Aaj magazine sept issue

Page 19

more challenging to make our brewery successful because it’s such a competitive industry. If you could travel back to the first day you started your brewery and have 15 minutes with your former self, what would you say to her? I would tell myself to travel more…for fun! Also, I didn’t have a ton of friends when I was younger, but I was working a lot. I would take time to enjoy my youth a little more. Now I’m married with kids, so fun in your thirties is different from fun in your twenties. Fun has to be planned a little more! How do you conquer those moments of doubt that so often stifle or trip or stop so many entrepreneurs with great ideas... what pushes you through? Too many entrepreneurs give up before they make it. The biggest misconception about being an entrepreneur is that success will come relatively overnight-success in nything takes hard work and time. Also, it

will be a bumpy road and a couple failures before you have a success. When things are tough it’s important to remind yourself of your passion and why you got started in the first place. Too often entrepreneurs get diverted from their original goal and vision and then they don’t enjoy the journey because it’s not what they had dreamed of. Dreaming in Technicolor is so important, meaning that you are constantly innovating and improving yourself and your company. How can an entrepreneur on Dragon Den get you to invest in him/her? Know your business inside and out, especially your financials, cost of goods, net and gross margins, expenses, profit, customer acquisition costs etc. No matter how great you and your product or service are, if I don’t have faith you can handle my money, I won’t give it to you! Reflecting Today, Shaping Tomorrow


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