5 minute read

Styled Shoot

Benefits of a Styled Shoot

Styled Shoots

Advertisement

Each month we will bring to you some stunning styled shoots that have been created by our clever venues & vendors. They are designed to inspire, motivate and keep your creativity flowing. Before we get going, let’s take a look at what a styled shoot is and the benefits involved.

What is a Styled Shoot? A styled shoot in the events industry is a fantastic way for venues and vendors to collaborate to showcase products and services in a staged environment.

The shoot is often themed and provides inspiration and guidance to people planning all types of events.

A styled shoot may provide a creative license for vendors to experiment and push boundaries to come up with new ideas and to showcase new products.

By seeing vendors & venues in ‘action’ allows people who are planning events to envisage how particular products or services may work together, and how they may improve or complement future event plans.

A well thought through styled shoot will bring products & services to life, allowing viewers to see how they too may be able to bring a concept together, and what vendors may be required to achieve a certain look & feel.

Living in a country that is experiencing regular lockdowns is making the world of events hard to operate seamlessly. Businesses across the country are regularly coming together to collaborate and continue their business marketing while showcasing what they do best.

Benefits of a Styled Shoot The benefits of collaborating and creating a styled shoot is two-fold...there are benefits for the businesses involved and benefits for those who are planning an event.

Benefits for the Event Business • Build relationships with other venues and vendors. • Increase reach, exposure and attract new customers. • Showcase new ideas, themes & build a portfolio. • Inspire prospective clients. • Effectively communicate with professional imagery. • Provide effective marketing and content to promote business offerings online. • Create stunning content that may be picked up by blogs, socials, and magazines. Benefits for the Event Planner • Allows you to see the items in action, and how they could be positioned/set up at your event. • Provides inspiration and guidance on colour schemes & layout. • Increases awareness & knowledge of the event industry and what venues & vendors may work well at your event, who to use and where they are based. • Introduces you to prospective vendors and venues. • Increases a planner’s confidence and knowledge of what is required to create a certain look & feel.

Some Things to Consider When Collaborating with Others: • What will be the cost to do a styled shoot? • What will the cost be to you in particular? To others who are collaborating with you? and is the cost divided equally? • Do all the businesses and individuals involved in the styled shoot agree on all terms? A contract of terms and conditions may be implemented to ensure everyone is on the same page. • What is the collaboration being used for? Where will you display the images? Do the benefits out way the cost?

SEPTEMBER Styled Shoot Showcase This month we look at three vibrant shoots created by Carts & Containers, who collaborated with an array of clever venues and vendors. Many of which are listed on The Event Bible. Click their profile links for more insight into their products and services. They are wonderful!

* Styled Shoot 1 - Mini Truck * Styled Shoot 2 - Cocktails & Frose’ Cart * Styled Shoot 3 - Gin Bar

Shoot 1

Coordination + Mini Truck: Carts and Containers Acrylic Signage, Cake Stands, Stirrers + Toppers: Treasure This Venue: Reverie Cafe Melbourne Cakes + Pastries: Pierrick Boyer Creative Direction + Balloons: Moonshot Balloons Florals: Stasia Fox Events

Frosé Cart + Drinks: Carts & Containers Signage + Acrylics: Treasure This Aerial Installation + Pendants: Bangin Hangins Creative Direction + Balloons: Moonshot Balloons Florals: Tallulah and Zane

Photography + Neon Signage: Little Pineapple Neon Furniture: Good Day Club Cakes: Miss Trixie Drinks Tea Props: On Trend Event Hire Polymer Clay Gift Tags: Just of Clay Venue: Bighouse Arts Rosé: Jacobscreek Wine

Shoot 2

Styling + Cart + Catering + Mini Truck: Carts & Containers Streamer Installation: Bangin Hangins Acrylics & Signage: Treasure This Florals: Tallulah and Zane

Photography & Neon Signage: Little Pineapple Neon Props: On Trend Event Hire Venue: Bighouse Arts Gin: Citadelle Gin

Shoot 3