Networking in the age of web 2.0

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What a job seeker needs to know‌

by Joe Shiver


What is web 2.0?  The term "Web 2.0" refers to a perceived

second generation of web development and design, that aims to facilitate communication, secure information sharing , interoperability, and collaboration on the World Wide Web. Web 2.0 concepts have led to the development and evolution of webbased communities, hosted services, and applications; such as social-networking sites , video-sharing sites, wikis & blogs


Some of the tools available

 Twitter  Linked In  Facebook  RSS Feeds  Meetup.com


Twitter


Twitter & what is a Tweet?  Twitter is a service for friends, family, and

co–workers to communicate and stay connected through the exchange of quick, frequent answers to one simple question: “What are you doing”?

 These answers are called Tweets


Make your Twitter Presence “employer friendly”  Put your job pitch in your twitter bio

(140 Characters)  Use a professional looking avatar

Avatar - computer user's representation of himself /herself or alter ego, whether in the form of a threedimensional model used in computer games or a twodimensional icon (picture) used on Internet forums and other communities


Follow me & I will follow you

 People will request to follow your activities  You can request to follow other’s activities  People often build up followers based on

other people’s tweet recommendations


Maximizing your Twitter  There is a lot of space that someone can use to

promote him or herself

 Include a link to an Online resume. Certain programs

such as Visual CV allow you to post an online resume

 http://www.visualcv.com/  Establish yourself as an expert- do not misrepresent

yourself. Highlight your true skills and realize that people will be watching and reviewing what you say.


How do I find Jobs on Twitter? http://search.twitter.com

A good rule of thumb is: “looking for + whatever field you are looking for” Example “looking for a graphic designer” “looking for an audio engineer” “looking for a sous chef”


Linked In


Are you “Linked In”?  LinkedIn is a business-oriented social

networking site founded in December 2002 and launched in May 2003 mainly used for professional networking

 As of February 2009 , it had more than 35

million registered users, spanning 170 industries.


How will it help me find a job?  Linked In has members from all Fortune 500

companies

 Linked In has over 130,000 recruiters

It is all about the contacts and the recommendations  Contacts have the potential to help you grow your

career or find a new job. It can also be a good source of employment references and reference checking


How to use Linked in to find a job or have a job find you  Create a Profile – create a detailed profile on

Linked In, including employment (current and past), education, industry and web sites.

 Use a photo – It cannot be bigger than 80 x 80

pixels and a headshot is recommended

 Keyword and Skills – Include all your resume

keyword and skills so your profile can be found


 Build your Network – The more connections

you have the more opportunities you have. Connect only with people you know and trust or have a business relationship with.  Recommendations – Carry a lot of weight  Search Jobs – Use the job search section on the site  Use Answers – The Answers section of Linked in is a good way to increase your visibility or get answers to questions that you might have.


Facebook


Facebook, Isn’t that just for keeping up with  More and morefriends? companies are using Facebook as a recruiting tool

 In a survey by Careerbuilder, 22 percent of

hiring managers said they use social networking sites to research job candidates. That's twice the number the same survey found in 2006


24 percent of hiring managers indicated that they favored some job seekers over others because of their social networking profiles. These favored job seekers included attractive information about themselves in their profiles such as:


 Great communication skills  Good fit for employer's culture  Profile page was professional  Great references  Wide range of interests  Awards or other accolades  Profile was creative.


RSS Feeds


What does RSS stand for?  RSS (abbreviation for Really Simple

Syndication) is a family of Web feed formats used to publish frequently updated works— such as blog entries, news headlines, audio, and video—in a standardized format. An RSS document (which is called a "feed", "web feed", or "channel") includes full or summarized text, plus metadata such as publishing dates and authorship.


Why should I use RSS?  A RSS job feed can compliment your other job

hunting methods by regularly bringing you targeted employment listings.

You will need an RSS reader such as the one that Google offers or is built into Internet Explorer 7  This is a link to a video tutorial on setting up an

RSS feed in indeed http://www.timeatlas.com/tutorials/indeed.htm


CareerBuilder.com Displays job title and 2 line description Click button “Get jobs via RSS”. (Note: I did not find RSS options on the main search page.) CollegeRecruiter.com Displays job title, location and 2 line description Need to use separate query builder. Then look for text that says “Your Custom Link is Below” Craigslist.org Full feed with entire job listing. Result page has RSS auto discovery. You can also scroll to the bottom and look for RSS button. Hotjobs.com Displays job title, location and 1 line description On the results page, look for XML button on left side towards the bottom Indeed.com Displays job title, location, 1 line description and job listing source. On the results page, there is a text link for RSS feed. You may also scroll down to the bottom of the right column and look for the RSS button and job feed link. JobCentral.com Displays job title and location Above the results, look for text link [Save as RSS feed] to the right Monster.com Displays job title, location and 2 line description On the results page, scroll down and to the left there is a XML graphic and text link “Save as RSS feed”


Meetup.com


Meetup to Network  Meetup.com is an online social networking

portal that facilitates offline group meetings in various localities around the world. Meetup allows members to find and join groups unified by a common interest, such as games, careers or hobbies.  Users enter their zip code and the topic they want to meet about, and the website helps them arrange a place and time to meet.


There is no substitute for the face to face

 Even though there may not be a direct

employment offer in these groups, it is an opportunity to share, network ,and strategize with other like –minded individuals with similar interests.


What a job seeker needs to know‌

by Joe Shiver


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