leisure words | Alex Orfila
FITNESS APPAREL More than just a trend
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t seems that once upon a time this versatility - meaning that the garments can cementing itself as a stand-alone trend was very much the case, flashback be paired with slick heels or wedges as that can be adopted outside of the gym or to films like “Fame” and “Flashdance” well as trainers. dance studio? which transformed garments such as skin tight body suits and leggings into If, like me, the very thought of stepping American Apparel also achieves this and wardrobe staples that dominated much of into a gym fills you with fear and dread incorporates relaxed sports attire into ev80’s fashion. The 90’s weren’t far ery day outfits, this time with but despite this, the thought of embracing off either, as there was even an a hint of vintage kitsch. Think aspects of the very cool sports luxe trend It seems that the injection of fitness attire in the are appealing, then Shorji is a perfect geek chic 80’s bomber jackets decade’s favourite girl band, cour- sports luxe trend worn over a slick body suits go between - bridging the gap between has repeatedly tesy of Sporty Spice of course. practicality and style. As I stepped into and shorts and you start to get found itself onto the picture. Shorji’s boutique, no such trepidation was However, it seems that the sports the runway... experienced, I felt the atmosphere was teeming with creativity as the walls of the luxe trend has repeatedly found Even Urban Outfitters has boutique were adorned with an array of itself onto the runway and into shops been seduced by this ever growing colourful garments. The brand’s slogan, again in recent years. The high street is no sports trend to the extent that they have look good, feel good emphasises the messtranger to this trend; even Topshop’s bou- launched a range by 90’s sports super tique line has always been renowned for sage that fitness is all about the brand Fila featuring sports inspired mastering minimalist tailoring with accents full package encompassing health separated for every day wear. Fitness is all benefits and inner satisfaction as of sportswear. Amongst this line you will about the full well as one’s image. often find that joggers and running shorts Now, after local brand “Shorji” so synonymous of fitness apparel appear opened its doors as Gibraltar’s first package... transformed in materials such as silk in It’s clear that Shorji’s fitness high end fitness apparel boutique hues of deep purples or black. The result? apparel has a personal and home grown in September 2015, I can’t help but ask A look which effortlessly lends itself to feel that you just do not get from the the question - is sports fashion once more GIBRALTAR MAGAZINE MARCH 2016
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