TBBJ-December 9, 2011

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december 9, 2011

THE NEWS | 9

TAMPA BAY BUSINESS JOURNAL www.tampabaybusinessjournal.com

More than 11M covered by HSA-qualified plans Employers welcome Medicare data on providers Washington — The number of Americans covered by high-deductible health plans paired with health savings accounts increased to 11.4 million in January 2011, WASHINGTON up from 10 million a year earlier. That’s according to America’s Health Insurance Plans, a trade association representing insurers. AHIP found that 18 percent of employers that offer health insurance to their employ-

IN BRIEF

ees offer an HSA-qualified plan. That’s up 11 percentage points since 2007. HSA plans accounted for 13.5 percent of new coverage in the small-group market this year. The fastest-growing market for HSA plans, however, was large employers. Advocates of HSAs say they empower consumers to shop for the best health care deals. Plus, they get to keep funds that aren’t spent for medical expenses in a taxfavored account.

— Kent Hoover

Washington — Business groups praised the federal government’s decision to give employers and consumer groups access to Medicare data concerning the performance of health care providers. Under a final rule issued by the Centers for Medicare & Medicaid Services, employers will be able to use Medicare data to identify high-quality health care providers. This data also can be used for online tools to help consumers “receive the highest quality care at the best value for their

dollar,” said Marilyn Tavenner, acting CMS director. Helen Darling, president and CEO of the National Business Group on Health, agreed. “Medicare will finally unleash the vast trove of information it has on physicians in a timely way so that millions of patients can better assess the quality and value of the health care they receive,” Darling said.

USF Health announces the Morsani College of Medicine Learn how we’re shaping the future of health, today.

— Kent Hoover


10 | THE NEWS

TAMPA BAY BUSINESS JOURNAL

december 9, 2011

www.tampabaybusinessjournal.com

CONFLICTS: More transparency slated to help USF Health nationally FROM PAGE 1

Pew Prescription Project to compile an annual scorecard on the interactions between medical school students and faculty and the pharmaceutical and device industries. USF’s College of Medicine was one of two Florida schools that received a “C” on the

scorecard in 2010. Four others received “A” or “B” grades. Dr. Stephen Klasko, senior vice president of USF Health and dean of the College of Medicine, told the board workgroup that the revised policy could improve the school’s grade to a “B.” Klasko A higher grade could boost the College of Medicine’s appeal to students and help USF Health accelerate its push to partner with additional medical providers throughout Florida and beyond the state. That’s a key initiative by Klasko. USF Health

currently has 704 residents, or physicians in training, at eight hospitals in the Tampa Bay area. Klasko told the board workgroup that USF has been asked to start running residency programs in hospitals around the state. He did not say which hospitals were interested in USF residencies. Public database There is increasing pressure for physicians to disclose industry relationships, said Dr. John Curran, associate vice president for academic and faculty affairs at USF Health and senior executive associate dean in the College of Medicine. Drug and medical device manufacturers

will be required to publicly report gifts and payments of more than $10 to doctors and teaching hospitals beginning in 2013, as part of the Patient Protection and Affordable Care Act. Some firms already have begun disclosures that are posted on their websites. An investigation by the Tampa Bay Business Journal showed nearly 200 health care professionals in the Bay area, including some from USF, collected a combined $3 million in compensation from five major pharmaceutical companies in 2009. One of the largest amounts went to Dr. Maria-Carmen Wilson, who was a neurology professor at USF Health. Wilson, who collected a total of $90,450 from four drug firms in 2009, told the Business Journal that she did not promote specific companies or medications and, as of March 2010, was giving her honoraria to USF. USF’s new rules would require College of Medicine personnel to report payments to a university database that will be accessible to the public at the beginning of 2012. Concerns The new rules are the third version of a conflict of interest policy for the College of Medicine, and were endorsed by faculty and staff in August, Curran said. They are much more restrictive than prior policies, Klasko said. Two workgroup members voiced concerns that the policy might be too tight. Stephen Mitchell, a USF trustee and partner at Squire Sanders, said public-private partnerships are one of the strengths of the university, and Paul Avery, former chief operating officer of OSI Restaurant Partners LLC and a community liaison to the workgroup, said he didn’t want to see staff “handcuffed.” The policy does not apply to research activities that could lead to the development of new medications, Klasko said. Dianne Morrison-Beedy, dean of the USF College of Nursing, said she would take a look at the policy to see if it is one her college might also consider. mmmanning@bizjournals.com | 813.342.2473

Personal gain Dr. Thomas Oates, a specialist in endocrinology at Watson Clinic in Lakeland, received nearly $5,000 from two drug companies for speaking engagements in the first quarter of 2011. That’s a significant drop from 2010, when Oates received $141,631 from Eli Lilly & Co. (NYSE: LLY), GlaxoSmithKline (NYSE: GSK) and AstraZeneca plc (NYSE: AZN). In 2009, Oates received $160,138 from Lilly and Glaxo. He was the most highly compensated among Bay area professionals receiving drug company payments that year. Compensation for speaking fees from drug companies is donated to the Watson Clinic Foundation, Dr. Louis Saco, chairman and chief executive of the physician practice group and a USF board member, said during a discussion of a new conflict of interest policy for USF Health’s College of Medicine. Doctors are allowed to keep enough to offset their expenses, such as for travel. “It all comes down to personal gain versus non-personal gain,” Saco said. He did not return a call for further clarification of Watson Clinic’s policies.

— Margie Manning



12 | SPECIAL REPORT

TAMPA BAY BUSINESS JOURNAL

december 9, 2011

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december 9, 2011

TAMPA BAY BUSINESS JOURNAL

PASCO: RFP for U.S. 19 coastal corridor expected FROM PAGE 11

increase interest and activity for job creation,” said John Walsh, vice president of the Pasco EDC. At first medium to large businesses exploring relocation to Pasco were “just tire kickers,” Walsh said. “Now we are seeing people who are doing something, if not now then in the near future.” Effort paying off A 2008 Urban Land Institute report began helping Pasco focus on how and where it wants to grow. The study identified five market areas in Pasco, each with a different development focus. • U.S. 19 coastal strip • SR 54/56 corridor • Central county on both sides of U.S. 41 • Industrial corridor on U.S. 301 and rail lines • Rural area across the northern third of the county Right now the PECD and Pasco elected officials are focusing on the SR 54/56 corridor. Walsh emphasized the corridor stretches from the Gulf coast to Zephyrhills with future work on Chancey Road and U.S. 98 eventually connecting south Pasco eastward to Lakeland. Another upcoming road project will provide a new north-link between CR 54 and CR 56 north of Mansfield Boulevard and east of the Shops at Wiregrass. Pasco’s new land development code takes effect on Jan. 1. Some site development and building plans that would have taken up to eight months to review

EARLY SIGNS OF PROGRESS • Investment firm T.Rowe Price has selected Pasco for a 1,600-employee contract center. The company purchased a nearly 100-acre site in 2009. • Pasco is a finalist for a 750-employee campus for financial services company Raymond James.

in the past are now being processed in 30 days, Walsh said. New construction will be energy efficient and provide the latest technological amenities, he said. “Pasco is doing things differently from the rest of the Bay area,” Tuttle-Beisner said. “The EDC is really working with the brokerage community.” A request for proposals to develop a strategic plan for the U.S. 19 coastal corridor will be issued in the near future. The plan will outline incentives for redevelopment and infill incentives along the county’s oldest and most developed corridor. In addition to its rural ranching and agricultural roots, Pasco primarily has been service and retail focused to meet the demands of its suburban population. Most of Pasco’s existing office stock is what Tuttle-Beisner calls 1,500 to 3,000 square foot office condos. “That is what we want to get away from. It is not what larger companies need,” TuttleBeisner said. “We are letting businesses know that we’ve got room where people can put a entire campus.” markholan@bizjournals.com | 813.342.2468

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16 | SPECIAL REPORT

TAMPA BAY BUSINESS JOURNAL

tbbj list

Apartment communities ranked by number of units

Rank/ Name Rank last Address year Phone Lake Carlton Arms 17701 Lake Carlton Drive, Tampa 33558 (813) 968-6666 1

1 2NL 33 44 55 T4 77 88 99 10 10 11 11 12 NL 13 13 14 14 15 15 16 NL 17 17 T16 19 18 20 NL 21 20 22 22 23 23 24 NL 25 NL

december 9, 2011

www.tampabaybusinessjournal.com

Units1 Square footage 1,912 450-1,280

Rents Services included Unit types $547-$968 Studio, 1B, 2B, TH Water, sewer, basic cable, pest control, trash removal 2

Management firm Owner Year opened The Mahaffey Company The Mahaffey Company 1986

Amenities Pools, waterfront, fitness centers

Community manager Website Charlotte Brown lakecarltonarms.com

Carlton Arms of Winter Haven 7676 Carlton Arms Blvd., Winter Haven 33884 (863) 875-1700

1,000 500-1,650

Studio, 1B, 2B, 3B

$457-$1,009 Basic cable, pest control, trash removal

Clubhouses, pools, fitness center

The Mahaffey Company The Mahaffey Company 2005

Jim Cunningham carltonarmsofwinterhaven.com

Carlton Arms of North Lakeland 4500 Williamston Blvd., Lakeland 33810 (863) 853-4900

950 450-1,600

$513-$1,134 Studio, 1B, 2B, 3B Water, sewer, basic cable, pest control, trash removal

Clubhouses, pools, fitness center

The Mahaffey Company The Mahaffey Company 2000

Don Jones carltonarmsofnorthlakeland.com

Post Rocky Point 3101 N. Rocky Point Drive, Tampa 33607 (813) 289-3584

916 622-1,750

1B, 2B, 3B, TH

Carlton Arms of Bradenton Apartments 5200 Riverfront Drive, Bradenton 34208 (941) 745-2525

900 450-1,280

$587-$973 Studio, 1B, 2B, TH Water, sewer, basic cable, pest control, trash removal

Pools, clubhouses, fitness center

The Mahaffey Company The Mahaffey Company 1980

Tammy Walker carltonarmsofbradenton.com

Carlton Arms of South Lakeland 1000 Carlton Arms Drive, Lakeland 33811 (863) 648-0666

900 450-1,280

$533-$904 Studio, 1B, 2B, TH Water, sewer, basic cable, pest control, trash removal

Pools, clubhouses, fitness center

The Mahaffey Company The Mahaffey Company 1992

Angela Rosmondo carltonarmsofsouthlakeland.com

Camden Bayside 6301 S. West Shore Blvd., Tampa 33616 (813) 831-4089

832 616-924

Camden Property Trust Camden Property Trust 1987

Donna Crandall camdenliving.com

$795-$1,900 Pest control

Post Properties Post Properties 1995

Pool, clubhouse, fitness center

Eric Velarde postproperties.com

Studio, 1B, 2B

$660-$1,000 Basic cable, valet waste

Pool, jacuzzi, dog park, tennis court, basketball court

$445-$1,049 N/A

Pools, fitness center, coffee bar

Element National Management Elad Properties 1984

Pools, clubhouses, fitness center

The Mahaffey Company The Mahaffey Company 1989

Reserve at Lake Pointe 5800 Lynn Lake Drive S., St. Petersburg 33712 (727) (866) 2461

807 475-1,314

Studio, 1B, 2B, TH

Carlton Arms of Magnolia Valley 7212 Carlton Arms Drive, New Port Richey 34653 (727) 845-5001

800 450-1,280

$495-$869 Studio, 1B, 2B, TH Water, sewer, basic cable, pest control, trash removal

River Chase Apartments 6900 Aruba Ave., Temple Terrace 33637 (813) 989-2052

776 630-1,270

1B, 2B, 3B

$605-$1,099 Pest control

Pools, fitness center, clubhouse, smoke-free apartments available, dog park

Korman Residential Korman Residential 1988

Camden Live Oaks 5100 Live Oaks Blvd., Tampa 33647 (813) 971-5100

770 729-1,582

1B, 2B, 3B

$763-$1,188 Pest control

Pools, hot tub, boat parking, access to Tampa Palm facilities

Camden Property Trust Camden Property Trust 1987

Katrina Huppman camdenliving.com

Camden Bay 11302 W. Hillsborough Ave., Tampa 33635 (813) 814-0909

760 640-1,447

1B, 2B, 3B

$750-$1,400 Pest control, basic cable, valet waste, washer & dryer in unit

Tennis courts, fitness center, pools, spas

Camden Property Trust Camden Property Trust 1999

Anna Forlini camdenliving.com

Carlton Arms North 6400 Markstown Drive, Tampa 33617 (813) 988-1488

694 475-1,320

Studio, 1B, 2B, 3B, TH

$588-$930 Water, sewer, basic cable, pest control, trash removal

Pools, clubhouse, fitness center, tennis courts

The Mahaffey Company The Mahaffey Company 1984

Richard Zumbaugh carltonarmsnorth.com

Cove Apartments 4003 S. West Shore Blvd., Tampa 33611 (813) 839-5478

689 495-872

Studio, 1B, 2B

$645-$1,155 Basic cable, water, trash removal

Pools, clubhouse, fitness center, tennis courts

The Ballast Point Group Laramar Communities 1979

Marcia Harrison thecoveaptsfl.com

Camden Lake 11401 Ninth St. N., St. Petersburg 33716 (727) 577-7557

688 600-885

1B, 2B

$603-$832 Valet waste, basic cable

Pools, indoor basketball courts

Camden Property Trust Camden Property Trust 1980

Angela Blaha camdenliving.com

Island Walk 5365 Harborside Drive, Tampa 33615 (813) 855-4834

677 802-1,182

1B, 2B

$850-$1,300 Pest control, washer and dryer in units

Clubhouse, fitness center, playground, pools, spa, dog park, water access

UDR Inc. UDR Inc. 1986

Imperial Palms Apartments 101 Imperial Palm Drive, Largo 33771 (727) 585-3723

638 750-1,065

1B, 2B

$740-$995 Water, cable

55+ community, transportation, optional dinner service, optional housekeeping, pools, dog park

The Goodman Group The Goodman Group 1969

Lakeshore Club Apartments and Townhomes 6900 Concord Drive, Tampa 33614 (813) 935-2121

638 550-1,300

1B, 2B, 3B, TH

$550-$1,030 water, basic cable, pest control

Pools, fitness center, tennis courts

Lincoln Shores Apartments 11601 Fourth St. N., St. Petersburg 33716 (727) 577-5553

631 550-1,000

1B, 2B

$603-$1,101 Valet trash, pest control

Pool, fitness center, clubhouse, tennis courts

Greystar Lincoln Shores Associates LLC 1986

Windermere Apartments 9474 Windermere Lake Drive, Riverview 33569 (813) 620-1888

604 685-1,078

1B, 2B, 3B

$601-$770 Water, sewer, pest control

Pool, Boys & Girls Club on-site, fitness center, basketball/volleyball court, playground

The Wilson Company The Wilson Company NR

Brittany Bay Apartment Homes 1201 Seminole Blvd., Largo 33770 (727) 585-3896

568 617-1,440

1B, 2B, 3B

$605-$1,150 Water, sewer, trash

Fitness center, tennis court, clubhouse, playground

Capreit Atlantic Housing Foundation 1972

John Mattox capreit.com

University Club Apartments 12702 University Club Drive, Tampa 33612 (888) 703-2162

544 546-1,293

1B, 2B, 3B, TH

$600-$864 Water, sewer, trash

Pools, fitness center, playground

ContraVest Management Co. ContraVest Management Co. 1972

Tasha Vaquez saveatuc.com

St. Croix Apartments 14535 Bruce B. Downs Blvd., Tampa 33613 (813) 971-1692

540 564-1,111

1B, 2B

$700-$1,212 Pest control

Pools, spas, clubhouse, fitness center, volleyball court, free tanning beds

Bel Air Apartment Homes 1200 N. 102 Ave., St. Petersburg 33716 (727) 576-3200

528 820-1,240

1B, 2B

$515-$795 Pest control

Pools, fitness center

Northland Investment Corp. Northland Investment Corp. 1974

Cory Mallory belairapthomes.com

Osprey Pointe Apartments 1900 55th Ave. S., St. Petersburg 33712 (866) 669-5530

518 625-1,058

1B, 2B

$559-$749 Pest control

Clubhouse, pool, tennis courts, fitness center, skate park

BH Management Services BH Management Services NR

Brian Sullivan bhmanagement.com

Thank you to our 2012 Book of Lists sponsors

Hospitality Sponsor

Alan C. Smith carltonarmsofmagnoliavalley.com Linda Hullen kormanriverchase.com

Kacey Beaudin udr.com

Harbour Realty Advisors Inc. Harbour Realty Advisors Inc. 1969

Paradigm Properties Paradigm Properties 1989

LIST NOTES: NL = Not listed last year. T = Tie, listed alphabetically. 1 = Number of units licensed by the Florida Department of Business and Professional Regulation. 2 = B = bedroom, TH = townhouse. Listed communities are in Hernando, Hillsborough, Manatee, Pasco, Pinellas, Polk and Sarasota counties. Research by Christine Erickson (cerickson@bizjournals.com).

Chrisey Schmelzer reserveatlakepointe.elementmgt.com/

Jasmine Kraus imperialpalms.com Karen Clifford lakeshoreclubapartments.com Cyndi Houff lincolnshoresapts.com Janice Harris wilsoncompany.com/windermere

Eric Kinback stcroixtampa.com

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To find out how your business can benefit from being a part of the Book of Lists, contact Lori Guccione at 813.342.2480 or lguccione@bizjournals.com



18 | STRATEGIES

TAMPA BAY BUSINESS JOURNAL

december 9, 2011

www.tampabaybusinessjournal.com

‘Challenger’ reps becoming most successful, popular book concludes “The Challenger Sale: Taking Control of the Customer Conversation” is a book receiving a lot of attention. Authors Matthew Dixon and Brent Adamson present a case for trading in Sales Talk the relationship selling Mark mindset for one that Sellers focuses on challenging your customers.

As the author of a book that says the traditional sales funnel is dead, I admire books and methods that challenge conventional thinking. Dixon and Adamson present data from a study that shows that Challenger sales reps are more successful than all others, such as the Hard Worker, the Problem Solver, the Relationship Builder and the Lone Wolf. Challenging the relationship style of selling is the big “aha,” since building relationships

has been a cornerstone of most sales training for decades. I have suggested that selling success is not as dependent on relationships as it is dependent on delivering a win for the customer. You also have to find people who have the energy to make change happen. You won’t make a sale unless some stakeholder with enough energy to fight off the critics convinces the right people that change has to happen. When they find you or you find

them and they end up lobbying for your solution, you’re bringing the right date to the dance. Challenger reps are supposed to be better at teaching customers and gaining agreement on a vision of change. They’re better at identifying economic costs of problems and opportunities. They’re comfortable discussing money. They’re OK pressuring the customer. They take control. But think about the most significant trend happening in sales today: Customers have more control than ever before. They have more information — think Internet — and they have it whenever they want it — think 24/7. They also are swimming in a sea of opinionated dialogue. Customers are heavily influenced by what people say even if it’s not 100 percent accurate. They can’t get enough opinion — think the popularity of Bill O’Reilly and Chris Matthews. Many customers don’t have time or desire to double-check sources. I believe the Challenger type rep as described would be more successful when they get into the customer buying process early. The customer is open to ideas. They want to be educated. They want to buy from someone who understands that an ROI is needed to justify any purchase. They admire someone who has the ability to lead them logically down the buying process path. I’m not sure how successful the Challenger style is for sales opportunities where the customer already has decided there’s a problem, has it well understood, knows the economic consequences of the problem, has committed to spending money if necessary to fix it and even has a strong idea of what a solution should look like. The reality for many salespeople is that they find opportunities after the customer has been thinking about the problem and solution for some time. The worst example is when the customer calls for one reason — they need a price. When that happens to a seller, he’s been taken out of the dialogue, the discovery, the motivations to change and more. Good luck. I don’t think the Challenger rep would necessarily be ineffective for sales they discover late in the buying process, but their edge over other seller styles for these sales could be much less. Is this Challenger rep stuff rehashing material that’s already available? One could say when it comes to sales methods and books and programs, the more things change, the more they stay the same. But salespeople are looking to be inspired. If they find inspiration in a new book or method that takes a new spin on something presented before, then I’ve got no problem with it. If the approach connects with even one person it’s justified its worth. What’s exciting about the sales profession today is that there’s a lot of attention being put on it to learn what works and what doesn’t. The spirit of finding the next exciting “thing” to improve sales performance is a healthy motivator. Mark Sellers is the author of “The Funnel Principle” and CEO of Breakthrough SalesPerformance LLC. He can be reached at
614.571.8267 or funnelprinciple.com.


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LEADS readers’ guide:

Bankruptcies — Page 21 Obtained from bankruptcy courts. Provides credit information about businesses and serves notice of change in company structure. A Chapter 7 filing means a company is liquidating its holdings. A Chapter 11 filing means a company is free from the threat of creditors’ lawsuits until it develops a reorganization plan. Building permits — Page 24 Compiled from county inspection departments. Residential and commercial building permits are listed with project value. Circuit court judgments — Page 21 Obtained from circuit court dockets. Represents valuable information to consider in dealings with businesses. Judgments of $5,000 or more are listed. Cases are referred to as named when the suit was filed. Liens — Page 21 Contractors file construction liens against companies. Obtained from public records at county courthouses. Federal tax liens of $5,000 or more are obtained from the Internal Revenue Service. Liens provide valuable information in considering dealings with a business. New businesses — Page 23, Clearwater only Business taxes — Page 23, New and renewed licenses required by counties for companies to do business. Real estate transactions — Page 24 Commercial and residential, obtained from county registers of deeds for transactions. State fictitious name filings — Page 22 Listings of certificates filed in the register of deeds offices for individuals operating a business under a name other than their own.

BANKRUPTCIES MIDDLE DISTRICT OF FLORIDA TAMPA DIVISION CHAPTER 7 C&N Publications Inc., 1184 Eniswood Parkway, Palm Harbor 34683; Assets, $180,413; Debts, $253,228; Major Creditor, Bank of America, $56,917; Attorney, Harvey J. Spinowitz; case #11-21445, 11/21/11. Charger Services LLC, 6301 State Road 54, New Port Richey 34653; Assets, $0; Debts, $13,487; Major Creditor, Silverton Financial Management, $8,000; Attorney, Buddy D. Ford; case #11-21522, 11/22/11. Home Improvements Plus Inc., 5049 Ringwood Meadow, Sarasota 34235; Assets, $500; Debts, $213,576; Major Creditor, SunTrust Bank, $49,593; Attorney, Christopher D. Smith; case #11-21692, 11/23/11.

CIRCUIT COURT JUDGMENTS HILLSBOROUGH COUNTY B.S.G. Properties Inc. vs. Traditional Tae Kwon-Do LLC aka Traditional Tae

Kwon Do of South Tampa LLC/Nenad Omerovic, 10019 N. Dale Mabry Highway, No. 100, Tampa 33618, $195,388, plaintiff, case #11 CA 010063, 11/16/11. Banco Popular North America vs. Convenience Center Corp./Umit Ayazoglu, 301 S. 22nd St., Tampa 33605, $559,482, plaintiff, case #09 CA 032173, 11/17/11. Bay Cities Bank vs. Treasure Island Development LLC/Henry R. Suarez/ Mark I Contracting Inc./ Mark Sulkowski, 1000 S. Harbour Island Blvd., Suite 2609, Tampa 33602, $429,966, plaintiff, case #2011 CA 00665, 11/16/11. Beacon Sales Acquisition Inc. dba JGA Beacon vs. E-Z General & Roofing Contractors Inc./Ney Dias, (address not shown), $36,166, plaintiff, case #11 CA 8879, 11/14/11. Bentley Real Estate Investors V LLC vs. Fuel Investment & Development IV LLC/Fuel Group LLC/Jai Lalwani/Vani Lalwani, 202 Crystal Grove Blvd., Lutz 33548, $150,000, plaintiff, case #11 CA 000571, 11/16/11. Beth Hiscox vs. Nimble Boatworks Inc./Nimble Boats Inc./Ken McCleave adba Nimble Boatworks Inc./Nimble Boats Inc., (address not shown),

december 9, 2011

21

TAMPA BAY BUSINESS JOURNAL www.tampabaybusinessjournal.com $143,700, plaintiff, case #11 7425 CI, 11/10/11. shown), $45,686, plaintiff, vs. Freedom Screening #10 CA 021192, 11/16/11. case #2011 CA 0195, Corp./Charles Taylor/ POLK COUNTY BMO Harris Bank NA 11/15/11. Connie Taylor, 1950 vs. Reliable Group LLC/ Custom Drive, Fort Myers Hitachi Capital American PINELLAS COUNTY William W. Henry aka 33907, $150,752, plaintiff, Corp. vs. MKM EnEdward William Henry case #2011 CA 002253 NC, terprises Inc./Dave J. American Builders & aka Edward W. Henry 11/23/11. Crowley, 6315 Mayflower Contractors Supply Co. aka William Henry, 309 S. NLP Finance LLC vs. Lane, Lakeview, N.Y. 14085, Inc. t/a ABC Supply Co. Willow Ave., Tampa 33606, Richard Vaughan Associ$63,388, plaintiff, case #53 Inc. fka Bradco Supply $794,076, plaintiff, ates Ltd./C. Break case #10 CA Inc./Richard E. 007628, 11/16/11. Allen Jr., 6029 Central State AgDeacon Road, gregates LLC vs. Sarasota 34238, Florida Block & $225,595, plaintiff, Ready Mix LLC, case #2011 12795 49th St. N., CA 005578 NC, Clearwater 33762, 11/21/11. $21,379, plaintiff, Trenzas Y Cables case #11 02253, de Acero PSC 11/14/11. SL vs. Colonial Diagnostic Construction Co. Office space available, please call 813-876-7000. Leasing Inc. vs. Inc., (address not Blocker Transfer shown), $29,246, Co. dba Blocker plaintiff, case Transfer & #2010 CA 10803 Storage Co. Inc./ NC, 11/21/11. Associated Indemnity 2011CA 001096, 11/16/11. Corp. vs. Central Florida Corp., (address not shown), Custom Homes Inc./ FEDERAL TAX SARASOTA COUNTY $25,482, plaintiff, case #99 James Carapezza, (adLIENS CA 003540, 11/17/11. dress not shown), $34,789, BMO Harris Bank NA vs. Irwin Mortgage Corp. vs. plaintiff, case #11 1580 CI Retail Sales Systems HILLSBOROUGH Manhattan Mortgage 11, 11/10/11. LLC/Tyler N. Shewmake/ COUNTY Corp. dba Mortgage 4 American Builders & Francine F. Shewmake, The Lowry Murphey All, (address not shown), Contractors Supply Co. 25715 65th Ave. E., Myakka Family Foundation, $46,500, plaintiff, case #08 Inc. t/a ABC Supply Co. City 34251, $89,704, P.O. Box 18065, Tampa CA 0028039, 11/18/11. Inc. fka Bradco Supply plaintiff, case #11 CA 8338 33679, $10,790, Key Equipment (941/990PF), Finance Inc. Book/Page vs. M3Hotels When you face a real challenge... 20807/1848, LLC/Nishith B. 11/15/11. Confidence is everything. Jobalia/Pravin Frank Canto, S. Modi, (address 10317 Tarragon not shown), Drive, Riverview $41,971, plaintiff, 33569, $74,456, case #11 CA (CIVP), Book/ 007401, 11/16/11. Client-Driven. Results-Focused. Page 20807/1988, Sims Crane & 11/15/11. Equipment Williams Schifino is a corporate law firm serving John L. Wilson, Co. vs. F&G the Gulf Coast business community. 7608 34th Developers Ave. S., Tampa One Tampa City Center Ste. 3200 Tampa, FL 33602 Corp., 13615 S. 33619, $435,429, (813) 221-2626 www.wsmslaw.com Dixie Highway, No. (6672), Book/ 114, Miami 33176, Page 20807/1993, $17,680, plaintiff, 11/15/11. case #2008 CA 006679, Corp. vs. The Pro’s LLC, NC, 11/17/11. Donald A. Foster, 3406 11/16/11. (address not shown), Brooks & Freund LLC W. Carrington St., Tampa State Farm Mutual Auto$11,315, plaintiff, case #11 vs. Polar Bear Cooling 33611, $12,853, (6672), mobile Insurance Co. aso 6235 CC 39, 11/14/11. & Heating LLC, 1090 Book/Page 20807/1994, Linday R. Pinheiro vs. SunTrust Bank vs. Tokay Innovation Ave., No. 103, 11/15/11. Vulcan Industries Inc./ Towing & Recovery Inc./ North Port 34286, $69,791, Michael C. Anderson, P.O. Thomas Louis Forgione, plaintiff, case #2011 CA PASCO COUNTY Box 929461, Tampa 33687, 2898 Grey Oaks Blvd., 002449 NC, 11/23/11. Mahnee Dinsmore/Trinity $11,715, plaintiff, case #09 Tarpon Springs 34688, CC Properties of St. Womens Care, 29875, 11/17/11. 7633 Cita Lane, TBF Financial LLC Unit 103, Trinity vs. Manhattan 34653, $18,472, Mortgage Corp., Your time is money… (941), Book/ 504 S. Kings Ave., Page 8625/2303, Brandon 33511, 11/23/11. $10,846, plaintiff, case #11 CC POLK COUNTY 020956, 11/17/11. Deposit commercial checks without having to go to the bank. Tony C. Dodds/ TimepayFor more information, call 872-1200. Law Office of ment Corp. Tony C. Dodds, vs. Paparazzi 1102 S. Florida Night Club Inc./ Alphoncia B. Ave., Lakeland Raphael, (address 33803, $39,271, Member FDIC not shown), (6721/940/941), $25,636, plaintiff, Book/Page case #10 CA 8514/1669, 011193, 11/16/11. $53,556, plaintiff, case Armands LLC vs. Scott 11/14/11. #09006256CI, 11/14/11. G. Sosso Real Estate Bolo Filsaime, P.O. Box PASCO COUNTY Wells Fargo Bank NA Services LLC, (address not 624, Haines City 33845, vs. Bay Tile & Carpet The Huntington National shown), $32,869, plaintiff, $35,748, (943), Book/Page Inc./George Douklias, Bank vs. Carol A. Bindcase #2011 CA 007212 NC, 8514/1671, 11/14/11. 2481 N. McMullen Booth scheattel/Family Hold11/17/11. Road, Clearwater 33759, ings Group of Central Ironstone Bank fka $149,268, plaintiff, case Florida Inc., (address not CONTINUED ON NEXT PAGE Atlantic States Bank

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HOT LEADS

• Former OSI Restaurant Partners LLC director David Osterweil opened a second Fitlife Foods, located at 14407 N. Dale Mabry Highway, Tampa, and named Andrew Ruga as culinary director. Osterweil plans to open locations for the prepared meals company in Clearwater and St. Petersburg in 2012. For more: www. eatfitlifefoods.com. • Meritage Homes is expanding into the Tampa market and plans to begin building houses in the area during the first quarter of 2012. A senior management team headed by Fred Vandercook, Florida division president, will manage the expansion. Steve Hilton is CEO. For more: www. meritagehomes.com. • Countryside Cobb Theater and Grimaldi’s Pizzeria are opening at Westfield Countryside shopping mall, 27001 U.S. 19 N., Clearwater. The additions are a part of a $12 million expansion that includes a new food court. For more: www. westfield.com/countryside. • Solstice Sleep Products leased 90,000 square feet of space at 500 S. Falkenburg Road, Tampa, at the previous site of Spring Air Mattress Company, which shuttered in 2009. Solstice has hired 25 employees and is planning on hiring up to 60 more within the next six to eight months, a statement from Tampa Hillsborough Economic Development Corp. said. Tom Szczurek is CEO. For more: www. solsticesleep.com. • Golfsmith opened in Sarasota in the University Town Shopping Center, 143 N. Cattleman Road. More than 20 associates were hired for the golf equipment retailer’s first location in Sarasota. The store also houses a GolfTEC teaching facility that uses video performance equipment. Marty Hanaka is president and CEO of Golfsmith. For more: www.golfsmith.com. Hanaka • Office Depot opened a store at 236 37th Ave. N., St. Petersburg. It employs roughly 13 associates and has nearly 7,000 square feet of selling space. James Ball is manager of the new store. For more: www.officedepot.com. • Majesty Title Services LLC moved from its location on Bay to Bay Boulevard to 4006 S. MacDill Ave., Tampa. For more: www. majestytitle.com. • myMatrixx launched myRisk Predictor a patent-pending risk assessment tool designed to identify injured workers who are at high risk for potential abuse and misuse of prescription medications. For more: www.mymatrixx.com. • PMSI established the Pharmacy Center of Excellence located in the Woodlands Corporate Office Park at 4502 Woodland Court Blvd., Suite 105, Tampa. The new 30,000-square-foot facility will support the management of the company’s pharmacy claims. Eileen Auen is chairman and CEO of PMSI. For more: www.pmsionline.com. If your business is starting up, relocating or expanding, or offering new products or services, contact Jo-Lynn Brown via e-mail at jbrown@bizjournals.com.


22 | LEADS

TAMPA BAY BUSINESS JOURNAL

december 9, 2011

www.tampabaybusinessjournal.com FROM PREVIOUS PAGE

SARASOTA COUNTY Robert J. Dod, 5131 Admiral Place, Sarasota 34231, $54,472, (6672), Book/Page 2011135371, 11/22/11.

RELEASE OF FEDERAL TAX LIENS HILLSBOROUGH COUNTY Brooke Sloane Properties Inc., 10006 Cross Creek Blvd. Suite 437, Tampa 33647, $67,106, (940/941), Book/Page 20808/11, 11/15/11. Cablelink Network Services Inc., 5522 Hanley Road, Tampa 33634, $50,578, (941), Book/Page 20808/2, 11/15/11. Somethingsphishy Inc., 13006 Prestwick Drive, Riverview 33579, $27,134, (940/943), Book/Page 20808/5, 11/15/11. RC Air & Electric Inc., P.O. Box 600, Lutz 33548, $15,341, (941), Book/Page 20808/8, 11/15/11.

CONSTRUCTION LIENS HILLSBOROUGH COUNTY Claimant: Larson Tower Specialists LLC, Contractor: Global Technologies LLC, $19,170, Owner: AP Wireless Infrastructure Partners LLC, on property at AT&T Tower at Hillsborough-5209 N. Nebraska Ave., Tampa, Book/Page 20804/1293, 11/14/11. Claimant: Fitzgerald Construction LLC, Contractor: Jeffrey L. Miller Investments Inc., $27,929, Owner: Jeffrey L. Miller Investments Inc., on property at 2400 E. Busch Blvd., Tampa, Book/ Page 20811/167, 11/17/11. Claimant: Galaxy Gate, Contractor: Emblem Construction/Sound Construction, $66,290, Owner: Garrison Development, on property at 10110 Gibsonton Drive, Riverview 33568, Book/Page 20812/1388, 11/17/11. Claimant: Flooring Solutions Inc. dba Subfloors Solutions, Contractor: TriNorth Builders Inc., $24,500, Owner: H&M Hennes & Mauritz LP, on property at 2223 N. Westshore Blvd., Suite 187, Tampa, Book/ Page 20812/1894, 11/17/11. Claimant: Wilma Johnigean, Contractor: Temple Terrace Hardward Inc., $48,493, Owner: Temple Terrace Hardward, on property at 13108 N. 56th

Tampa Bay Arena Ltd. fka Tampa Bay Arena LP, on property at 401 Channelside Drive, Tampa, Book/Page 20814/1225, 11/18/11. Claimant: The SherwinWilliams Co., Contractor: Sandalwood LP dba Shadow Oaks Apartments, $18,735, Owner: Sandalwood LP dba Shadow Oaks Apartments/ Sandalwood Management LLC, on property at Shadow Oaks Apartments-13944 Sandy Hill Loop, Tampa 33613, Book/Page 20814/1849, 11/18/11.

MANATEE COUNTY

Claimant: Southeast Wholesale Specialties Inc., Contractor: Suncoast Development, $10,762, Owner: Rice Family Holdings LLLP, on property at 12766 Kingfish Drive, Treasure Island 33713, Book/Page 17407/1433, 11/14/11.

SARASOTA COUNTY Claimant: Windoor Inc., Contractor: Quality Screening Window and Door Inc., $13,218, Owner: Molly A. Schechter as Trustee,

Gibsonton 33534. Jacoby Catering Seafood BBQ & More, 1810 E. 18th Ave., Tampa 33605. Blessings Bar B Que & Foods, 4108 Oak Knolls, No. 42, Tampa 33610. Plush Style Lounge, 4616 Paul Ave., Tampa 33611. The Candy Shoppe, P.O. Box 963, Lutz 33548. Retail Outside The Box, 6406 Key Island Blvd., Apollo Beach 33572. Casa Sierra Farms, 2202 Greenwich Drive, Sun City Center 33573. All Used & More, 8872 N.

Claimant: TL Hill Construction LLC, Contractor: East Manatee Youth Football Association Inc., $69,969, Owner: Manatee County, on property at 511 130th Court N.E., Bradenton 34212, Book/ Page 2398/6956, 11/18/11.

PASCO COUNTY

Claimant: Ajax Paving Industries of FL LLC, Grand Incentives Inc., Contractor: MacSweeney 7560 Commerce Court, Paving, $19,955, Owner: DG Sarasota 34243, $67,952, Hudson LLC, on property (941), Book/Page at 18780 U.S. 19, Hudson, 2011135375, 11/22/11. Book/Page 8621/2475, Klaus Obermeit/Ace 11/14/11. Insurance Agency, P.O. Claimant: Robert James Box 1828, Sarasota 34240, Wilson’s Tower Services $34,470, (941), Book/Page LLC, Contractor: Global 2011135376, 11/22/11. Technologies I LLC, Richard L. Helms, 765 $23,460, Owner: New Tropical Circle, SaraCingular Wireless sota 34242, $18,198, PCS LLC successor in (6672), Book/Page interest (lessee)/BV 2011135378, 11/22/11. Withlacoochee River Electric et al., on propSTATE TAX erty at 6840 State Road 52, Port Richey 34667, LIENS Book/Page 8621/2851, HILLSBOROUGH 11/14/11. COUNTY Claimant: Storm Trap LLC, Contractor: Pro El Gallo De Oro Way Paving Systems, Restaurant Inc., $57,190, Owner: 4007 Fiesta Plaza, Racetrac Petroleum Tampa 33607, $19,657, Inc., on property at Sec. (sales & use), Book/ 21 25S 16E, Book/Page Page 20802/1245, 8622/1851, 11/15/11. 11/14/11. Claimant: King Sushi Tsu Inc., 15363 Engineering AssociAmberly Drive, Tampa ates Inc., Contractor: 33647, $21,033, (sales CWES IV LLC, $36,309, & use), Book/Page Owner: Dehan L. 20813/294, 11/18/11. 395.00 Cramer, on property at Part of Tracts 3/4 MANATEE COUNTY Keystone Colony, A&F Medical Rentals Book/Page 8622/294, Inc., 9015 Town 11/15/11. Center Parkway, Unit Claimant: Gator Door 103, Lakewood Ranch East Inc., Contrac34202-5012, $12,909, tor: First Florida LLC, (sales & use), Book/ $43,925, Owner: Grand Page 2398/6117, Reserve Apartments 11/17/11. Proudly Serving This Community for Over 19 Years! Ltd., on property at Grand Reserve at SARASOTA Zephyrhills Apartment COUNTY OF TAMPA BAY Complex, Book/Page La Casa Tile LLC, 813-289-3667 8622/3189, 11/16/11. 1777 Northgate Blvd., 7701 Ann Ballard Rd., Tampa, FL 33634 Claimant: Gator Door Sarasota 34234, East Inc., Contrac$12,415, (sales & tor: First Florida LLC, use), Book/Page $27,954, Owner: St., Temple Terrace 33617, 2011134208, 11/18/11. Fort King Colony Ltd., on Book/Page 20813/29, Norman Diehl, 4648 Ashton property at 6900 Aqua 11/17/11. Road, Sarasota 34233, Vista Drive Fort King Colony Claimant: Flamco $88,728, (sales & use), Apartments, Zephyrhills Precision Products Inc., Book/Page 2011134211, 33541, Book/Page Contractor: Mechanical 11/18/11. 8622/3191, 11/16/11. Construction Services Inc., $10,444, Owner:

SARASOTA COUNTY

PINELLAS COUNTY

on property at Unit 402 Lawrence Point, Book/Page 2011136335, 11/23/11.

FICTITIOUS NAMES HILLSBOROUGH COUNTY Washington Funeral Home, P.O. Box 162/909 W. Madison St., Plant City 33563. United Bank Service, 404 Cordova Greens, Largo 34743. J. Justin Older Eyelid Institute, 4444 E. Fletcher Ave., Tampa 33613. Perpetual Flames Of Healing & Deliverance, 5008 Habersham Lane, Tampa 33619. Project Haiti U.S., 8014 Cypress Crossing Court, Tampa 33647. Riseop, 3830 Turman Loop, Suite 102-B, Wesley Chapel 33544. Stephen’s Alfa, 6215 Bridgevista Drive, Lithia 33547. Shannlee Art In Reverse, 208 W. Powhatan Ave., Tampa 33604. Proxycon, 5229 Baywater Drive, Tampa 33615. Santo’s Service, 6307 Anhinga Place, Tampa 33615. Leanmeangreen Comix, 9731 Cypress Shadow Ave., Tampa 33647. Flower Nutz, P.O. Box 340185, Tampa 33694. BP Bookkeeping & Accounting, 2405 Nantucket Glen Place, Sun City Center 33573. Noh Hassle Bookkeeping & Consulting, 2016 Cricket Lane, Valrico 33594. Nancy Phaneuf Commercial Realty & Development, 238 E. Davis Blvd., No. 207, Tampa 33606. Sunrise Rental Homes LLC, 4131 Gunn Highway, Tampa 33618. Mama Rubies Homemade Fudge, 7003 Mottie Road,

Florida Ave., Tampa 33603. Jany’s Fashion, P.O. Box 360133, Tampa 33673. Tampa Personal Assisting Services, 1950 Grand Isle Drive, Brandon 33511. Signworks, 707 S. Collins St., Plant City 33563. Clean Water International, 101 E. Kennedy Blvd., Suite 3250, Tampa 33602. Royalty Dynamic Marketing Of Central Florida, 802 W. Sligh Ave., Tampa 33604. Club Royale, 4245 N. Armenia Ave., Tampa 33607. Gulf Tile & Cabinetry, 2318 Columbus Drive, Tampa 33607. Channarong Muay Thai, 405 S. Dale Mabry Highway, No. 211, Tampa 33612. Embrace The Flavor, 13526 Capitol Drive, Tampa 33613. Electronic Fix, 13604 Park Lake Drive, Apt. 201-A, Tampa 33618. Simple Solution Homes Inc., P.O. Box 262431, Tampa 33619. Latoya’s Notary Services Unlimited, P.O. Box 22624, Tampa 33622. Key Housing, 5211 Wilcox Road, Tampa 33624. PSP Signs, 15519 Carrillon Estates Blvd., Tampa 33625. Freestyles Dance Studio, 3301 Bayshore Blvd., Unit 1501, Tampa 33629. Wrap N Check, 9502 Sun Dial Drive, Tampa 33635. F.M.F. Export, 760 Terrace River Drive, Temple Terrace 33637. Bargain Daddy, P.O. Box 8668, Tampa 33674. Indian Oaks Farm, 4550 Murcross Lane, New Port Richey 34653. St. Joseph Auto Repair, 1103 Hummingbird Lane, Brandon 33511. Qhan’s Advance Auto Detailing, 1414 E. Chilkoot Ave., Tampa 33612. DZ Remarketing, 4405 Sleepy Hollow Lane, Plant City 33565.

Autoloansmart.com, 5104 Merryville Court, Tampa 33647. J&M Cleaning & Construction Services, 8720 North Blvd., Tampa 33604. Custom Roofing & Repairs, P.O. Box 551, Ruskin 33575. Community Technology Learning & Adult Daycare Center, 7815 N. Himes Ave., Tampa 33614. Hamilton Creek Photography, P.O. Box 6024, Brandon 33508. Bolenbaugh Photography, 18057 Sailfish Drive, Lutz 33558. Textures Salon & Spa, 1701 S. Alexander St., Unit 110, Plant City 33566. Tainted Nail & Spa, 9425 U.S. 301 S., Rivervew 33578. Brandon Premier Self Storage, 203 Providence Road, Brandon 33511. Vimar Quality Towing, 6413 Reef Circle, Tampa 33625.

MANATEE COUNTY Coastal Anesthesia Services, 6015 Pointe W. Blvd., Bradenton 34209. Caregivers Corner, 308 53rd Ave. E., Bradenton 34203. Village On The Greens Realty, 508 44th Ave. E., No. K-13, Bradenton 34203. Peach’s Catering, 4434 Fifth St. W., Bradenton 34207. Mondaplen North America, 8125 Collingwood Court, University Park 34201. The Decorated Garden, 333 22nd St. Court N.E., Bradenton 34208. Janet E. Gallagher dba Aviation Resource Management, 1214 75th St. W., Bradenton 34209. Got Your Cruise On?, 314 Winding Brook Lane, No. 104, Bradenton 34212. United Trucks Etc., 616 64th Ave. E., Bradenton 34203.

PASCO COUNTY Wellcare Chiropractic, 2026 Ashley Oaks Circle, No. 102, Wesley Chapel 33543. Cornerstone Profit & Growth Solutions, 17828 MacHair Lane, Land O’Lakes 34638. Carol’s Cancer Fund, 9415 Peony St., New Port Richey 34654. Two Crafty Gals, 5168 Tennis Lane, Delray Beach 33484. Imarvan, 10327 Autumnwood Drive, Hudson 34667. Insurance Transparency, 26829 Tanic Drive, Suite 101, Wesley Chapel 33544. Lakeside Bar, 20500 Cot Road, Lutz 33558. Cookie’s Cart, 15229 Little Ranch Road, Spring Hill 34610. The Bohemian Tea House, 10139 Hickory Hill Drive, Port Richey 34668. Rapture Guns & Knives, 9345 McKendree Road,

Zephyrhills 33545. Natural Soaps & More, 16427 Caldwell Lane, Spring Hill 34610. AKJL Homemaker Companion Services, 27838 Breakers Drive, Wesley Chapel 33543. Tampa Home Organizer, 31020 Stone Arch Ave., Wesley Chapel 33545. BDC On Demand, 6502 Main St., New Port Richey 34653. Grand Valley, 7306 Osteen Road, New Port Richey 34653. Total Loss Control, 4419 Madison St., Suite 101, New Port Richey 34690. Tropiclean, 17523 Balmaha Drive, Land O’Lakes 34638. Sue’s Cleaning Service, 6201 Parkway Blvd., Land O’Lakes 34639. Glitz Nail Studio, 18923 Livingston Ave., Lutz 33559.

PINELLAS COUNTY Integrity Maintenance Group, P.O. Box 99, Ozona 34660. My Central Primary Care, 4230 Central Ave., St. Petersburg 33711. Largo Ambulatory Surgery Center, 148 13th St. S.W., Largo 33770. Doctor’s Medical Supply, 9555 Seminole Blvd., Suite 207-B, Seminole 33772. Florida Dermatology Associates, 8787 Bryan Dairy Road, Suite 360, Largo 33777. Sunshine Project, 466 12th Ave. N., St. Petersburg 33701. Windmill Studios, 120 63rd Ave. S., St. Petersburg 33705. Hewitts, 6461 Emerson Ave. S., St. Petersburg 33707. Diamonds & Coal, 17334 Gulf Blvd., Unit 104, North Redington Beach 33708. Clearcote, 4301 34th St. N., St. Petersburg 33714. Carol Ann Bates, 3023 Eastland Blvd., Suite 105-H, Clearwater 33761. TN-KY Development Fund III LP, 28471 U.S.19 N., Suite 506, Clearwater 33761. Vitatech, 400 Uisland Way, Unit 1611, Clearwater 33767. Springer Electric, 10990 Grove Terrace, Seminole 33772. J.B. Effects, 8016 52nd St., Pinellas Park 33781. Itzel Designs, 113 Country Villas Drive, Safety Harbor 34695. America’s Businss Manager, 2435 First Ave. N., St. Petersburg 33713. 686 Food Mart, 3445 E. Bay Drive, Suite C, Largo 33771. Rainbow Food Mart, 1244 S. Highland Ave., Clearwater 33756. Printers Screen Supply, 3007 47th Ave. N., St. Petersburg 33705. Aquarian Treasures, 2524-51st St. S., Gulfport 33707-5175. Heavenly Things Art To Zen, 2945 Eighth Ave. N., St. Petersburg 33713. Black Mountain Apparel, 14100 U.S. 19 N., No. 107, Clearwater 33764. Uneek Boutique, 1445 Oak

St., Largo 33778. Carry Me Handbags & Accessories, 813 Dodecanese Blvd., Suite B, Tarpon Springs 34689. The Palms Of Clearwater, 415 First Ave. N., St. Petersburg 33701. Off The Wall, 645 Central Ave., Unit 7, St. Petersburg 33701. Treasure Island Marketplace, 245 107th Ave., Treasure Island 33706. Wild A.S., 7401 40th Terrace N., St. Petersburg 33709. Fashion Scrub Depot, 2710 Central Ave., St. Petersburg 33712. Tampa Bay Miniature Enthusiasts, 4263 Burlington Ave. N., St. Petersburg 33713. Shea Designs, 10600 Fourth St. N., No. 919, St. Petersburg 33716. Essence Of The Divine, 1991 Sky Drive, Clearwater 33755. Barrett Productions, 1406 S. Lake Ave., Clearwater 33756. MV-1 Of Clearwater, 27365 U.S. 19 N., Clearwater 33761. Signs Of Pride, 655 Westview Road, Largo 33770. E.D.M. Pavers, 301 Belcher N., No. 1504, Largo 33771. Thomas Inspection Services, 12841 66th St. N., Largo 33773-1806. Arise To Burn, 11025 Spring St., Largo 33774. Strike It Rich Sweepstakes, 8285 Bryan Dairy Road, Suite 150, Largo 33777. American Lighting, 916 Winding Oaks Drive, Palm Harbor 34683. JR Laser Solutions, 3606 Desoto Blvd., No. B, Palm Harbor 34683. The Waiting Game Pinellas, 2931 Shannon Circle, Palm Harbor 34684. Fani’s Alterations, 122 E. Lemon St., Tarpon Springs 34689. Getaways R Us, 110 Athens St., Tarpon Springs 34689. Engine & Tramission Center, 10871 49th St. N., Clearwater 33762. Relative Goal Target Marketing, 6150 Gulfport Blvd., No. 102, Gulfport 33707. Integrated Marketing Group, 611 Druid Road E., Suite 201, Clearwater 33756. Strategic Marketing Solutions, 611 Druid Road E., Suite 201, Clearwater 33756. Billybob1.com, 862 14th Ave. N., St. Petersburg 33701. Kyky & Tee Pro-Cleaning Co., 811 40th Ave. S., St. Petersburg 33705. Surperior Cleaning, 1860 N. Ft. Harrison Ave., No. 102, Clearwater 33755. Chelbritts Cleaning Service, 2555 Oak Trail N., No. 102, Clearwater 33764. Victory Martial Arts, 34238 U.S. 19 N., Palm Harbor 34684. Nina Grace Photography, 3003 Desoto Way S., St. Petersburg 33712. Miami Beach Nails, 805 CONTINUED ON NEXT PAGE



Office Furniture Center 2117 W. Kennedy Blvd. Tampa, Florida 254-7253 www.ofctampa.com


FROM PREVIOUS PAGE

Unit 1503 Water’s Edge, $653,857. Jeffrey W. Taraschi and Mary Tanana to Juana M. Rojas, 3405 W. Columbus Drive, Tampa 33607, Lot 12 Block 53 Snell & Hamlett’s North Shore Addition, $600,000. Enid P. Scala to Mary Kay Spradlin Trustee, 2107 Alexis Court, Tarpon Springs 34689, Lot 164 Pointe Alexis North, $589,000. John P. Jr. and Lora F. Murphy to Fred R. Call and Maureen Robertson, 4124 85th St. N., St. Petersburg 33709, Lot 38 Parque Narvaez, $586,000.

LEADS | 25

TAMPA BAY BUSINESS JOURNAL

december 9, 2011

Donald J. and Peggy J. Vrana to William M. and Cynthia L. Brown, 226 Highland Woods Drive, Dunedin 34695, Lot 21 The Highlands at Safety Harbor, $530,000. James A. and Marcella R. Meyer to Sergio L. Menezes and Claudia Scarmagnan Duwel Menezes, 2870 Regency Court, Clearwater 33759, Lot 29 Chelsea Woods, $517,000. Joseph A. and Ana M. Bayliss to David Bronder and Armin Michael Goodin, 425 18th Ave. N., St. Petersburg 33704, Lot 9 Block 46 Snell & Hamlett’s North Shore, $480,000.

Bergith B. Seabrook individually and as Trustee to Sharon Stidham Trustee, 2235 Adam Court, Palm Harbor 34683, Lot 5 Dunedin Causeway Center, $467,428. Water’s Edge Real Estate Acquisition LP to Sydney C. Parham and Stephanie S. Robbins, 331 Cleveland St., Unit 2002, Clearwater 33755, Unit 2002 Water’s Edge, $452,857. Water’s Edge Real Estate Acquisition LP to Michelle de Aldrey, 331 Cleveland St., Unit 1202, Clearwater 33755, Unit 1202 Water’s Edge, $385,857. Robert A. and Deborah

www.tampabaybusinessjournal.com Dr. Randolph Cohen and L. Bourke to Kari L. and Dr. Alicia Cohen, 3331 Brent Perkey, 6100 94th S. Birmingham Ave., Tulsa, Ave., Pinellas Park 33782, Okla. 74105, Lot 4 Coquina Lot 1 Dinsmore Estates, Beach, $1,290,000. $365,000. David W. Black and CathWiley R. and Peggy R. ryn Black to James M. Stuckey to Patrick and Londis as Trustee, 11105 Christine Kirchner, 140 Marilyn Court, Orland Park, 25th Ave. N.E., St. PetersIll. 60467, Lot 322 Oaks II burg 33704, Lot 6 Block 11 Phase II, $837,000. Erastus, $363,000. Jon R. Culbertson and POLK COUNTY Barbara N. Culbertson to Elizabeth Weil Bergmann Avatar Properties Inc. to as Trustees, 587 47th St., Edwin and Marta Groess, Sarasota 34234, Lot A Sap110 E. Center St., No. 1781, phire Shores, $830,000. Madison, S.D. 57042, Lot 2 Christopher and Elizabeth Solivita, $489,000. Knop to Stephen A. Witzer as Trustee, 4129 SARASOTA COUNTY Higel Ave., Sarasota 34242, George M. Maurizi and Lot 7 Bayshore Estates, Gayle L. Uhlenburg to

$750,000. Sonia Daoud to Edmondo Giacomelli and Dianne Lezon, 1168 Clovebrae Crescent Mississauga, Ontario, Canada L5H2Z8, Unit B-506 Sanctuary III at Longboat Key Club, $720,000. Franklin O. and Danitta E. Craft to James R. Riley Jr. and Jonathan P. Riley as Co-Trustees, 2320 Lexington Ave. S., Mendota Heights, Minn. 55120, Unit 106 Building 5 Siesta Dunes Beach Condominium, $690,000. Fisherman’s Outfitters Realty Corp. to Bruce D. Cummings, 7429 Spinosa Court, Sarasota 34241,

Lot 15 Serenoa Lakes, $600,000. Paul F. and Andrea C. Bekkenhuis to Roger V. and Melinda C. Howard, 727 Eagle Point Drive, Venice 34285, Lot 31 The Eagle Point Club, $550,000. Florida Capital Projects LLC to Keith C. Charles as Trustee, 1628 Rockdale Loop, Heathrow 32746, Lot 8 Country Club Shores Unit 5, $550,000. Gary D. and Barbara Schuller to Scott P. Salick and Rosemarie Salick as Trustees, W334 N. 5995 Road M, Nashotah, Wis. 53068, Unit 2-D Sea Gate Club, $500,000.

Albert Eugene Poire and Cindy Lea Poire to Travis E. Vengroff, 7338 Clark Road, Sarasota 34241, Lot 14 Lakewood Tract C Unit 1, $450,000. WCI Communities LLC to Joseph D. and Susan G. Insalaco, 309 Martellago Drive, North Venice 34275, Lot 26 Venetian Golf and River Club Phase 4D, $392,142. John D. and Jacqueline R. Critser to Joseph and Katherine Polino, 630 Rivendell Blvd., Osprey 34229, Lot 196 Rivendell Unit 4A The Woodlands, $362,000.

Tampa Bay Business Journal & IBD - 3.25” x 2”

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december 9, 2011

THE NEWS | 27

TAMPA BAY BUSINESS JOURNAL www.tampabaybusinessjournal.com

Volunteer groups take action for the Republican National Convention By Margaret Cashill Staff Writer

St. Petersburg — The “Communications Action Group” is one of four action groups the 2012 Tampa Bay Host Committee has formed, along with groups for hospitality, community and business, in preparation for the Republican National Convention in August. The communications group works to establish the message that the region wants to promote when people come to town, which may involve billboards, advertising and receptions, said Ginger Reichl, president of Pinstripe Marketing and a volunteer on the Communications Action Group. In addition to visibility and the chance to network, participation provides Pinstripe the opportunity to contribute to convention-related communications. “We’re working together and bringing our own expertise to the mission,” Reichl said. “The fact that it’s all-volunteer raises the excitement in the room.”

HOST COMMITTEE SMALL BUSINESS NETWORK Jan. 10: Online registration for buyers closes Jan. 12: “Introduction to the Small Business Network” forum, location TBA Jan. 13: Online registration for contract suppliers opens March 1: Online registration for contract suppliers closes March 2012: “Business Matchmaking Session” forum, date/location TBA April 2012: Small Business Network Directory publishes Source: Small Business Network Handbook, available online at http://2012tampa.com/wp-content/uploads/2011/06/SmallBusiness-Network-Handbook.pdf

The action groups, which began meeting in October, were formed to ensure the Host Committee made the best use of the support it has received from the community

What can you do now? Get in the directory While companies interested in doing business with the RNC can email information to the Host Committee now, online registration for contract suppliers will open in January. Companies must be certified as a small business enterprise, a women/minority business enterprise or a service-disabled veteran enterprise by the city of Tampa, the city of St. Petersburg or Hillsborough County and are still in the “building blocks stage,” said Host Committee Chief Operating Officer Matt Becker. While individual businesses participate, the Host Committee runs the action groups in concert with community organizations such as the Greater Tampa Chamber of Commerce, Tampa Downtown Partnership and the St. Petersburg Area Chamber of Commerce. Community organizations

or Pinellas County. The Host Committee will circulate a directory with that information to delegations, businesses, individuals and other groups coming into the Tampa Bay area. Convention week won’t just be cocktail receptions and parties. It’ll be business meetings as well, said Host Committee Chief Operating Office Matt Becker.

— Margaret Cashill send representatives or people from outside organizations to represent on their behalf. Becker’s advice to a company that wants to be involved in the RNC is to communicate with community organizations such as these, as well as to submit information to the Host Committee’s Small Business Network Directory, slated to publish in mid-spring. mcashill@bizjournals.com | 813.342.2463

VISIBILITY: Some key logistical details won’t be known until very close to the RNC, a planner’s challenge FROM PAGE 1

Business Network Directory, Lori Randall, an planner with Simply Divine Events in Tampa, follows the Host Committee’s website and Facebook page. In the course of her work with hotels and venues, she inquires about convention activities. “We will be marketing to the hotels and venues,” Randall said. Many event planners are making connections out ahead of time, given the Small Business Network Directory will not publish until mid-spring. Brooke Palmer, president of RSBP Events in St. Petersburg, said the RNC-related queries she’s received, whether from corporate or political entities, are the result of personal connections and referrals. While she’s already signed on to plan two events the week of the convention, Palmer said much of the planning remains in a holding pattern for months to come. Many of the hotel and venue assignments for specific delegations, for example, will not be known until days before. Palmer said she is getting leads early on

KATHLEEN CABBLE

Simply Divine Events’s Lori Randall, event planner, at Westin Tampa Harbour Island.

because she is aggressive in reaching out and following up. “Your book of business that week can be based on the relationships

you’ve built,” she said. Another avenue for a Tampa Bay firm to market to out-of-towners is to form

a relationship with an outside firm. This has been the approach of Monica Varner, president and owner of Elan Event Studio. Elan has teamed up with William Milligan Corporate Events, a Washington firm specializing in political fun- Varner draisers and corporate event planning, whose founder William Milligan has political convention experience. “He’s bringing the political aspect and knowledge as far as politicians and his experience with past RNCs,” Varner said. “I am bringing the local side as far as venues and companies.” Introduced by a mutual client, the firms have collaborated on a website as well as a “one-sheet,” or a document summarizing their services, to gain the attention of clients. The team already has landed a client that’s planning an event for a political figure, details of which Varner did not disclose. mcashill@bizjournals.com | 813.342.2463

House passes bills imposing new rules on regulators By KENT HOOVER Washington Bureau Chief

Washington — Small businesses hate red tape, except when it’s applied to federal agencies issuing new regulations. In the name of reducing regulatory burdens on small businesses, the House of Representatives passed two bills that would impose new requirements on the federal rule-making process. The Regulatory Flexibility Improvements Act would require agencies to consider the indirect economic impacts of proposed regulations on small businesses, as well as direct impacts. It also would force all agencies to convene panels of small business representatives to review major regulations. Under current law, that requirement ap-

plies only to the Occupational Safety and Health Administration, the Environmental Protection Agency and the Consumer Financial Protection Bureau. The Regulatory Accountability Act would require agencies to provide evidence justifying proposed rules, cite the legal authority under which they’re issued, and consider their costs as well as benefits. It also limits the ability of agencies to bypass the rule-making process by issuing guidance documents and expands the right to challenge rules in court if agencies don’t follow these requirements. The two bills face an uphill climb in the Senate and a veto threat from President Obama. The bills bring “more accountability to the federal rulemaking process” and give “small businesses a greater stake” in it,

said Dan Danner, president and CEO of the National Federation of Independent Business. “Many agencies have been using loopholes to avoid regulatory reviews the Congress intended, and this legislation will put a stop to this practice,” said Jay Timmons, president and CEO of the National Association of Manufacturers. “Anything Congress can do to promote smarter regulation will help accelerate business growth and put America back to work,” said Dow Chemical Co. Chairman and CEO Andrew Liveris, who chairs the Business Roundtable’s regulatory reform committee. Opponents said most surveys of small business owners find that weak sales, not excessive regulation, is their biggest problem.

There is no credible evidence that regulations depress job creation, said Rep. John Conyers of Michigan, the ranking Democrat on the House Judiciary Committee. The true aim of the two bills, opponents contend, is to stall the regulatory process with excessive requirements — “a hamster wheel of horror” in the words of Martin Hayden, vice president of policy and legislation for Earthjustice, a nonprofit environmental law firm. The Regulatory Accountability Act “requires new analyses that are time-consuming, useless and expensive while giving polluters and crooks multiple opportunities to tie the process up in courts,” said Scott Slesinger, legislative director for the Natural Resources Defense Council. khoover@bizjournals.com | 703.258.0845


28 | THE NEWS

TAMPA BAY BUSINESS JOURNAL

december 9, 2011

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