BROKERAGE The Magazine
THE GLOBAL RISE OF BRANDED PROPERTIES
By Gareth Lloyd JonesMAYFAIR MOVES TO THE TROPICS
By Alicia Pasley-Tyler

AMERICAN’S LOVE AFFAIR WITH SCOTLAND
By Jamie McNeilUNDER THE BONNET OF BEING A BUYING AGENT
By Louise Crichton



As a group of professional brokers, we have come together since 2017 to assist in facilitating globally the wants and needs of clients, in a formula that delivers a much more hands on and meaningfully boutique style than regular high street agencies are capable of achieving.
We appreciate no “one size fits all” processes really cater for the vast variety of our clients’ special homes. Invariably and individually they all have their own very distinct characteristics which, with care and attention, need to be brought to the attention of the right target audience.
The following properties and articles prove the expertise of our brokers and those professionals we work alongside; acting at the very top of their disciplines.
From Alicia in Bali advising her clients on their amazing Mayfair Place; that visually graces our magazine front cover, to Gareth’s expose of the Branded Residences Renaissance and Jamie’s opening up on the American love affair with Scottish property, we hope you will find this fourth Brokerage Magazine another intriguing look into a fresh and compelling approach to property brokerage in the UK and around the World. In sharing inspiring opportunities with you that are even further afield than maybe you are used to thinking about, we are excited to help you whether that is locally or abroad.
Enjoy……
(Founder) (CEO)A new age of estate agency. The London Broker is a collective of leading independent property brokers. Our technology platform allows our brokers to work together to provide their network of clients with the best service, advice and knowledge. This approach simplifies the process and ensures successful outcomes and a better customer experience.
2023 was an extraordinary year for The London Broker, and as we enter 2024 it is always healthy to look back and remember the various highlights of the year that’s just been.
I don’t think we will be alone in remembering how 2023 started; a cold winter, a cost of living crisis combined with what felt at the time as unrelenting upward pressure on interest rates and by association mortgage rates impacting on the residential property market. 2023 was without a doubt a poor year for residential agency, despite what one might read from the ever-positive social media accounts of various commentators and “influencers”. In an industry remunerated on transaction, the seemingly endless “bad news” working hand in hand with cautious mortgage lenders and a rather inexplicable inability for transactions to exchange in less than 4-6 months felt at times like wading through treacle.
I know that many of our Brokers at The London Broker weren’t somehow miraculously immune from these pressures, and it is in these tougher markets that the true quality shines through. It is in a bear market that experience, knowledge and work ethic pay dividends, and it is for these reasons that our brokers overall enjoyed what can only be described as a bumper year, transacting on over £400m of property in the UK alone.
Over the year we also continued to grow both nationally and internationally, welcoming 7 new brokers to the family with over 110 years of combined experience. These included 2 exceptionally experienced brokers Nat Wilde who joined us from Hamptons where he had lead their flagship Chelsea office on Sloane Square for 14 years, and Neil Laman another 20 year veteran of the industry who joined the family having spent the majority of his career in senior leadership positions at Foxtons. Indeed such was their standing in the industry that they were described in press as “big hitters”, and indeed they both quickly cemented their reputation transacting very quickly, in what were tough market conditions.
2023 also saw a rather exceptional award presented to another of our brokers Matthew Smith. Recognised by the International Property Awards as “Best Real Estate Agent” globally having secured the London, UK and European awards in the run up. For a bit of context previous winners of the International award include Jason Oppenheim of Netflix fame.
International was indeed a theme for us during the course of 2023, not only did we publish our first International Magazine, but our relationship with One&Only cemented in late 2022 ensured that The London Broker travel diary was pretty full for much of 2023, something we expect to only increase as Brokers see the benefits they can offer the clients through this partnership. Overall members of the senior leadership team travelled to Mauritius, Los Angeles, Cyprus, Dubai and Shanghai to fly the flag not only for The London Broker but also for our partners One&Only.
Related to our international growth and reach, we were delighted to be invited to join Leading Real Estate Companies of the World (LeadingRE), a collection of over 550 brokerages across 70+ countries. At their Global Symposium in Dubai in October I was delighted to meet and forge friendships with over 120 fellow brokers from an array of countries spanning Asia, Europe and the USA, many of whom I have been delighted to meet subsequently in their own home countries.
Over and above international collaboration and cooperation, our access to LeadingRE will enable our brokers to promote their client’s properties to a truly international network of brokers and buyers, whilst at the same time enabling our network of brokers
to benefit from the various referrals and requirements which materialise for London and UK properties from this exceptional network. Something which is unique to a brokerage such as ours in the UK.
As the year ebbed towards a close we were excited in October to receive the 5 star award for Best Single Office Real Estate Agency in London at the 2023 UK Property Awards. With our brokers winning 5 star awards over the last 3 years, we were delighted to be recognised for this award as a brokerage as a whole and accept on behalf of the board and importantly on behalf of our excellent collection of brokers.
As we enter 2024, we enter in a mood of optimism, whilst at the same time recognition that 2024 may be a turbulent year for the residential market. With approximately 50% of the worlds adult population eligible to vote in over 40 elections taking place this year, including the UK General and US Presidential elections, Political stability may not come until 2025. This combined with a continuing war in the Ukraine as well as the Middle East, there are certainly reasons to be cautious. However with global interest rates seemingly on the slide and positive movement from the mortgage lenders, it could be that things start to look up.
They say there is no bell at the bottom, but it strikes me that the bells are already ringing and that 2024 will be an opportune moment for buyers hoping to capitalise on market growth to crack on before political stability returns (we hope) and buyers return en mass to the market.
As ever only time will tell if the bells really did ring in 2024, but certainly the signs are positive and we and all our brokers are ready willing and importantly able to guide our clients towards the right decisions to capitalise on this rare opportunity.
Top: Matthew Smith Best International Real Estate Agent.
Above: Charlie Willis at One&Only Launch Event in L.A.
This 5 bedroom Penthouse apartment located in a stunning development designed by leading London architect, Eric Parry
Vicarage Gate House, Vicarage Gate, London W8
£17,500,000
The property boasts an exceptionally generous lateral living space, and has been meticulously designed to complement both sophisticated entertaining and modern family living. Vicarage Gate House is an exceptional collection of 13 exclusive apartments benefitting from allocated underground parking, a highly-trained concierge team and access to the private gym.
Boiler House, Battersea Power Station SW11
£8,500,000
Stunning 3 double bedrooms and 4-bathroom apartment located on the 11th and 12th floors (with lift) of the iconic Battersea Power Station. The modern accommodation benefits from 2 garage parking spaces, a 24/7 concierge, and beautiful roof gardens. Situated on the south bank of the River Thames, the Battersea Power Station development is an exciting and highly anticipated location in London.
A trophy lateral second floor flat across 4 linked buildings with 12 windows directly overlooking the renowned garden square
Eaton Square, Belgravia SW1W
Price on Application - For Sale or To Let
Offered with a short lease, this magnificent 3,474 sq ft flat delivers unique accommodation of up to 3 reception rooms flowing off a central entrance hall and ante room, fitted kitchen with utility room and 5 bedroom suites. There is a storage room and access to the communal gardens from these listed fully portered white stucco fronted pillared converted and well maintained revered buildings.
Penthouse, Southbank Tower SE1
£11,590,000
The Southbank Tower penthouse is being sold in shell and core condition enabling complete design freedom in the sky. The photos are CGI, giving some examples of possible spectacular designs. Facilities include a 25 metre pool, gym, spa and a 10th floor garden terrace containing office space and a kitchen for residents.
Lowndes Square, Knightsbridge SW1X
£2,595,000
Offering living space on the upper floor, and three bedrooms with two bathrooms on a separate floor. Access to garden square. Lift. Lease: 36 years.
Abingdon Road, Kensington W8
£9,950,000
This expansive 6,146 sq ft townhouse, situated just off Kensington High Street, is arranged thoughtfully over six floors and has been newly developed to an extremely high standard. The house has a classic, timeless design with all modern conveniences and is the perfect canvas to create an incredible family home.
Broughton Road, Fulham SW6
£1,850,000
Presented in fantastic condition throughout and flooded with natural light.
Hyde Park Gate, South Kensington SW7
£11,500,000
This impressive white-stucco semi-detached Victorian townhouse is located near Kensington Gardens in the desirable street of Hyde Park Gate. It features spacious reception rooms suitable for both entertaining and family activities, along with ample bedrooms. Additionally, it stands out with three external spaces: a rear patio garden, a large first-floor terrace, and a west-facing terrace on the third floor, a unique feature for properties in this area.
Ladbroke Road, London W11
£1,450,000 Share of Freehold
Entered via its own front door, the property extends to over 1,000 sq ft and features a double height living space with a ceiling height of nearly 4.5 meters, main bedroom with en-suite, shower room, study, well appointed kitchen, patio and plenty of storage.
Kenilworth
Putney SW15 £655,000
Turnkey, wide freehold house with lift, garden and double garage
Hyde Park Gate, Kensington SW7
SOLD £24,950,000
This unusually wide house yet discreetly positioned house spans approximately 36 ft, with a raised ground floor entrance hall leading to an impressive drawing room of approximately 43 ft in length. The five spacious bedroom suites in the main house are all situated on the upper floors of the house with a further self-contained flat with a bedroom in the mews house.
Hanover Street, Mayfair W1
£1,999,999 Leasehold
Located in a discreet apartment block in Mayfair, adjacent to Hanover Square and moments from Regents Street. This fourth floor two bedroom flat has a large open plan reception room with a balcony with views of the square. The two bedrooms, one of which is ensuite, have built in storage and are away from the street and very private. This property is so convenient and so easy to manage, that it makes an ideal central home, or a London base for an international buyer.
WITH OVER THIRTY FIVE YEARS OF KNOWLEDGE, ALL ASPECTS OF PRIME CENTRAL LONDON RESIDENTIAL MARKETS.
Acting quietly under the radar in strictest confidentiality, providing clients with an unrivalled value on Residential Sales, Rentals, Development, Commercial Investment acting for Private Clients, Trust Funds and Wealth Management. Below some of our 2024 acquisitions on behalf of clients.
We look forward to hearing about your property requirements.
Park Mansions, Knightsbridge SW1
£1,750,000
This tidy flat is decorated tastefully with a modern aesthetic including solid wooden floors. The main bedroom benefits from an en-suite bathroom while the second bedroom has a separate shower room. The flat is surprisingly quiet given the central location in a well regarded portered building with lift, in the heart of Knightsbridge moments from Harrods and Hyde Park.
The Larchmont Suite at The Dumont, Albert Embankment, London SE1
£8,950,000 Leasehold
An outstanding lateral four bedroom apartment in one of London’s most impressive riverside buildings, offering world class views of the city towards the Houses of Parliament. This is without question one of the most desirable lateral apartments on the river.
“But why am I talking about driving cars when you were expecting to read about being a buying agent?... because I think the connection is a strong one. Helping a client find and buy a property is in all respects a journey.”
I like cars. This is lucky because driving is an essential part of being a buying agent. Reliability, comfort and consistent performance from a work car are all essential. These days I drive a capable, compact 4x4 that can cruise the open road with style whilst also being able to go up hill and down dale, plough through mud or snow and wade water when asked. It’s a handsome, high spec car with reassuring off road abilities and I drive many miles in it every year - I rely on it to carry me, and at times my clients too, without the need for me to consciously think about what is going on under the bonnet. I also happen to own a classic 1966 British sports car - a joyous, beautiful thing that sounds wonderful and looks great. I get waved at by passing strangers on the open road and people I’ve never met come and talk to me about it on garage forecourts – it brings pleasure and draws admiration. Driving it however involves a conscious awareness and understanding about what goes on under the bonnet. I have learnt from experience that classic cars can surprise you with unexpected problems at horribly inconvenient moments. You can be left stranded at the roadside, tinkering and trying to fix it yourself or on the phone calling for expert help to get you back up and running again. My MGB has thrown me into many situations like this, including on occasions whilst in fancy dress on charity long distance rallies in France. Dealing with classic car problems whilst dressed as a Bond girl or as a character from The Avengers is an interesting experience!
But why am I talking about driving cars when you were expecting to read about being a buying agent?... because I think the connection is a strong one. Helping a client find and buy a property is in all respects a journey. Think of it like an endurance car rally with a start, a distance to be travelled together and a destination to be reached, with checkpoints and challenges on the way. With a property search it is not clear how long the journey might be or exactly where it will take us, but my clients and I travel it together. They rely on me to drive the search forwards to find properties for them to consider. They seek consistent performance from me and they value my ability to cover all terrain as necessary to find potentially suitable properties for them, in whatever market conditions prevail at that time. Having an “off road” mindset enables me to uncover opportunities for my clients that might not be readily seen from the open road of the property market place. After twenty five years of working as an independent buying agent my property search methodology and processes are refined, tuned and effective, like the performance of my 4x4 work car. My clients rely on the mechanics of the work I do for them to run smoothly and to take their search forwards, without the need for them to be consciously wondering what is going on “under the bonnet” of the process.
Each property my clients and I view on our search journey is like a checkpoint. We travel to successive checkpoints until the right property is found, terms negotiated and a deal agreed. We then set off on the last leg of the journey, to progress the transaction to our finish line – the security of a successful exchange of contracts. To get to, and across, that finish line however involves the input of many parties: there’s the seller, their solicitor and the estate agent and potentially a freeholder and a managing agent if it’s a leasehold property, whilst alongside my clients and I will be their solicitor, a surveyor, maybe a mortgage broker, a lender and a valuer, a bank, a local authority search department, plus a selection of associated experts that might be called upon during due diligence too; a structural engineer, an architect, a planning consultant, a drainage engineer, timber and damp specialists, maybe an electrician and a heating engineer, a roofer or thatcher and sometimes a building contractor. They are all moving parts that can make up the engine of a deal. All involved need to work efficiently and smoothly, and do their bit at the right time, to enable the transaction to move forwards. This is where the acquisition part of my work feels like driving a classic car because property deals can surprise you with unexpected problems at horribly inconvenient moments. The property itself can present a range of due diligence issues, whilst any of the many parties involved in a deal, by deliberate or inadvertent action or just plain inefficiency, have the power to significantly hamper progress to exchange of contracts or even halt it altogether. A buying agent therefore needs to understand exactly what is going on “under the bonnet” of a transaction at all times. They need to be alert to any sense, sight or sound of a problem with any of the processes or parties involved and to know how to try and fix issues to keep the deal moving forwards for their client. A long worked on transaction can otherwise be unexpectedly slowed to a crawl or left totally stranded on the conveyancing roadside at great financial and emotional cost to those involved.
A good buying agent should have knowledge, experience and an extensive tool kit of professional and interpersonal skills combined with resilience, persistence and a determination to keep going – and it helps to like driving!
“A buying agent therefore needs to understand exactly what is going on “under the bonnet” of a transaction at all times. They need to be alert to any sense, sight or sound of a problem with any of the processes or parties involved and to know how to try and fix issues to keep the deal moving forwards for their client.”
£900,000
Located just 200 meters away from Buckingham Palace in an area affectionately known as “The Royal Quarter.” Spanning across the ground and lower ground floors, this apartment offers an open plan kitchen and living room with a dining area. The master bedroom consists of a luxurious en-suite bathroom and plenty of storage. Residents can further benefit from a custom-designed kitchen, air conditioning, underfloor heating in the bathrooms.
Emperors Gate, South Kensington SW7
£1,125,000 Share of Freehold
An outstanding and immaculate apartment with two double bedrooms, two bathrooms (one ensuite), a private patio and access to a gated communal garden in a desirable cul-du-sac in prime South Kensington. The apartment is beautifully presented with a bright palette reflecting light into all rooms. The reception room has an attractive bay window with plantation shutters and a modern bio-ethanol fireplace.
Wyfold Court sits in the heart of a private 178 acre estate approached through woodland and beautiful parkland. The house was designed for a cotton magnate and was built between 1874 and 1884. Being one of the largest private houses constructed in England, its style combines the flamboyant French Gothic architecture mixed with Scots Baronial.
Merano Residences, Albert Embankment SE1
£1,680,000
Modern 2 double bedrooms, 2-bathroom apartment on the 7th floor of this new development. The property benefits from a shared roof terrace and concierge service. This apartment enjoys direct river views from its private balcony and comprises walk-in wardrobes to the master bedroom, 2 luxury ensuite bathrooms, a large reception room, and an open-plan integrated kitchen.
Thames Street, Sonning RG4
£7,500,000
This extraordinarily romantic ‘Gone with the Wind’ style mansion has quite classic proportions and a magnificent portico supported by handcrafted Portland stone Ionic pillars. Features include an indoor heated pool, tennis court, 110 metres of mooring on the River Thames and separate staff accommodation.
Redcliffe Gardens, Chelsea SW10
£1,100,000
This contemporary residence features high ceilings and sizeable windows, filling the space with an abundance of natural light. Both bedrooms offer ample built-in storage, and the current owner has thoughtfully retrofitted the entire flat as a “smart home,” complete with remote lighting and thermostats for convenience.
Donnybrook Road, London SW16
SOLD £675,000
The London Broker are proud to market this excellent four-bedroom, two-bathroom 1920’s terrace house, with front and rear garden in the heart of Streatham Vale. ALEXANDER
Penthouse, Palace Gate, Kensington W8
£6,950,000
Enjoy the convenience of direct lift access, and revel in the tranquility of your private terrace that boasts picturesque park views. This remarkable residence comprises four bedrooms, including a luxurious principal suite complete with a dressing room and an expansive en suite bathroom.
ESTABLISHED AS AN INTERIOR DESIGN BRANCH OF ALCHEMY PROPERTIES, WE HAVE FLEXIBLE APPROACH AND HELP OUR CLIENTS TO CREATE THE DESIRED VISION OF THEIR IDEAL HOMES.
Whether it’s a family nest or a rental investment, we will help you to achieve your goals and expose the maximum potential.
Your property dreams are important to us and we pride ourselves in being as perfectionist as you are, while always remaining sensitive to cost.
You Dream - We Create.
Alicia Pasley Tyler has been running Latitude Lifestyle in Bali for ten years, and has chosen leading developers at the forefront of the market to discuss the trials and tribulations of exceeding building quality on the island.
Mayfair Place was founded by Anthony Mcourt & Tariq Batanoni, who packed in the UK rat race to initially de-stress and change things up. They both had a history of returning to the island, and Bali has a way of getting under ones skin. Its rife with eccentricity, culture and diverse nature but like anywhere has its challenges. This is an example of the third world fusing with the first world, that has an intoxicating hue to it, and many have swapped one island for another… BRITAIN VS BALI… is it even fair to compare and who better to chat to than these two hot shot delboys…
Trends and Demand:
The grass is actually greener in Bali, and to avoid getting complacent and blazé on this fact, Anthony & Tariq, after both separately searching high and low for their own homes to settle in with their families, found the market to be starved of real estate that ticked all the boxes. Their criteria was pretty simple; an emerald green rice field view to remind them where they were each morning, but UK style, standard and comfort of home living. Seeing a gaping hole in the market, this duo’s partnership was formed just as Covid was enveloping the world, and not even that monster was enough to stop this real estate train.
“Anthony Mcourt & Tariq Batanoni found the market to be starved of real estate that ticked all the boxes. Their criteria was pretty simple; an emerald green rice field view to remind them where they were each morning, but UK style, standard and comfort of home living.”
So when building is challenging in the UK, Bali is tenfold and the cost of materials were on the rise, contractors were in fight or flight mode, fighting for survival. Batanoni, who remained in Bali during Covid held it down and continued undeterred, with the full trust of his partner who was locked down seven and a half thousand miles away and 7 hours behind, so this was by no means a logistical walk in the park, but is testament that with the right team, the in-depth experience and a trusted partnership magic can be conjured by these two in any scenario… I hasten to add most of my clients who chose to build on this island ended up divorced as the stress drove such a wedge in their marriage trying to build their dream family home, so for the sake of love and sanity, perhaps best to leave it to the pros!
As an International agent, I have seen well over my fair share of houses worldwide. Few incorporate the thought to detail and cross over seamlessly on family life, whilst offering the bells and whistles to those who seek the better things in life. Their homes offer a suede, soundproof padded cinema room, a bronze cast bar Bond would salivate over, a gym to sweat off the martinis from the night before and ice baths on the roof terraces overlooking 180 degree rice fields swaying in the breeze. The children’s bedrooms leave me questioning where a kid goes in life after growing up in such a dreamy environment with especially curated art on the walls to the little ones tastes and interest!
Between us three, ie the. Developers and the Agent we are yet to find a location that offers the yields and ROI’s that Bali does. That comes down to a turning rental market 365 days a year and the islands location, 5 hours from Hong Kong, 2h40 mins to Singapore; an ex Crown colony where the Brits have always felt at home in the tropics, and yet the cost of living is driving them in their droves to relocate to Bali.
The unique Georgian frontage was inspired by Mcourts own home on Cadbury’s estate in the UK. Photos back and fourth between them inspired Tariq sitting in Bali to buck the Bali trends that are overdone to say the least, and fuse the elegance of a white stucco fronted Georgian townhouse, intricate cornicing, marble bathrooms and racing green colour palettes with Bali’s rice field backdrop. Pretty sensational if you ask me and being British myself I often detour my route just to drive by when I feel homesick and all is well again so there is no question their development is a huge draw to expats, as everyone loves a little quintessential accent wherever they may be.
There is a varied choice of schools on the island meaning property investors can play the short and long term market given the expat demand to reside here unlike Bali’s neighbours such as the Philippines or Thailand. Why invest in Europe when your only capacity to drive your return on investment is in four months of the year when you likely want to enjoy your holiday home yourself?
The aspired quality of life here in Bali is matched by their quality of build, I want to say never been done before to this spec. Mcourt has built, and is still in process of developing some 5,000 apartments across the regional Cities of the UK having founded one of the most active award winning Build To Rent development platforms some 13 years ago.
“Bali is a melting pot on all fronts but most of all it’s a destination on the map that is ever growing for those craving a lot of sunshine and a little diversity.”
The Bali market is rife with cookie cutter, imitation villas, that do not set themselves apart from one or the other. Mayfair developments are trail blazers that will be well received in the sales market at a very attractive price point, and are about to be launched for the discerning end user. Equally an investor will appreciate the already achieved 10% yield, which is in fact 2 to 3 times better than what the UK offers today. And not to mention that most UK developers have sold their rental portfolios thanks to crippling mortgage interest rates and the uncomfortable cost of living crisis that leaves tenants with drastically decreased rental budgets and landlords with eye wateringly high rent prices. So the bottle neck market in other locations is very clearly driving the investment opportunities Bali has to offer today.
Challenges:
How do cultural and economic factors influence property development decisions in Bali? Are there cultural considerations that play a significant role in property development in Bali?
Bali is most predominantly a seamless and happy blend of Hinduism. Their own special dialect in belief systems to the Gods, where one day a year the island shuts down, switches its lights off and silences itself. Nyepi; a national day of silence, meditation and fasting (on food AND technology meaning the island’s WIFI is also cut off!!) at home for 24 hours. Even the International airport is closed in the belief that if all the lights are off on the entire island the bad spirits will fly over and move on until next year. The charm in their religion is a breath of fresh air, with beautiful offerings everywhere you look, processions with them robed in white on the way to their temples, the regularly handmade village decorations…its just an inexplicably different pace of life with alternative priorities. Bali’s people are amongst the kindest you may come across which makes for a fabulous and carefree place to reside for those with children. The care in the community is something the West could most definitely learn from.
The importance of their God and their temples play an unnegotiable role in life here. In this case the Balinese electricity company came to install the electricity pole and power circuits and the temple watched as it all progressed at the Mayfair Place Project. Once installed the head of the local community knocked on the developers door and placidly informed them this was not permitted as the pole was higher than the roof of the temple. The question wasn’t worth asking as to why they had sat back and waited until complete, and not flagged it at the start. A lesson to the foreigner to check every minute detail from every angle, but this is a prime example of the populations mantra… sit back calmly, and wait until there is a problem to broach rather than causing upset before there is a problem. You can imagine this is frustrating, but it does form fabulous dinner party stories… there’s no denying a great sense humour and grace is required alongside having the utmost respect to the Balinese, their way and their culture whilst we are privileged to be long term guests on their spiritual island.
Investment Climate:
Sustainability and Environmental Considerations:
Whilst the Greenwashing concept is a worldwide topic of conversation, there is no denying that to have the mod-cons wish-list of today that most want, the sustainability aspect is a trade off and a balancing act that these two have walked the tight rope of. If everybody did a little bit the world would be a better place so pick your battle; Mcourt and Batanoni decided that every single material used would be from within Indonesia, which they succeeded aside from the intercom system which simply didn’t exist and had to be shipped in. Again, this was a
huge feat given the standard of build, design and finish by far exceeds anything done on the island in the past but they were steadfast in the priority on this subject.
The Bali market is unique, and to many it sounds too good to be true. Those in APAC who are educated in the market understand the attractions, and more and more from the States and Europe are getting on the bandwagon thanks to challenging political and financial climates where they come from. Bali is a melting pot on all fronts but most of all it’s a destination on the map that is ever growing for those craving a lot of sunshine and a little diversity. Now with Mcourt and Batanoni’s fabulous homes for sale, those chasing the Bali adventure are not condemned to forsaking home comforts in the tropics!
Average forecasted ROI in Bali is between 8-12%.
Notary fee 1% of sales price agreed payable by buyer
Sales tax 10% of sales price agreed payable by seller if owned in a PT PMA (company structure)
Sales tax 20% of sales price agreed payable by seller if owned in private name
Mayfair Place asking price $2,100,000USD
https://jacandheath.pixieset.com/mayfair/
McCourt House asking price $2,350,000USD
https://jacandheath.pixieset.com/mccourt/
ROI 10%
Yearly rental price achieved $215,000USD per year
FORECASTED
Offering spectacular Mountain views within a secure gated residential complex, benefiting from the facilities of the Four Seasons Hotel, Mauritius. Access to two championship Golf courses, with the Indian Ocean as your playground or just relax by your own private pool.
Villa A
Plot Area: 2025m2; Villa Square Meterage: 590m2
5 Bedrooms
Price: $4,307,500 including furniture
Villa B
Plot Area 2003m2; Villa Square Meterage 400m2
4 Bedrooms
Price: $3,661,375 including furniture
Clifton 4th Beach, Cape Town, South Africa R69,000,000
Designed for a life of serene elegance, this residence seamlessly blends rare luxury with a sense of casual ease. The upstairs living spaces are generously proportioned. Downstairs, a double-volume family/tv room exudes warmth, overlooking the sun-drenched entertainment area. Additional accommodations on the lower level include three bedrooms, one en-suite, two bathrooms, a guest cloakroom, a study, a gym, and a laundry room.
838 Fifth Avenue, Lenox Hill, New York $24,500,000
Indulge in luxurious living at 838 Fifth Avenue, Manhattan. With over 5,400 sq ft, 10 rooms, and 44 ft of Central Park frontage, this residence offers panoramic park views. Featuring opulent entertaining spaces, a wood-paneled library, and a serene primary suite, it epitomizes sophistication and elegance in NYC’s coveted neighborhood.
In the dynamic world of real estate, a fascinating phenomenon has been gaining momentum globally—the rise of branded properties. The concept of branded residences is reshaping the luxury real estate landscape, and London, with its iconic skyline and affluent clientele, is at the forefront of this trend. This article delves into the branded properties phenomenon around the world, exploring its impact on the London real estate market, and how Alchemy Properties is navigating this evolving landscape.
“Dubai is a leader as the premier location for branded residential properties followed by New York and Miami. However, in Europe, London takes centre stage.”
Branded properties, also known as branded residences, are the result of collaborations between real estate developers and luxury brands, hospitality groups, or celebrity personalities. These partnerships aim to combine the allure of a renowned brand with the exclusivity of high-end real estate. From Miami to Dubai, New York to Singapore, branded residences are reshaping the skylines of major cities, offering a unique lifestyle experience for discerning buyers.
Luxury brands are increasingly extending their reach beyond fashion and accessories to leave an indelible mark on the world of real estate. The allure of living in a property associated with a prestigious brand is appealing to the affluent, who seek more than just a home—they desire a lifestyle statement.
The leading luxury brands expanding their branded residences, offering World leading services to the residences, service normally only available to the best five/six star hotels, offering true privacy and exclusivity, including One&Only who The London Broker are proud to be partnered with globally. But there are other high-end brands not often associated with housing like Lamborghini, Aston Martin, Armani, Bulgari arriving on the market.
Dubai is a leader as the premier location for branded residential properties followed by New York and Miami. However, in Europe, London takes centre stage.
What sets branded properties apart from conventional luxury residences? The answer lies in the integration of brand identity into the very fabric of the living experience. Residents of branded properties not only enjoy the finest architectural design and amenities but also become part of a lifestyle curated by the associated brand.
For instance, a branded residence may offer exclusive access to the brand’s events, personalised concierge services, and even interior design elements inspired by the brand’s aesthetic. This fusion of luxury living and brand association creates a sense of exclusivity that resonates with the tastes and preferences of the discerning clientele seeking a unique living experience.
London, with its rich history and international appeal, has become a focal point for branded residences. The city’s diverse and cosmopolitan population, coupled with its status as a global financial hub, makes it an ideal market for these exclusive properties.
Prominent global brands and hospitality groups are capitalising on London’s real estate market by lending their names to luxurious developments. From the rejuvenated Battersea Power Station to the sleek skyscrapers of the City, branded properties are making a significant mark on the capital’s skyline.
Some of the most prominent examples of branded residences in London include:
• The Whiteley, London: A Haven of Wellness and Modern, Luxury Six Senses.
• OWO: Preserving British History in Luxury Residences, Raffles.
• The Peninsula Residences: Belgravia’s Exclusive Oasis, Peninsula Hotel.
• Residences by Dorchester Collection: A Fusion of Heritage and Innovation, Dorchester Hotel.
• Twenty Grosvenor Square: A Four Seasons Managed Luxury Haven.
• One Bishopsgate Plaza: Europe’s First Pan-Pacific Hotel Residences.
“Alchemy Properties, with its commitment to innovation and quality, is well-poised to play a role in the future of London’s branded residences.”
As London continues to evolve as a global real estate destination, the branded properties phenomenon shows no signs of slowing down. The fusion of luxury living and brand association is reshaping the city’s skyline and offering a new paradigm for high-net-worth individuals seeking an elevated lifestyle. Arriving on the market every week a projected growth by 12% annually until 2026.
Alchemy Properties, with its commitment to innovation and quality, is well-poised to play a role in the future of London’s branded residences. By carefully curating partnerships and staying attuned to the evolving preferences of the luxury market, Alchemy is set to leave an indelible mark on the city’s real estate landscape.
Amidst the surge of branded residences in London, Alchemy Interiors part of Alchemy Properties stands out as a developer that understands the essence of luxury living. Specialising in creating distinctive and sophisticated spaces, Alchemy has embraced the branded property trend while maintaining its commitment to quality and craftsmanship. Some of Alchemy notable contributions to the London premium real estate are its collaboration with a world-renowned designers and brands such as, Giorgio Armani, Fendi, Trussardi House, Bentley.
Alchemy have learnt how to define the potential of a building even if not always immediately obvious. Alchemy’s intellegent approach has resulted in several branded private residences. One Grade II listed property of 9,000 sq ft designed by Giorgio Arman’s Interior Design Studio, the result was such a success that Armani displayed it at Milan Design week .
Working on behalf of clients, Alchemy can advise on purchases and investment, using our established agency industry network and with Alchemy Interiors, negotiate planning permission, construction, project managing to Interior design.
For more information on primes central London residence purchases or our interior design studio please call 07990 573977.
An elegant collection of 3 & 4 bedroom villas, enviably located within the exclusive Cap St George resort in Western Cyprus
Cap St George, Cyprus
€2,200,000 - €5,800,000
Each home is carefully crafted as a refuge for those searching for an idyllic private space to relax and entertain whilst in close proximity to an unspoiled coastline with expansive views of the stunning Azure sea. With 24hr security and concierge on hand as well as a host of world class facilities and amenities.
Award winning majestic chalet originally built in 1904, close to Aiglon & Alpin Beau Soleil Colleges, that is perfect for every season
Chalet L’Arole, Villars, Switzerland
Price on Application
With approx 6,810 sq ft / 632 sq m internally with 8 bedroom suites, classic panelled living rooms, kitchen with AGA, entertainment room onto terrace and swimming pool with jacuzzi, garage, parking for 5 cars and moments from the Aiglon College, this special trophy home is perfect for winter and summer.
We were introduced to a new client who was proposing to make an offer on a substantial property in London. The prospective client was serving in the government of his home country and having struggled to have offers accepted or taken forward by selling agents in the past, he wanted us to onboard him before he submitted his offer on the property.
All solicitors are under an obligation imposed by Money Laundering Regulations 2017 (as amended) to carry out CDD when commencing a business relationship. The obligation requires us to take a risk-based approach and carry out ongoing monitoring throughout the engagement.
We identified a clear risk factor with our new client as he is a politically exposed person with access to public funds. This meant we had to undertake enhanced CDD before we could start to act on the property purchase.
We were able to meet the normal threshold for onboarding quite painlessly: the new client provided government issued photo identification (their passport) and proof of address
document (utility bill). The prospective client explained that his source of wealth was inheritance and investment proceeds, and that funds for the purchase would come from a UK bank account set up for the acquisition and ongoing maintenance of the property.
Because we were undertaking enhanced CDD we also sought additional information, asking the client for further particulars on the investment proceeds and required third-party verification from the client’s private banker. On receipt of this additional information, we identified further risk factors, namely that the client’s wealth was generated from a high-risk industry prone to corruption, and had been generated in a high-risk jurisdiction. We therefore asked further questions of the client and their private banker, designed to provide comfort to us that the client’s wealth had been made through legitimate means. Ultimately, we were satisfied with the information provided, having taken a proportionate and risk-based approach.
As lawyers, our primary regulatory concern is understanding a prospective client’s source of wealth and funds. In this example, we were also aware that the agent needed to see proof of funds and in anticipation of this we also requested a bank statement showing the full amount required to complete the transaction, and obtained the client’s authority to share CDD information, with relevant third parties (in this instance the sales agent) in order to help the agent discharge their anti-money laundering duties.
Our client is now onboarded and the delighted owner of the property.
Here are some key points to bear in mind for transactions and scenarios such as the one outlined in this case study:
• CDD protocols are well established and serve as an important check against money-laundering and terrorist financing.
• For routine, low-risk clients we can usually clear compliance on the day we are instructed. While it always helps to meet a client in person, certifying documents over video call is now also routine.
• We always need to be alive to risk factors however, and when a client is not used to providing personal financial information, especially in the context of a new relationship where trust needs to be established on both sides, it can take some time to satisfy our requirements.
• We must also be mindful of the requirement to carry out ongoing monitoring: sometimes new risk factors come to light during the course of a transaction and further diligence is required.
We are always happy to discuss onboarding clients at an early stage so you will be ready to proceed as soon as terms are agreed.
The breadth and quality of our advice spans transactional residential property and secured lending work. We advise clients from all over the world: individuals, families, developers and private banks across every aspect of buying, financing and selling residential property.
“We identified a clear risk factor with our new client as he is a politically exposed person with access to public funds. This meant we had to undertake enhanced CDD before we could start to act on the property purchase.”
Carters Road, Dural, NSW, Australia
$AUD 12,500,000 - $13,500,000
Located just 12 minutes from the thriving heart of Castle Hill and 35 minutes from Sydney’s CBD, this elegant family estate offers an idyllic lifestyle, with spacious interiors and sprawling grounds capturing the essence of gracious rural living with all the benefits of cutting-edge contemporary design and urban convenience..
Location offering some of the most exclusive experiences in Dubai, as part of a secure gated community on the Waterfront, with views towards Atlantis The Royal hotel. These stunning façade with bespoke interior features, the villas have large formal living rooms and private swimming pools.
Villa One
Plot size: 7,400 sqft; Square Footage: 6,000 sqft
4 Bedrooms + Office
Price: $15,246,371 including furniture
Villa Two
Plot size: 7,750 sqft; Square Footage: 8,800 sqft
6 bedrooms
Price: $18,513,450 including furniture
Woodrow Wilson Drive, Los Angeles, CA 90046
Asking Price $11,995,000
The style features panoramic glass for expansive views and uses natural materials like wood beams to create a tactile, organic feel. Influenced by modernist legacies and practices like Japanese “forest bathing,” it aims to enhance human well-being by fostering a deep connection between indoor and outdoor spaces.
168 Kings Road, Palm Beach, Florida
$15,250,000
Step into timeless luxury at this meticulously renovated 1959 Henry Harding-designed Palm Beach Regency estate. Sophisticated living on a prestigious 16,500+ sq ft lot. Generous ceilings, 5-bedrooms with en-suites, ground floor primary suite. Versatile living quarters, heated salt pool, wine storage and modern amenities. Potential for expansion to further customization.
Ramatuelle, Saint-Tropez, France
€8,100,000
Sunlight graces this authentic provençal bastide, nestled within a hectare of protected land, moments from the beaches of Saint Tropez. 5 bedrooms and 6 bathrooms. Featuring charming terraces and a feng shui-inspired mirrored pool, the villa affords spectacular views of the bay of Pampelonne.
Bobbin Head Road, North Turramurra, Australia
$AUD 11,000,000 - 12,000,000
One of the area’s best kept secrets, this extraordinary property provides a luxury semi-rural estate in an exclusive North Turramurra setting. Set well back and concealed from the road beyond an electric gated entry, the Georgian-inspired mansion rests on over three acres of excellence, backing onto National Park and bringing a sense of ‘country’ to North Shore living, hard-to-find privacy and green serenity.
The finest quality and substance embody this grand three-level estate
Sierra Drive, Beverly Hills, CA 90210
Asking Price $19,995,000
Gated 10,000 sq. ft. 3 story Beverly Hills estate with 7 beds, 11 baths on a private 25,000 sq. ft. corner lot. Features chef’s kitchen, elevator, wine cellar and tennis court. Secluded backyard with pool, spa and attached Cabana.
Holdsworth Street, Neutral Bay, NSW, Australia
$AUD £8,250,000 - $8,750,000
Thoughtfully designed and meticulously crafted in 2017, this flawless designer showpiece delivers both the luxury of space and resort-style living from a peaceful Neutral Bay pocket. Looking out to the bright lights of the North Sydney skyline, breath-taking views and natural light are effortlessly transported into approximately 400sqm of living space through an abundance of glass and contemporary innovation.
Wealthy American buyers are snapping up Scottish property.
American interest in Scottish property is nothing new, however, with the weakening of the British Pound against the US Dollar, we’ve seen a noted increase in US-based buyers snapping up property in Scotland.
The charm of Scotland, with its historic castles, architecture and landscape, has long made it a desirable destination for American travellers. However, buyers from across the pond now account for 4% of all transactions in Scotland, up from 1% in 2019, with Edinburgh, the UK’s second most-visited city after London, being the most sought-after destination.
In Scotland’s two largest cities - Edinburgh and GlasgowAmerican buyers make up almost 30% of our search clients. Many are buying second, third or fourth homes and taking advantage of everything the city and country has to offer. With direct flights from many major hubs in the US and Canada, it has never been easier to cross the Atlantic and therefore buyers are choosing Scotland as the perfect base to explore, both here and further afield.
Holiday homes in other parts of the country are also soughtafter, with both the country house and estate market seeing a
noted uptick in interest from Americans. We have some of the finest links golf courses in the world and buyers are taking the opportunity to snap up homes in areas like East Lothian and St. Andrews, the Home of Golf, giving them a base of their own.
It’s not only second homes that are sought-after. Buyers are also relocating to Scotland more permanently too and we’ve recently helped two US-based families move to the popular Morningside suburb in the South of Edinburgh. With first class schooling and world-renowned Universities in Edinburgh, Glasgow and St. Andrews, we continue to attract buyers from all over the world. Edinburgh is also home to the Fringe Festival, one of the largest celebrations of arts and culture on the planet, bringing in almost 1 million visitors each year.
Our most recent search mandate was to find a city centre apartment in Edinburgh for Chicago-based clients.
After spending a number of weeks discussing their requirements and understanding their needs, we set about finding them the perfect property. The prime market in central Edinburgh is short of supply, however, utilising our network of agents and contacts, built over the last 15 years, we were able to shortlist suitable properties to view. More than 50% of these were off-market, demonstrating our ability to get exclusive access to homes they otherwise wouldn’t have seen.
After an intensive week of viewings, exploring both the traditional Georgian apartments of the New Town, alongside some of the more exclusive new build developments, we’d found the one. We negotiated with the agent and developer to ensure we got the best possible deal and recommendations were made to the best lawyers, surveyors, and tax specialists to ensure the transaction progressed smoothly. The purchase was completed in less than 4 weeks.
“The charm of Scotland, with its historic castles, architecture and landscape, has long made it a desirable destination for American travellers.”
“We found Jamie exceptionally helpful in assisting us with our search, explaining the local housing markets and helping us navigate through a process that was unknown to us, and very different from the US. He was a pleasure to work with.
60 days after the purchase of our flat he continues to be a valued resource on getting acclimated to the city.”
Jamie McNeill is an expert in Scottish property, having spent 15 years buying and selling some of the finest property the country has to offer. If you are considering buying a home in Scotland, we are here to help.
Dutch Gable home situated on a 7030 sqm erf, this home is ideally located in Witteboomen moments from High Constantia amenities
Constantia, Cape Town, South Africa
R24,500,000
This home has been cared for and is presented in excellent condition. Comprising of five bedroom suites, generous games room, six full bathrooms plus a double cloakroom, office, two reception rooms, TV room, gardeners toilet, renovated domestic accommodation, five garages, putting green, swimming pool, hot tub, koi pond, borehole and kids jungle gym. The house is peaceful and enjoys beautiful North facing views over the garden and towards the mountain.
$350,000 monthly
Situated on Carbon Beach, the concrete and steel facade of this beachfront residence captures the attention of those traveling along Pacific Coast Highway. Approaching the entrance, you’re greeted with a mesmerizing view of the beach and ocean, creating an instant bond with the surrounding natural beauty. With its warm and inviting interior, this unique home presents an opportunity to create a lasting legacy of cherished memories.
Located on an exclusive peninsula, flanked by the warm Indian Ocean and an azure lagoon
Le Saint Géran, Mauritius
Prices starting from $4,330,000
One&Only Le Saint Géran presents an exquisite collection of brand-new villas for purchase on a full ownership basis – among the very first One&Only Private Homes to own in the world. Each home, unique and carefully designed, offers a spectacular island escape where loved ones can gather in supreme comfort.
15 Central Park West, Upper West Side, New York $29,800,000
Luxurious 4,577 sq ft 4-bed, 5.5-bath residence at 15 Central Park West. Crafted by renowned designer Kelly Hoppen, boasting Central Park and Columbus Circle views. Featuring a chef’s kitchen, media room, primary suite with two baths, and elegant living-dining space. Building amenities include 24-hr doorman, pool, and private restaurant.
Crete, Greece
€2,800,000
Indulge in the epitome of sophistication with this super luxury villa in Mochlos, Crete. Boasting a privileged seafront location, this residence offers unrivalled extravagance, ensuring an unparalleled lifestyle. Revel in opulent surroundings, panoramic views, and the serene embrace of Cretan coastal bliss.
Situated high above the Southern Suburbs with arguably some of the best views in Cape Town, this five bedroom, new build home is located on a 3860 sqm erf
Zwaanswyk, Tokai, Cape Town, South Africa R55,000,000
Privately positioned, the sweeping drive takes you to an over generous parking area in front of the house which is additionally complimented by the two double garages. This home also benefits from a separate two bedroom cottage, two sets of external changing rooms with shower facilities for the swimming pool and outdoor braai/bar area. Furthermore on the lower ground floor there is a full gym, sauna, steam room, changing room, shower and WC.
Discover unparalleled luxury in Mani, Peloponnese, with this exclusive estate. Eight beautifully crafted villas, some with a shared infinity pool, set the stage for an elite investment opportunity. Secured with a building permit for additional residences, an Olympic-sized pool, and a tennis court, this property offers dual access to the sea. Sprawling over 13,000 sqm of pristine land, it is a rare and coveted slice of coastal paradise.