T Saraya Williams
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Biography of Typography Influence
Typography has helped me to see that there is more to art than just pictures and sculptures. I have learned that the way we use type affects the way a message is communicated just as much as a photograph, painting, or sculpture would. I have also learned to notice details around me, especially dealing with type anatomy. Before I took typography, I never realized there was so much that you could study about type. Like the different x-heights fonts can have... or how some fonts have serifs and some do not. Learning all of this has helped me to better know what decisions to make a designer when it comes to adding type to my designs.
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Table of Contents
Kerning/Leading Quotation “100 Wishes” Poster Designs “ADP Logos” “Wayfinding” Designs Stylized Type Posters
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Kerning/Leading Quotation
For this project we were to find a quote that we liked and experiment with stacking, kerning, tracking, and the leading. We had to come up with what we thought was the best solution, given the words we chose to work with.
“LO
It
that
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t’s not what you
at OOK matters, it’s what youSEE.
“ 5
“100 Wishes” Poster Designs
“100 Wishes” project was to celebrate Rosa Parks one hundredth birthday. Students from all over Alabama wrote what their wish was for their community. We took some of their wishes, as well as some of ours, and designed a poster for them.
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I wish woul judg beca am m
People ld not ge me ause I mixed.
Appreciate Your Bravery Change the world
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Fo every to
th indivi wor each o 8
“100 Wishes� Poster Designs (continued)
or ryone see
he idual rth of other 9
“ADP Logos�
(American Democracy Project)
The American Democracy Project was having a logo design contest and our class decided to design and enter our designs. We researched and discussed what the best solutions would be.
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“Wayfinding� Designs
The Center of Student Success (Eldridge of Student Hall) asked our class toCenter create a wayfinding case study. As a class we researched and studied what the best way to design the wayfinding signs would be. We designed our own ideas, then colaborated and chose what we thought would be the best design.
Stu Success
Student Developme
102 Student
Development
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D
dent Development udent Development
Study 1
Center of Student Success Center of Student Success
102 102 102
Center of Student Success tudent Student
Student Development
Student velopment Development
Development
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Study 1 (extended)
“Wayfinding� Designs (continued)
Center of Student Success
Student Development CenterAdaptive of Student Success Needs
Student Development Conditional Students Center of Student Success
Adaptive Needs Withdrawals
Student Development Conditional Students
102 102
Hours of opperation Adaptive Needs Withdrawals Conditional Students Monday-Friday Hours of opperation Withdrawals 8:00am-5:00pm Monday-Friday
Hours of opperation 8:00am-5:00pm Monday-Friday 8:00am-5:00pm
ess
ment 14
102 Student
Student
102 102 102 Student
Development Development Development
od or drinks espectfully quiet
5
115
Study 2
ation: y
Center of Student Success
Computer Works Must have student ID No food or drinks Please be respectfully quiet Hours of opperation: Monday - Friday 8:00am-5:00pm
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Stylized Type Posters
This was the last project in the class. We were to design large-scale posters that could be printed for display. We were to incorporated type in a creative way. For Poster 1, I chose to create a poster for a quote by Paul Rand. For Poster 2, I chose to create my own characters that spelled “inspire.�
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Poster Design 1
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Stylized Type Posters (continued)
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Poster Design 2
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http://issuu.com/swilliams69524/docs/typographyportfolio
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