........................................................................ higher. Go to www.ralper.co.uk and pick yourself up an organic, fairly traded t-shirt for under £10! This might not be as economical as the poor quality offerings available at the supermarket but is cheaper than designer alternatives. If we change what we buy, the shops will change what they sell. Between 1994 and 2004 we increased the amount we spent on organic food from a under £100 million to over £1.2 billion a year! Public pressure means that the days of ‘going super-size’ are over. If current trends persist, for good
or for bad, the days of ‘going Mc’organic’ could be just round the corner. Unlike organic food it’s difficult to ‘taste the difference’ between two seemingly identical t-shirts. But, do we really buy organic bread and eggs because they taste better? Isn’t it really a moral choice? About the way we feel tucking into our egg and soldiers, protected from the unknown side effects of GMO’s and pesticides, safe in the knowledge that Monsanto won’t profit from our breakfast? Whereas this experience lasts as long as it takes to read the first few pages of the Sunday paper, the clothes we buy
will stay with us for years.
“It goes without saying that if we change what we buy, the shops will change what they sell..”
s u s ta i n e d m ag a z i n e . c o m
DID YOU KNOW ? The World Health Organisation estimates that 20,000 deaths occur in developing countries each year from poisoning by agricultural pesticides used on crops of cotton. g
Though only 1% of agricultural land in the U.S. is used for cotton, the industry is responsible for more than 10% of agricultural chemical usage. g
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