Product Knowledge Guide

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Caring For Your Skin STEP 1: Cleansing Keeping your skin clean, healthy, and beautiful is an important part of your daily routine. Proper care is simple to define, easy and quick to use and the same for both men and women. Skin care includes cleanliness but goes beyond it, including the prevention of skin problems and deterioration. Men and women alike should cleanse at least twice a day. Once each morning to remove the bacteria from the atmosphere that was collected on the surface of the skin during the night, and cleanse once each evening to remove bacteria’s and pollutants from dirt and toxins accumulated on the skin during the course of the day. Soaps containing detergents will not remove modern eye makeup around the eyes, and will cause stretching of the skin in this area, which will encourage development of lines and wrinkles. Exfoliants or refiners are meant to be used after surface grime and makeup has been removed from the skin, and their function is to remove the most superficial layers of the epidermis from the skin, leaving a smoother, fresher surface underneath while preparing the skin to receive the next step. The purpose of a toner is to remove the last traces of a cleanser, natural oils, and grease from sebaceous and hair follicle pores. Quality toners will restore the skin’s natural pH balance, enabling the skin’s natural defense system to help protect it from environmental toxins and bacteria.

STEP 2: Moisturizing All skin needs to be moisturized. It is essential in maintaining youthful and healthy skin. The natural oils in your skin stop dehydration, but if there is too little oil the skin becomes dry and flaky. Moisturizers correct this imbalance. They attract and deflect moisture and also act as a barrier against outside elements. The advanced hydrating and moisture retention process of SeneDerm with SenePlex Complex Skin care System provides environmental protection while nourishing the skin. High-grade moisturizers are a delivery system that deliver ingredients to the skin that help maintain the moisture on the skin and in the pores using humectants that binds to the skin. Moisturizers may be formulated with cosmetic grade waters and other beneficial ingredients and are only beneficial if the delivery system within the cream or lotion is effectively and properly formulated, based upon molecular weights of the ingredients. The molecular weights of ingredients determine the size of any particular ingredient. Most ingredients listed in many personal care marketing campaigns as being beneficial to skin may, in fact, not be beneficial. What the user of such concoctions does not know is that molecular weights of such ingredients make it impossible to be absorbed into the skin and therefore may be completely ineffective. The truth is that a new, healthy cell has within and amongst its cell properties all that the skin requires being healthy…from the bottom up. The real key to beautiful skin is simply producing more healthy cells to replace existing healthy cells.

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