W • Cost: Project development will be labor intensive but will not cost the Merchants Association anything. The cost of site development relies on market conditions and the budget of the developer. For detailed information please refer to the Implementation Handbook.
GOAL 3: MAKE THE INTERSECTION OF WESTOVER HILLS BOULEVARD AND FOREST HILL AVENUE THE VISUAL FOCAL POINT OF THE WESTOVER HILLS COMMERCIAL DISTRICT Objective 3.1: Make the Intersection a Focal Point of the District
Westover Hills Commercial District Revitalization Plan Figure 55. Rendering of Design Alternative One for Vacant Land
View from Forest Hill Avenue and Jahnke Road looking southeast of Design Alternative One: Fill vacant lots with six buildings. Source: Urban Commercial Revitalization class, Fall 2011. Figure 56. Rendering of Design Alternative Two for Vancant Land
• Who: Merchants Association, Design Committee, City of Richmond • Why: The Westover Hills Commercial District is divided into four quadrants, both physically by design, and mentally for those who shop there. • What: Option 1: Create a traffic circle with space for street art, monument or other identifiable focal structure as decided by the community. Option 2: Develop a structural landscaping design to create a sense of enclosure around the intersection that will enhance the connectivity of the four quadrants and provide a sense of place for pedestrians.
View from Forest Hill Avenue looking south of Design Alternative Two: develop vancant lots as a space for community events and gathering. Source: Urban Commercial Revitalization class, Fall 2011. Figure 57. Rendering of Intersection Improvements
• When: Year 3, Quarter 4: initiate project; Year 7, Quarter 4: project complete. • How: Hold a community charette with a local design firm and develop a project proposal to submit to the City of Richmond’s Capital Project Division. These large scale projects will have to be approved and added to the City’s capital improvements program to be implemented. • Cost: $8,000 - $100,000 from the Capital Improvement Plan budget. View of the intersection looking north wiith a rendering of a traffic cirrcle. Source: Urban Commercial Revitalization Class, Fall 2011.
Action Plan
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