
5 minute read
Going the Distance
By Andre de Beer, AIM Preferred Member
I grew up in South Africa with an older brother and two younger sisters. Financially, times were tough.
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The first time in my life that I had three meals a day was when I joined the army.
Although we battled, I was very blessed in sport and realized that it would take me places.
In 1982, I fell in love with the sport of triathlon—swimming, biking and running. I had swum an Olympic qualifying time in 1976, but isolation kept us out of international competition until 1992, when I was included in the national team.
As for education, I completed my law degree, studied human movement science and furthered my studies on performance-enhancing drugs (PEDs), which caused the ruin of so many athletes.
My main golden rule is to know your own body and be conscious of what you put in it. I had a passion for nutrition, and I started to concentrate on natural products. Over the years, I have had major health issues. In 1996, foot melanoma required having chemotherapy. Surgery to remove this cancer resulted in an infected wound that almost made me lose my foot. Then in 1999, I went through brutal chemotherapy after a diagnosis of testicular cancer. Miraculously, prayers from a teammate made it go away. In 2019, I was diagnosed with urethral carcinoma, so I went through additional brutal chemo.

Even with these health challenges, as of 2019, I have done over 60 full-distance Ironman events as well as other types. I have traveled the world doing Ironman, inspiring people and getting inspired by athletes who have been in even worse situations than me.
At the beginning of lockdown in 2020, a dear friend introduced me to AIM, starting us off with BarleyLife, FloraFood and a whole range of products. She believed that this was my first step to a change in lifestyle. Within three days of using BarleyLife and Flora Food, my wife noticed a big change in me.
For training, I take RediBeets and will soon add Peak Endurance. My recovery is on another level, and I can feel the difference AIM has made in my life every day.

In all my years of research, I never came across a company with as much backup, passion and knowledge as AIM.
My aim is to do another Ironman event in the future, and I’m very excited because I believe that anything is possible and all praise to God.


Testimonials should not be construed as representing results everybody can achieve. This is not the opinion of The AIM Companies and is a personal opinion and experience of the consumer.
HEALTHY ATTITUDE
The New Normal
Direct Selling - Maximising your AIM Business
By Marna Dedekind - AIM Star Sapphire Director
I have also seen that more and more people are open to our business model. We are seeing a new generation which is embracing this change. They want to do things differently than the previous generations. They want to live a life of purpose and they want more time with their families and loved ones.
As we shift into the new normal of everyday life, many of us are working from home. I have learned to be more adaptable and to make small changes in order to maximize my business potential.

Welcome To The New Normal
The 9-5, office cubicles, dress codes, and 40-hour work weeks are so yesterday. Rigid schedules are being replaced by flexible work arrangements and gone is the daily grind and climbing the corporate ladder. Instead, today’s workers have “side hustles” and seek purpose over profit.
Various earning opportunities
Career, jobs with paycheck Laptop on knees and co-working spaces
Corner Office
Live to work
Work to live
Anytime
9 - 5 Working Hours
Solopreneurs
Entrepreneurs

Even though lockdown has forced more people to work from home, the idea of being your own boss, building a business from home and achieving work-life balance has been around for decades. It is called Direct Selling… People who are attracted to this business model are individuals who value their independence but want a business model with low start-up costs and fewer overheads. Affiliating with a company, direct sellers work on their own – building their business in their time and their terms.
By leveraging its history while embracing such new opportunities as social media and digital technology, Direct Selling is the standard bearer of the New Normal of work. As members of the AIM Companies, we are perfectly positioned to expand our businesses and making this New Normal work to our benefit. Now more than ever we need to take advantage of this amazing opportunity to transform people’s lives and bring stability into our ever-changing future!
While building your AIM Business, you will design your own lifestyle. It will give you the flexibility to achieve the right work-life balance that suits your lifestyle. Whether you are a new mom, homeschooling mom like me, or doing it as a second income, it may give you not only independence and rewards, but you will be able to empower and raise leaders.

AIM’s vision and viable plans for the future give us the opportunity to be part of this growth momentum in the Direct Selling Industry. We will be touching more lives than ever before and creating freedom for ourselves and our downlines.
Make sure your “WHY” is big enough and commit to these 3 Daily Success Habits: • Use the product every day • Share the products and opportunity • Spend time to develop personally
Remember, YOU are the only variable in your business and, YOU need to be flexible and adaptable. Embrace the New Normal and maximize your AIM Business!