MOTIVATION
gained self-awareness and the concept of motivation has been activated within us, we advance beyond pure instinct and become much more complex. Motivation is the driving force in our lives. Other than our primal instincts, it is the most powerful force we have. As babies, our concepts of motivation are less developed and so our primal urges are much stronger. Hence the desire to survive is paramount. When a baby is hungry, it cries until it is satisfied. As we develop, we learn to
control these primal instincts and act accordingly. For example, if we are hungry as adults, we learn to wait until it’s a suitable time to eat. Our motivation to be a part of acceptable society means that we conform to the accepted standards of behaviour.
You can see that human motivation is pretty powerful stuff
Our motivation to behave well can now be said to have risen above these primal urges. Our very survival now depends on our motivation to live, not as earlier in our lives, on our primal urges. Motivation can, and does, transcend our primal instinct to survive. A recently widowed person is, unfortunately, four times more likely to die than the average person of the same age. We want to live, and so we do. When we no longer have that motivation, we sometimes fade away. Having a strong motivation will therefore mean that you live a longer and more productive life. It is the will to live that gets people through extraordinary hardships. Take Aron Lee Ralston as an example, who performed amputation surgery on himself so that he could escape from being trapped under a boulder. It’s worth a read of Primo Levi’s If This Is a Man if you want an account of how man can survive in the worst possible situation. Viktor Frankl’s Man’s Search for Meaning is another classic. There is a new book that will join: The Rugmaker of Mazare-Sharif by Najaf Mazari. If you haven’t read them, please do, they are amazing books.
TALK STRATEGY
You can see that human motivation is pretty powerful stuff. It really shouldn’t be too difficult then to stay focused all day while working from home should it? High levels of inner motivation are required to work from home. You have to understand why you want to work from home, and what you’ll get out of it. When working from home, write down your motivation for doing this, why you want to work from home, what you want to get out of it and then list out your daily goals. Each time you achieve one; you’ll increase your motivation. Nothing motivates more than succeeding - and achieving goals is exactly that. If you can understand your motivation for doing anything, it makes it much easier to set your goals, and ultimately means you’ll achieve more and be happier while doing it. Contact: cellularattitude.co.uk Adam Caplan runs international sales training company, Cellular Attitude, as well as his sales recruitment company, Unique Sales Professionals, based in Leicester Square. He provides pre-trained sales staff to businesses as well as delivering his unique brand of sales training.
talkbusinessmagazine.co.uk
060_061 STRATEGY Adam Caplan.ga.indd 41
61
27/08/2013 10:58