning�

Planning the parking and transit plans for large event venues, campuses for universities and healthcare systems, and special events presents unique challenges requiring specialized solutions

The parking and mobility industry plays a fundamental role in driving sustainability in transportation� What innovations promote a greener, more sustainable future?

What does the future hold for parking and mobility? Technology is evolving at the most rapid pace in modern history. What is next? Rates for this special print issue include a 15% premium.

Features case studies in planning, design, and construction for facilities serving parking and mobility operations� Explores real estate trends as well as as innovative products and changing design strategies and construction techniques

Spotlight on the people of parking and mobility

Transportation Equity Transportation equity requires understanding the needs of every person potentially served or impacted by every transportation decision What is the parking and mobility industry doing to impact transportation equity?

SEP

Funding and Finance for Parking & Mobility

OCT

Rethinking Urban Mobility

NOV

Planning for Campuses and LargeScale Operations

DEC

Breaking Boundaries: Stories of Innovation

Making sense of the dollars in parking and mobility Where is the money coming from to fund tomorrow’s innovations? Where is the best place to invest today’s capital funds?

Continued urban development requires the ongoing evolution of sustainable and efficient mobility options and services in our nation’s most populated areas What is the future of transport for people and goods from one location to another?

Parking and mobility focus on educational, healthcare, business campus, airports, and other large-scale operations�

Stories of groundbreaking innovation or technologies applied to parking and mobility applications that saved time, money, or increased service

Nov. 1, 2022 Nov. 15, 2022 Dec. 1, 2022

Dec. 1, 2022 Dec. 15, 2022 Jan. 1, 2023

Jan. 1, 2023 Jan. 13, 2023 Feb.1, 2023

Feb. 1, 2023 Feb. 15, 2023 Mar. 1, 2023

Mar. 1, 2023 Mar. 15, 2023 Apr. 1, 2023

Apr. 1, 2023 Apr. 14, 2023 May 1, 2023

May 1, 2023 May 15, 2023 Jun. 1, 2023

Jun. 1, 2023 Jun. 15, 2023 Jul. 1, 2023

Jul. 1, 2023 Jul. 14, 2023 Aug. 1, 2023

Aug. 1, 2023 Aug. 15, 2023 Sep. 1, 2023

Sep. 1, 2023 Sep. 15, 2023 Oct. 1, 2023

Oct. 1, 2023 Oct. 13, 2023 Nov. 1, 2023

Parking & Mobility NextGen Digital Platform Advertising

Secure your placement in the industry’s leading publication, Parking & Mobility magazine, in a brand-new way. Meet your fully interactive digital magazine platform, designed to enhance your reach among IPMI and industry decision-makers.

Feature your animated or static visual content that will drive engaged readers directly to your desired hyperlink or website capture page�

Pair your customized digital ad with display ads in the flipbook version of the magazine for maximum visibility and reach� Advertisements offer a variety of placement and size options to reach every segment of the market

Secure your spot starting this December:

■ Header Leaderboard Ad (Run of site): 728 × 90 Banner�

■ Footer Large Leaderboard Ad (Run of site): 970 × 90 Banner�

■ Large Billboard Banner (Top, Middle, and End): 980 × 250

■ Sidebar Column Banner Exclusive (All interior pages except features): 300 × 600, single placement

■ Sidebar Column First and Second Banners and 2 (All interior pages except features): 300 × 300, two placements available For all placements, exclusive annual contracts only available through June 30

Parking

Parking & Mobility Magazine Advertising

Parking & Mobility, IPMI’s flagship digital publication, covers the news, trends, analysis, technologies, and people of the parking and mobility industry, and how parking, mobility, and transportation affects and influences communities around the world�

A must-read publication for industry decision-makers and influencers, Parking & Mobility educates, explores, and informs in an engaging and easy-to-navigate way� Packed with feature stories, case studies, new ideas, and expert insights, the magazine delivers the best journalism in the industry�

Launched as The Parking Professional in 1985, Parking & Mobility is available to IPMI members and is the most respected magazine in the business, with all of the resources of IPMI behind it�

All digital ads include live click-through links to specific URLs, including YouTube with detailed statistics for monthly clickthroughs.

In 2022, Parking & Mobility advertisers enjoyed digital circulation to more than 15,000 industry professionals with an average read time of more than 13 minutes.

Parking & Mobility is read around the world. These countries are the top 10 in readership.

Parking

Parking & Mobility Advertorial Advertising

Advertorial advertising combines editorial and advertisement to bring a powerful message to your target audience� IPMI makes these available in one- and two-page formats, and are limited to two per issue and two per advertiser per year

Click here for guidelines for submitting materials�

Click here for Magazine terms and conditions�

One page $3,500 $5,500 $3,000 $5,000 $4,250 $6,325

Two pages $5,000 $7,500 $4,500 $7,000 $5,750 $8,625

Click here to reserve your one- or two-page advertorial in Parking & Mobility.

Limited Multimedia Discount Packages

Available Immediately

This program—new for 2023—offers widespread visibility on multi-platform opportunities in new packages at significant discounts.

P&M Exclusive Annual Header Ad Package

(1 Exclusive Available through December 1, 2022)

$35,000. Limited to 1 annual exclusive� First-come, first-served placement with signed contract� The package includes:

■ Annual run of site header banner placement (purchased stand-alone at $21,600)

■ Full-page display ad in every issue of Parking & Mobility (purchased stand-alone at $17,555)

■ Two complimentary banner ad placements in the IPMI Leader (standalone purchase at $600 per issue, or $1,200)

■ Free Featured Member Listing in IPMI Member Directory (valued at $250 annually)

■ Total package value: $40,605

P&M Header or Sidebar Column Ad Package

(May 2023 #IPMI2023 Conference Distribution to all Attendees) (2 Available on December 1, 2022)

$3,500. Limited to 1 in Conference issue� First-come, firstserved placement with signed contract The package includes:

■ Month-long run of site header banner placement (purchased stand-alone at $2,250)

■ Full-page display ad in Parking & Mobility in May Print and Digital editions (purchased stand-alone at $2,500)

■ Free Featured Member Listing in IPMI Member Directory (valued at $250 annually)

■ Total package value: $4,700

P&M Header or Sidebar Ad Package (22 Available; 11 Header and 11 Sidebar available on December 1, 2022)

$3,100. Limited to 22, one per issue/month, excludes Conference print issue� First-come, first-served placement with signed contract� The package includes:

■ Month-long run of site header banner placement (purchased stand-alone at $2,250)

■ Full-page display ad in Parking & Mobility in same month (purchased stand-alone at $1,950)

■ Free Featured Member Listing in IPMI Member Directory (valued at $250 annually)

■ Total package value: $4,450

P&M Exclusive Footer Ad Package (1 Exclusive Available through December 1, 2022) $30,000. Limited to 1 annual exclusive� First-come, first-served placement with signed contract� The package includes:

■ Annual run of site footer banner placement (purchased stand-alone at $17,760)

■ Full-page display ad in every issue of Parking & Mobility (purchased stand-alone at $17,555)

■ Two complimentary banner ad placements in the IPMI Leader (standalone purchase at $600 per issue, or $1,200)

■ Free Featured Member Listing in IPMI Member Directory (valued at $250 annually)

■ Total package value: $36,765

P&M Footer Ad Package in May Conference Issue (May 2023 #IPMI2023 Conference Distribution to all Attendees) (1 Available on December 1, 2022) $3,000. Limited to 1 in Conference issue� First-come, firstserved placement with signed contract The package includes:

■ Month-long run of site footer banner placement (purchased stand-alone at $1,850)

■ Full-page display ad in Parking & Mobility in May Print and Digital editions (purchased stand-alone at $2,500)

■ Free Featured Member Listing in IPMI Member Directory (valued at $250 annually)

■ Total package value: $4,600

P&M Footer Ad Package Monthly (11 Available on December 1, 2022 , excluding May 2023 Conference Issue) $2,600. Limited to 12, one per issue/month� First-come, firstserved placement with signed contract� The package includes:

■ Month-long run of site footer banner placement (purchased stand-alone at $1,850)

■ Full-page display ad in Parking & Mobility in same month (purchased stand-alone at $1,950)

■ Free Featured Member Listing in IPMI Member Directory (valued at $250 annually)

First Billboard Banner Ad Packages

(Monthly, 12 Available)

$2,750. Limited to 12, one per issue/month First-come, firstserved placement with signed contract� The package includes:

■ Month-long banner placement (purchased stand-alone at $1,200)

■ Full-page display ad in Parking & Mobility in same month (purchased stand-alone at $1,950)

■ Free Featured Member Listing in IPMI Member Directory (valued at $250 annually)

■ Total package value: $3,400�

Mid Billboard Banner Ad Packages

(Monthly, 12 Available)

$2,500. Limited to 12, one per issue/month� First-come, firstserved placement with signed contract The package includes:

■ Month-long banner placement (purchased stand-alone at $1,000)

■ Full-page display ad in Parking & Mobility in same month (purchased stand-alone at $1,950)

■ Free Featured Member Listing in IPMI Member Directory (valued at $250 annually)

■ Total package value: $3,200

End Billboard Banner Ad Packages

(Monthly, 12 Available)

$2,200. Limited to 12, one per issue/month First-come, firstserved placement with signed contract� The package includes:

■ Month-long banner placement (purchased stand-alone at $800)

■ Full-page display ad in Parking & Mobility in same month (purchased stand-alone at $1,950)

■ Free Featured Member Listing in IPMI Member Directory (valued at $250 annually)

■ Total package value: $3,000�

Additional Package Upgrades

(available with purchase of any new platform ad package)

■ Add three full-page ads for $3,850 (purchased stand-alone at $1,950 per issue or $5,850) Excludes May Conference Issue

■ Add three-half page ads for $2,800 (purchased stand-alone at $1,600 per issue or $4,800) Excludes May Conference Issue�

Connecting Parking, Transportation, and Mobility Professionals

The IPMI website is one of the first places parking, transportation, and mobility professionals go when they’re searching for practical information, proven tools, and innovative products and solutions� Make parkingmobility�org work for your company to achieve your marketing and sales goals�

IPMI

■ Main Landing page, Events Column—300 × 25 pixels, Members only ■ Main Landing Page, Pop/Floating Ad—450 × 450 pixels, Members only ■ Interior Page Leaderboard Banner—980 × 90 pixels ■ Interior Page Skyscraper Side Rail—120 × 600 pixels

Interior Pages Ad Rates

Static Content

LEADERBOARD BANNER

980 × 90 px; 8:1 aspect ratio (width:height); 150 initial load/300subload Max image size 1200 × 150 dp

Premium

Choose a Single Premium Page with Highest Traffic

Standard

$750 $1,000 $2,025 $2,700 $3,825 $5,100 $6,750 $9,000

Choose a Single Dedicated Webpage $500 $800 $1,620 $2,160 $3,060 $4,080 $5,400 $7,200

SKYSCRAPER (SIDE RAIL)

120 × 600 px; 1:4 aspect ratio (width:height); 150 initial load/300subload� Max image size 240 × 960 dp�

Premium

Choose a Single Premium Page with Highest Traffic $900 $1,150 $2,430 $3,105 $4,590 $5,865 $8,100 $10,350

Standard

Choose a Single Dedicated Webpage

$700 $950 $1,890 $2,565 $3,570 $4,845 $6,300 $8,550

Static (Non-Animated) Banner/Image Ads

Acceptable file formats: � jpg, � jpeg, �png; 150 kb or smaller� Destination URL required�

Animation

Animation is moving images or other rich experience Length of animation must not exceed 10 seconds� No looping beyond 10 seconds� Acceptable file formats are �gif, � jpg, �png� May externally link to your YouTube channel� Destination URL required�

Advertising on Main Landing Page

Pop-Ups/Floating Ads: Pop-up advertising will only be contracted for 30 days max at a time with a max of four per year total, and two per advertiser per year� Pricing is based on static content

E-Newsletter Advertising Opportunities

IPMI Leader: Visual and Content Opportunities for Media Placement at Every Level, for Every Organization

Welcome to your new must-read newsletter We have launched a new email platform—IPMI Leader—shared twice a month with our full contact list of members and colleagues totaling more than 15,000� Share your brand and tell your story in a mobile-responsive format

�

Each IPMI Leader features valuable news, articles, blogs, and resources designed to provide you with industry information, insight from leaders and members, and inspiration to advance your organization’s goals as well as your individual skills and professional opportunities� We’ve taken the best of the Insider, Moving Forward, and the Parking & Mobility newsletter, and wrapped it all up for you in the IPMI Leader

Each issue features regular highlights from Parking & Mobility magazine, Member News, Career Center opportunities, Requests for Proposals, and upcoming events In addition, IPMI Leader shares updates on IPMI’s programs, including APO, CAPP, training opportunities, industry surveys, and more�

Connect with an engaged audience in one or all of these vehicles Very limited availability in 2023 Secure your placement quickly!

■ Digital circulation to more than 15,000 industry pros

■ Sustained open rates at 25% ore more, versus an industry average of just 10%

■ Banner ads and sponsored content comes through with unique click-through numbers�

E-Newsletter Advertising Opportunities

■ Sponsored Content—50–75 words of advertorial content plus image no greater than 350 × 350 pixels

■ Billboard Banner, First—980 × 250 pixels

■ Billboard Banner, Middle—980 × 250 pixels

■ Billboard Banner, End—980 × 250 pixels

IPMI Leader Rates and Specs

Signature CAPP Program and Courses Sponsor

Exclusive Opportunity—Available only to IPMI members in good standing.

CAPP is respected worldwide as the leading credential in parking and mobility� CAPPs represent the best of the industry, advancing the profession and leading with innovation, professionalism, and expertise

IPMI offers an annual schedule of online, instructor-led courses for members and the industry in specific topic areas This sponsorship affords visibility across the entire CAPP program and these courses

Investment Levels

■ EXCLUSIVE: $13,500 to claim exclusive sponsorship Available through October 30

■ $8,000 for one of two sponsorships Payment required by December 31, 2022� Available November 1, 2022�

Pre-payment discount of 10% to be applied if paid prior to December 31, 2022.

Exclusive Sponsor Benefits

■ NEW: Free digital advertising package including a three-month continuous placement on the NextGen Digital Platform for Parking & Mobility magazine (valued at $2,700), and one full-page, hyperlinked advertisement to your URL in Parking & Mobility magazine (valued at $1,950) as exclusive sponsor� Three-month period and issue to be determined between sponsor and IPMI

■ NEW: One complimentary registration to the limited seating Pre-Conference course at the 2023 IPMI Parking & Mobility Conference & Expo in Fort Worth, Texas (valued at over $1,200)� One complimentary registration per course for a member of your company to attend each online IPMI instructor-led course (valued at over $2,000) This benefit replaces the single registration in the case of multiple sponsors.

• February 2, 2023: Cybersecurity

• March 21, 23, 28, 30: Parksmart Advisor Training

• April 18, 2023: APO Site Reviewer Training

• June 11: #IPMI2023 Pre-Conference Course

• July 11, 2022: Analysis & Applications of Technology

• September 19, 21, 26, 28: Parksmart Advisor Training

• October 17: APO Site Reviewer Renewal Training

■ Your hyperlinked logo on CAPP Program webpage as Signature Sponsor (valued at $5,400 for annual placement)

■ NEW: Your logo on all online instructor-led training calendar events at parking-mobility org, all registration pages, confirmation emails, and reminder emails in the member database

■

NEW: “2023 Signature Sponsor” logo, provided by IPMI, that may be applied to your website, emails, and more�

■

Signature Sponsorship Opportunities SOLD

NEW: Custom social media package development and promotion with your logo as exclusive sponsor across all platforms

■ Your logo on IPMI’s official advertisement in Parking & Mobility promoting the courses�

■ Promotion for the series runs January through December and includes a minimum of four emails promoting the series with your hyperlinked company logo as the exclusive sponsor

■ Your company receives Right of First Refusal for 2024 sponsorship if offered�

Sponsor Benefits*

■ Recognition in all online IPMI-hosted Instructor-Led Training as Signature Sponsors of the CAPP Program�

■ Highest visibility on IPMI website and marketing for all online instructor-led courses outlined�

■ A single complimentary registration annually for one employee of your company to attend any one online IPMI instructor-led course

■ Promotion for the series runs January through December and includes a minimum of four emails promoting the series with your hyperlinked company logo as the exclusive sponsor�

Signature Sponsorship Opportunities

Signature Frontline Sponsor

Exclusive Opportunity—available only to IPMI members.

Dedicate your company’s resources to fund free frontline training for IPMI members throughout the year, on topics that include critical skills set and industry education for frontline staff: communication, conflict resolution, resiliency, adapting to change in the workplace, and more

EXCLUSIVE: $6,500 for a single exclusive opportunity to sponsor series of six 2023 trainings� Topics to be determined solely by IPMI staff based on the most critical and trending issues

Pre-payment discount of 10% to be applied if paid prior to December 31, 2022.

Exclusive Sponsor Benefits

■ NEW: Free digital advertising package including a one-month placement on the NextGen Digital Platform for Parking & Mobility magazine (valued at $1,000), and one full-page, hyperlinked advertisement to your URL in Parking & Mobility magazine (valued at $1,950) as exclusive sponsor� Placement month and issue to be determined between sponsor and IPMI�

■ Your hyperlinked banner on the webpage for the frontline series for the calendar year (valued at $5,400 for annual placement)

■ Your logo placed on all IPMI ads in Parking & Mobility magazine promoting the Frontline training series, minimum of three placements�

■ Your logo on all Frontline training presentations throughout the year

■ Your hyperlinked logo on the registration pages for Frontline Training Series, as well as emails for confirmation, reminders, and follow-ups to all participants� Dates are tentative and will be finalized by December 1, 2022�

• Tuesday, February 14, 2023

• Tuesday, April 11, 2023

• Tuesday, June 6, 2023

• Tuesday, August 15, 2023

• Tuesday, October 10, 2023

• Tuesday, December 5, 2023

■ NEW: “2023 Signature Sponsor” logo, provided by IPMI, that may be applied to your website, emails, and more�

■ NEW: Custom social media package development and promotion with your logo as exclusive sponsor across all platforms

■ Promotion for the series runs January through December and includes a minimum of four emails promoting the series with your hyperlinked company logo as the exclusive sponsor�

■ Your company receives Right of First Refusal for 2024 sponsorship if offered

Signature Sponsorship Opportunities

Signature Webinar Sponsor

Exclusive Opportunity

IPMI hosts an annual webinar series for parking, transportation, and mobility professionals. Leaders and decision-makers rely on these sessions to train their teams, gain valuable insight, and earn CAPP points In 2023, six webinars are available both live and recorded for on-demand purchase—gaining your company long-term visibility and brand awareness long after the live sessions�

EXCLUSIVE: $6,500 for a single exclusive opportunity� Nonmembers may purchase for $8,125.

■ NEW: Free digital advertising package including a one-month placement on the NextGen Digital Platform for Parking & Mobility magazine (valued at $1,000), and one full-page, hyperlinked advertisement to your URL in Parking & Mobility magazine (valued at $1,950) as exclusive sponsor� Placement month and issue to be determined between sponsor and IPMI�

■ Your hyperlinked banner on the webpage for webinar series for the calendar year (valued at $5,400 for annual placement)

■ NEW: Free training: Five complimentary registrations for members of your staff to each webinar ($35 per attendee per session; valued at over $1,900)�

• Wednesday, January 11, 2023

• Wednesday, March 8, 2023

• Wednesday, May 17, 2023

• Wednesday, July 12, 2023

• Wednesday, September 13, 2023

• Wednesday, November 8, 2023

■ NEW: “2023 Signature Sponsor” logo, provided by IPMI, that may be applied to your website, emails, and more

■ NEW: Custom social media package development and promotion with your logo as exclusive sponsor across all platforms�

■ Your logo and company slide included in every webinar in the series�

■ Your logo on IPMI’s official advertisements in Parking & Mobility promoting the series; minimum four ads placed in calendar year�

■ Your hyperlinked logo on all promotional emails, the dedicated webpage, and in each calendar event listing on parking-mobility�org, plus your hyperlinked logo on the registration page, registration confirmation, and follow up emails

■ Promotion for the series runs January through December and includes a minimum of four emails promoting the series with your hyperlinked company logo as the exclusive sponsor�

■ Your company receives Right of First Refusal for 2024 sponsorship if offered

Signature Sponsorship Opportunities

Signature Shoptalk Sponsor Exclusive Opportunity

$6,500 for a single exclusive opportunity� Non-members may purchase for $8,125 Reach the IPMI member audience and beyond! IPMI Shoptalks are online roundtable sessions offered free to all members and industry professionals. IPMI hosts a minimum of six virtual Shoptalks on our dedicated platform that are available both live and then on-demand on parking-mobility�org in the Resource Center and on our YouTube channel�

Sponsor the entire series of six Shoptalks, with the opportunity to introduce one Shoptalk� Topics to be determined solely by IPMI staff based on the most critical and trending issues�

■ NEW: Free digital advertising package including a one-month placement on the NextGen Digital Platform for Parking & Mobility magazine (valued at $1,000), and one full-page, hyperlinked advertisement to your URL in Parking & Mobility magazine (valued at $1,950) as exclusive sponsor� Placement month and issue to be determined between sponsor and IPMI

■ Your hyperlinked banner on the webpage for Shoptalk series for the calendar year (valued at $5,400 for annual placement)�

■ Introduce one Shoptalk in the series; topics and dates to be selected by IPMI staff�

• January 18, 2023: Shifting Sands: Industry Outlook and Future Trends: Integrating Technology into Planning, Design, and Current Operations

• March 15, 2023: Cities and Municipalities: Revenue Enhancement Strategies and How to Make it Happen in Your City

• May 10, 2023: Planning for an EV Future: Avoiding the Pitfalls and Planning Future Forward

• July 19, 2023: Turning Parking Data into Valuable Insights

• September 20, 2023: University Shoptalk: Guiding Your Team to Serve Your Patrons through Best Practices

• November 15, 2023: Airport Shoptalk: With Flying Colors: Operating Large-Scale Airport Operations in a Dynamic Environment

• Your logo and company slide included in every Shoptalk in the series

■ Your logo on IPMI’s official advertisements in Parking & Mobility promoting the Shoptalks; minimum two ads placed in calendar year�

■ Your hyperlinked logo on all promotional emails, the dedicated webpage, and in each calendar event listing on parking-mobility org, plus your hyperlinked logo on the registration page, registration confirmation, and follow up emails�

■ NEW: Custom, dated “2023 Signature Sponsor” logo, provided by IPMI, that may be applied to your website, emails, and more

■ NEW: Custom social media package development and promotion with your logo as exclusive sponsor across all platforms�

■ Promotion for the series runs January through December and includes a minimum of four emails promoting the series with your hyperlinked company logo as the exclusive sponsor

■ Your company receives Right of First Refusal for 2024 sponsorship if offered�

Recent Shoptalks

■

■

■

■

■

■

■

■

■ February 2021: IPMI Frontline Staff Shoptalk: Defining Our Current Challenges and Successes

■ January 2021: The University Environment: Planning for Spring and What’s Changed

Access recordings here. https://www.parking-mobility.org/ free-industry-shoptalks/

Signature Sponsorship Opportunities

Virtual Learning Labs

Your Sponsored Education, Partnered with IPMI

Investment

$3,500 to showcase your company’s educational content to our community and membership Limited to two opportunities per company per year�

Non-member rate $4,500 per Learning Lab

Number of Opportunities: 10

You choose the topic. Promote your brand through a presentation that sets you a level above the competition — as a premier subject matter expert in your field.

Learning Labs are free for all members and industry professionals to attend� IPMI will host your one-hour Learning Lab on our dedicated education platform� We will co-promote the event with you and your team to your target market Your Learning Lab will be available live and available on-demand in our Resource Library�

You market the event to your clients and leads through email, website, and social media

Available dates are first come, first served, and are secured through advance payment:

■ January 25, 2023

■ February 22, 2023

■ March 29, 2023

■ April 26, 2023

■ May 24, 2023

■ July 26, 2023

■ August 9, 2023

■ September 27, 2023

■ October 25, 2023

■ November 29, 2023

■ December 6, 2023

Sponsor Benefits

■ Listing in IPMI Leader newsletters (Events Section) as an IPMI Learning Lab, with your chosen topic and company name� Three monthly listings begin four months out from your scheduled date�

■ Your hyperlinked logo on IPMI calendar event; appears on home page as the event nears Your hyperlinked logo on emails for confirmation, reminder, and follow-up to all participants

■ Three social media posts naming your company and tagging your preferred social media platforms as our sponsor�

■ One dedicated email blast to all IPMI industry contacts to market your Learning Lab

■ Registration lists with participant details pre and post event, approximately one week out and immediately at conclusion of event for follow-up�

■ Your recorded Learning Lab posted on IPMI website and YouTube channel Sponsor receives recording file to post on your YouTube channel and website

Once purchased, dates are non-refundable and may not be adjusted.

Click here to reserve your date!