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BMW Individual. The most exclusive way to drive a BMW. True exclusivity is defined by the very highest standards: those that each person sets for themselves. BMW Individual enables you to realise these standards in the car you drive. In the BMW Series Saloon shown here the new BMW Individual exterior colour Champagne Quartz metallic and the BMW Individual fine-grain Merino leather in Platinum create a harmonious interplay of sophisticated shades of colour. The characteristic iridescence of the paint finish varies from a golden brown to a blue violet, depending on the angle of light. These brilliant hues and the special pigmentation below the surface lend BMW Individual paint finishes their extraordinary intensity. The BMW Individual fine-grain Merino leather with its exquisite, natural surface texture makes for maximum exclusivity, with a soft, velvety feel and breathable structure. BMW Individual interior trim adds striking accents. The elegant lines of the Satin Walnut Honey Brown wood trim shown here lend the interior its unique character. Stringent raw material selection and perfect workmanship ensure an exclusive colour and grain for a refined look.
" light alloy V-spoke style
Experience BMW Individual interactive with the BMW Individual iPad App.
BMW Individual Champagne Quartz, metallic.
Extended Merino leather upholstery in Graphite, with Piano Black interior trim.
Extended Merino leather upholstery in Platinum.
BMW Individual Champagne Quartz metallic paint finish.
Extended Merino leather upholstery in Platinum, with Honey Brown Satin Walnut wood trim and wood, High-gloss insert for leather steering wheel.
50 51 BMW Individual
Optional equipment