KEVIN DE BRUYNE’S KDB CUP GOES GLOBAL IN 2023

While Kevin De Bruyne was at the Ballon d’Or ceremony last year picking up his prize for 3rd best player in the world, Barcelona’s Gavi won the Golden Boy Award. The two have an unlikely connection in that Gavi broke into the scene at De Bruyne’s U15 youth tournament, The KDB Cup alongside players like Jamal Musiala and Eric Garcia. Now in its 6th iteration, De Bruyne’s passion project has steadily been cementing itself as the “best youth tournament in the world”, according to scouts from Roc Nation Sports International.

This year, the KDB Cup is going global, with South African side Mamelodi Sundowns and Brazilian side Palmeiras competing as the first-ever non-European sides. “When I played youth tournaments, I never played teams from outside of Europe. So to get a team from Brazil is a little bit crazy. I’m excited to watch them play,” says Kevin De Bruyne. For Mamelodi Sundowns, this will be the first time outside of South Africa for these kids. “I think it will be a great experience for them not only to play football against other teams but to see another part of the world and to have a life experience,” says De Bruyne. They will compete against Barcelona, Real Madrid, Bayern Munich, Odense Boldklub, RB Leipzig, Manchester City, Ajax, PSG, KAA Gent, and Club Brugge.

Follow @veotechnologies and @kdbcup for all the build-up to the KDB Cup, and tune in to Veo Live on June 10th and 11th for a free Champions League appetizer.