D'IETEREN Annual Report 2010

Page 54

D’IETEREN ANNUAL REPORT 2010

50

CORPORATE SOCIAL RESPONSIBILITY

ENVIRONMENT: REDUCING OUR ENVIRONMENTAL FOOTPRINT

Belron Belron has identified two key objectives for minimising its impact on the environment: > minimising its glass waste by reducing waste volumes and recycling glass in every Belron business; > reducing CO2 emissions.

Service offer Repair first To reduce glass waste Belron continues to actively promote its “Repair first” approach. Repairing a windscreen generates approximately ten times less CO2 emissions than a replacement and produces significantly less waste.

Mobile service During 2010, Belron completed a study in France to evaluate the difference in CO2 produced when a motorist visits a Belron branch compared to using the Belron mobile service. The results estimated that the mobile ser-

vice produced approximately 35% less CO2 as a result of the reduction in the number of miles driven.

“Repair first” approach Belron’s repair first policy saves its customers and insurance partners money. At the same time if the company can repair rather than replace, it has less impact on the environment.

REPLACEMENT: 70%

Jobs breakdown

%

Repairing generates 2,000 times less waste and emits 10 times less CO2 than replacing a windscreen.

0

10

20

30

40

50

REPAIR: 30%

60

70

80

90

100


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