MARKETING
SMALL BUSINESSES CAN BE
BIG WINNERS WITH
SOCIAL MEDIA BY CHRISTINA ALDAN
Savvy business owners use Graphic Designers to help craft their brand image. They use creative Web Designers to build their website, then hire a Public Relations Specialists to help spread the word. 10
EV SPRING / SUMMER 2015 | ELEVATINGVEGAS.COM
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hat many business owners forget about or fail to invest any significant energy into is crafting a marketing strategy that is effective and sustainable. Businesses today should be implementing some kind of closed-loop marketing strategy. Closed-loop marketing is simply implementing systems to gather data related to marketing conversion goals. Once this valuable data is gathered and analyzed it helps shape the decisions businesses make with their marketing dollars. At my company, LG Designs, we bring all of the pieces of the puzzle together and help create advertising campaigns that integrate all aspects of your business, using traditional and digital media. We spread your message and get measurable, tangible results. TO BE FEATURED EMAIL EDITOR@ELEVATINGVEGAS.COM