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Agility Equals Profitability CRAIG STEIN PARTNER, MIRAZON
THE CHALLENGE: Mirazon, a Louisville, Kentucky–based IT consulting firm, builds and maintains optimized IT solutions for a wide range of national and international clients. Since 2000, the company has prided itself on creating ahead-of-the-curve solutions for everything from virtualization, storage, and backup to training and CIO outsourcing. But staying ahead in the IT business now requires more agility and flexibility than ever, according to Craig Stein, partner and solutions architect. “Managing IT used to involve maintaining a few products,” he says. “Now, from Microsoft licensing to antivirus protection, there are so many moving parts. Plus, with the cloud and virtualization, it’s easy to spin up a new platform as a service without even involving the IT department.” In order to keep on top of its customers’ growing needs, Mirazon needs maximum agility and bandwidth for its own technology. The asymmetrical “best effort” Internet service it had been using wasn’t up to the task.
THE SOLUTION: In 2012, Mirazon turned to Time Warner Cable Business Class (TWCBC) for its fast, affordable, and reliable fiber solutions. “They
Fast, flexible, and affordable fiber services unlocked myriad opportunities for IT company Mirazon. are a key blade in our Swiss army knife of solutions,” Stein says. With fiberbased Dedicated Internet Access (DIA), Mirazon could now take advantage of its growing opportunity to offer remote security and managed solutions to a diverse range of customers. Mirazon especially appreciates the value of fiber’s symmetrical bandwidth. “Most businesses download more content than they send up,” Stein explains. “But with offsite backup or supporting branch offices, fast upload speeds also become critical.” Because of its fiber-based DIA offering speeds up to 20 Mbps, Mirazon has the bandwidth to handle customer collaboration, meetings, video conferencing, and instant messaging through the Microsoft Lync unified communications suite. “The connection is low-latency, so voice packets don’t get scrambled or delayed,” Stein says. “Time Warner Cable Business Class technology is very fast and affordable. But we’ve also found that it’s an extremely reliable service.”
THE RESULT: Thanks to fiber service from TWCBC, Mirazon has been able to better serve existing customers, acquire new customers, and maintain an edge over other IT consultancies.
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Through fiber connectivity, Mirazon can fix customer service problems remotely in minutes. Fiber also enables Mirazon to provide enhanced backup that includes multiple copies of important files, supports two different media types and stores copies at a second network location. The affordability of fiber has enabled Mirazon to work with an exceptionally wide range of customers, from companies with two computers to those with multibillion-dollar defense contracts. “Where solutions used to cost hundreds of thousands of dollars, we can now leverage fiber solutions that are affordable for companies of all sizes," Stein says.
[Fiber services] are a key blade in our Swiss army knife of solutions. Overall, Mirazon now has the capacity to meet customer needs with leading-edge solutions. “Businesses are trading hosting and private infrastructure for cloud offerings like Microsoft Office 365 and Amazon Web Services,” Stein says. “This drives the need for faster, more reliable connections, and that’s what Time Warner Cable Business Class provides.”
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Fall 2014
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