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Commercial Director

Lawrence Leong | lawrence.leong@haymarket.com | charlie.moss@haymarket.com

| +65 6579 0114

Brand Director

Andy Jackson

| andy.jackson@haymarket.com

| +65 6579 0113

Publishing Manager

Ian Paynton

| ian.paynton@haymarket.com

| +65 6579 0111

“Stuff inspires and nurtures a passion for gadgets. We make them look amazing and explain in a fast, confident and unfalteringly entertaining way how they will enhance our audiences’ lives. Stuff is a celebration of the new, the innovative, the shiny and the cool. It’s gadget joy.” Will Findlater | Global Editor, Stuff STUFF MAG

3RD

65% MALE AUDIENCE 30K ISLAND-WIDE DISTRIBUTION

BIGGEST MEN’S LIFESTYLE MAG IN THE WORLD

25 INTERNATIONAL EDITIONS

The Lion City’s tech cyberspace just got an upgrade! A fully localised Stuff website is now in town, bursting out of its pixels with accessible lifestyle tech coverage tailored for our Singapore readers. We now have a top-class editorial team on the ground to give readers the latest tech news, the best gadget reviews, cool videos and our world famous top tens. Have a look around the new Singapore site. We’re sure you’ll see why our readers come back for their daily dosage of Stuff online.

STUFF.T V 100% LOCALISED FOR SINGAPORE

200K PAGE VIEWS (SEPT 2013)

OUR TECH-SAVVY READERS

38% intend to own a vehicle and 68% intend to own a house

99.8% OF READERS OWN A SMARTPHONE

1O YEARS OLD IN SINGAPORE

10 EDITIONS IN ASIA

3)

PT 201 45k UNIQUE USERS PER MONTH (SE

12k FACEBOOK FOLLOWERS

BRANDED CONTENT SOLUTIONS

68.4% of our readers are aged between 15-34. 48% are single and 32% are university educated 82% of Stuff readers own a laptop and 29% own a tablet

| +65 6579 0106

Digital Sales Manager Charlie Moss

”THE WORLDS BEST-SELLING GADGET MAGAZINE IS SOON TO BE ON IPAD IN SINGAPORE WITH EXCLUSIVE INTERACTVE CONTENT”

With the help of our dedicated Creative Solutions team, you can position your brand at the heart of the market and at the forefront of customers’ minds by partnering with Stuff for your content marketing. We are expert in creating content that improves the consumer’s purchase experience – and this is the knowledge we have tapped for a host of world-renowned brands who want to be associated with our credibility and expertise. From reprints and logo licensing to videos, advertorials, point-of-sale materials, micro sites, brochures and events, the Stuff values run throughout our client work.

PRODUCTION SCHEDULE MAIN ISSUE Publication Date Ads Materials Deadline Booking Deadline MAIN ISSUE Publication Date Ads Materials Deadline Booking Deadline MAIN ISSUE Publication Date Ads Materials Deadline Booking Deadline MAIN ISSUE Publication Date Ads Materials Deadline Booking Deadline

JANUARY 13 - Dec - 2013 22 - Nov - 2013 14 - Nov - 2013 APRIL 13 - Mar 21 - Feb 12 - Feb JULY 12 - Jun 16 - May 09 - May OCTOBER 12 - Sep 19 - Aug 06 - Aug

FEBRUARY 14 - Jan 20 - Dec 13 - Dec - 2013 MAY 11 - Apr 19 - Mar 11 - Mar AUGUST 11 - Jul 19 - Jun 10 - Jun NOVEMBER 14 -Oct 17 - Sep 08 - Sep

MARCH 13 - Feb 21 - Jan 14 - Jan JUNE 14 - May 17 - Apr 08 - Apr SEPTEMBER 13 - Aug 15 - Jul 04 - Jul DECEMBER 11 - Nov 16 - Oct 07 - Oct

DIGITAL SPECIFICATION LEADERBOARD Normal Size : 728 x 90px Expanded size : 728 x 350px max file size : 39k MPU Size : 300 x 250px Expanded size : 600 x 300px max file size : 39k Double MPU / Half Page ad Size : 300 x 600px Max file size : 39k Masthead Normal Size max file size

PRINT SPECIFICATIONS

: 960 x 250px : 39k

Creatives can be sent in various formats: gif/Jpeg flash 3rd party tags Double Page Spread

Full Page

Type : 405mm (W) x 259mm (H)

Type : 185mm (W) x 259mm (H)

Trim : 420mm (W) x 284mm (H)

Trim : 210mm (W) x 284mm (H)

Bleed : 426mm (W) x 290mm (H)

Bleed : 216mm (W) x 290mm (H)

PRODUCTION MATERIAL REQUIREMENT Final artwork files (300dpi in CMYK mode) should be submitted in PDF format with accompanying colour proofs. A bleed area of 3mm should be added for full page and DPS ads. No essential type matter should run within at least 5mm of a trimmed edge (including spine). All DPS adverts must include an additional 2.5mm of double image either side of the spine edge.

½ Page Horizontal

½ Page Vertical

180mm (W) x 119mm (H)

87mm (W) x 244mm (H)

COLOUR REPRODUCTION QUALITY CONTROL Quality control will always be maintained to achieve the best colour reproduction quality possible. However, owing to cetain conditions and limitations in printing, it is not always possible to achieve a 100% fidelity in colour reproduction.

LINE SCREEN Colour : 175 lines

Haymarket Consumer Media Asia 21 media circle, #05-05, Infinite Studios, Singapore 138562 Tel: (65) 6579 0106 Fax: (65) 6224 6102 www.haymarket.com www.haymarketcreativesolutions.com

Specifications Automatic expansion is not permitted; Creatives can be hosted by Haymarket or by a third party as: doubleclick, mediamind, flashtalking, mediaplex and others; Haymarket’s AD Server is DFP, so Inred tags are preferred; Flash (swf) files must be supplied with a click tag and a back up gif; Video/Audio must be user initiated; Z-index should not be more then 9,000 Lead Times Standard campaigns : 2 days. Complex campaigns : 5 days. New creatives test : 7 days. Please contact us for more information: ian.paynton@haymarket.com


Stuff Singapore - about us