How did you hear about the 2013 Lauder Global Alumni Weekend? % of respondents
80%
Email marketing
50%
Fellow alumni / classmates
Class Captains
42%
27%
Social networks (e.g., Facebook)
Lauder Institute (e.g., Marcy)
21%
Lauder Global Alumni Weekend website
Lauder Institute Alumni Association website
12%
4%
Lauder Institute website
2%
Other
2%
10
20
30
40
50
60
70
80
Total respondents: 163 Multiple choice, total does not equal 100%
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