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Arden Playbill Sept-Oct 2010

Page 4

the

classic

watch

No other watch is engineered quite like a Rolex. The Datejust, introduced in 1945, was the ďŹ rst wristwatch to display the date through an aperture on the dial. Its unique magnifying Cyclops eye, added a few years later, became recognized as a Rolex design standard. Admired for its classic design, the Datejust became an iconic symbol of style. The 36 mm Datejust is presented here in Rolex signature Rolesor, a unique combination of 904L steel and 18kt yellow gold.

the date just


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Arden Playbill Sept-Oct 2010 by Suggitt Publishers - Issuu