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TECHNOLOGY

fall in love with the new eSAT The biggest news this season is the unveiling of a brand-new eFlorist Self Administration Tool (eSAT). The eFlorist team has been working on a new look for our website management tool for months, and we hope you like the results! Your eFlorist website also has a number of marketing tools you can use to sell more. Here are just some of the ways you can grow your business with eFlorist: Participate in the eFlorist Email Marketing Program (it’s FREE)

Send emails to your customers to promote your own products and promotions. The emails link directly back to your website, driving visits and orders. Use eSAT to choose which products to feature and personalize your messages with a custom subject line. Add a promo code to increase your email’s effectiveness. Our research suggests that conversion rates increase by 90% when an offer accompanies an email. Activate your own Rewards Program Use your eFlorist website to reward loyal customers with points for every purchase. Customers earn points towards a discount, which they can redeem online. Once you turn it on, it manages itself! Points are accrued automatically and once a customer earns enough for a discount, they get an email congratulating them. It’s as easy as can be! Set up a “Locals-Only” promotion

eSAT’s functions remain unchanged, giving you control over many of your website’s features, such as:

myteleflora news | oct/nov 13

Editing prices on Teleflora products

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Include a discount with every local delivery to a new customer. You’ve already impressed them with your beautiful arrangement, so all they need is a nudge to turn those recipients into customers! Use eSAT to set up a promotion code, then write the code on your enclosure cards. You can also add the code to your marketing emails and FindaFlorist listing to increase your effectiveness!

Creating custom products to showcase your artistry Changing the look of your website and how products are displayed Adding custom messages and images to any page on your website And much, much more!

No matter what you want to achieve, with eSAT and eFlorist, you can do it! Visit eFloristUniversity.com for a webinar covering the new eSAT on Thursday, October 17th, at 4 p.m. (PST). Register by clicking here! You can also explore eSAT directly by logging in at esat.myteleflora.com.

MyTeleflora News October 2013  
MyTeleflora News October 2013