Heron | Water Street Tampa

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Welcome to Tampa’s Most Iconic Residence




Overview 6

Design 8

Neighborhood 10

Lifestyle 12

Residences 16

Services & Amenities




Perched Near the Water’s Edge Calm. Beautiful. Strong. The heron is an iconic Florida shorebird always identifiable in the sky or at the water’s edge. Native to Tampa, it was natural to find our inspiration in this regal bird with its simple elegance and grace.

An Elevated Vision A thriving city. An abundance of natural beauty. Instinctively, we knew they could coexist. Heron reimagines urban living—creating a tranquil oasis within an energized community—a place to live your life in balance with the world.

A Transformational Experience Impeccable style, bespoke details, premium services and amenities. Heron defines a new benchmark for living in Tampa—and sets the stage for you to live your best life.

At Home in Water Street Tampa Two light-filled towers. A collection of 420 rental apartment homes. Perfectly positioned at the entrance to the Tampa Riverwalk, Heron is a vibrant community interconnected with the nature and culture of Tampa.

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A collection of architects and designers were curated to collaborate on this iconic residential offering, led by:

Kohn Pedersen Fox Associates One of the world’s leading architectural firms, KPF is known for their aspirational and sustainable buildings. Their design for Heron was inspired by the natural structure, purity and life of Florida’s coral reefs. The two towers, connected by a retail podium, gently angle towards the water in order to optimize both the light and unobstructed views enjoyed within. “By integrating natural materials and textures that are both refined and rough, the building offers an authentic connection to nature, making those who enter it feel both grounded and inspired while adding a striking and unique look to the Tampa waterfront.” — Trent Tesch, KPF Design Principal

Cecconi Simone

A Singular Vision Simplicity. Our world-class design team has distilled the essence of modern living into an elegant home, a vibrant community, and a gateway to the natural beauty all around us.

Cecconi Simone Inc. is an award-winning, multi-disciplinary interior design practice based in Toronto, Canada. Their interior design for Heron celebrates the striking architecture conceived by KPF with material palettes that are natural, textural, inviting and warm, and finishes that are honest, authentic and real. The residences were designed with attention to the use of space, the optimum views and livability. “Heron strikes the perfect balance of exciting architecture with highly livable and functional interiors. The integration of wellness played an important role in the design. The connection to nature throughout the towers was carefully considered: daylight, greenery, outdoor spaces, fresh air.” — Elaine Cecconi, Partner

Raymond Jungles Raymond Jungles’ timeless designs create places of wonder for all living organisms. As landscape architects, they strive to preserve and protect existing ecosystems while also evoking human interaction and improving the lives of others. Their design for Heron features a diverse and intriguing plant palette comprised of native and adapted plant species. “Heron represents the confluence of the urban fabric and the Tampa Riverwalk, integrating architecture, art and landscape into the public realm. Sub-tropical ecologies leverage pockets of sunshine imbuing the space with the wild elegance of the regional flora and evoking the mosaic of habitats surrounding the Bay.” — Guy Champin of Raymond Jungles

Strategic Property Partners Strategic Property Partners (SPP) is the developer and owner of Heron. SPP believes buildings are only as good as the spaces in between them. A partnership between Cascade Investment LLC and Jeff Vinik, SPP is a full-service commercial real estate development firm focused on world-class execution, innovation, and creating high quality mixed-use neighborhoods including Water Street Tampa. SPP’s goal is to create the infrastructure for enduring, vibrant, forward-thinking communities that promote inclusivity, sustainability and social wellbeing. “With Heron, we set out to create a building that celebrated the elements that make Tampa special. Each residence was thoughtfully designed to allow access to the Florida sunshine and weather from the comfort of your own home. We are honored to have the opportunity to contribute to the Tampa skyline and hope that Heron will bring widespread recognition to the City of Tampa.” — Danny Mora, Developer, Strategic Property Partners

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Perfect Harmony


Vibrant Energy & Natural Beauty Growing on over 56 acres of waterfront property, this world-class, mixed-use neighborhood combines the vibrant energy of Tampa with seamless access to Florida’s lush natural beauty. Walkable, sustainable and connected—the city’s premier restaurants, shopping, entertainment, educational and hospitality venues are only steps away.

More than a neighborhood, Water Street Tampa is the realization of a dream. Born from the vision of an urban life harmoniously blended with nature, every detail has been chosen to enhance a sense of wellbeing.

Stroll along the Tampa Riverwalk, visit Sparkman Wharf, hail a Water Taxi or enjoy a bike ride to explore all that Water Street Tampa and nearby Harbour Island and Bayshore Boulevard have to offer.




A Holistic Approach Positioned at the entrance to the Tampa Riverwalk, Heron reflects a radically holistic approach to residential life. Sky, water, greenery, striking architecture and the bustle of urban living are thoughtfully integrated into a home that sets the stage for the dynamic lives of our residents. From the carefully considered materials in our apartment homes to the premium services and amenities we offer, we aspire for our residents to feel centered, cared for and free to focus on what matters most.

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Thoughtful Attention to Details From the moment you come home, you are greeted by a sense of serenity. Simple forms and honest materiality inspired by Scandinavian and Japanese design are woven through every element.






Custom European kitchens make preparing everything from gourmet meals to quick snacks a pleasure. Caesarstone® quartz countertops accented by full-height marbled Caesarstone® quartz or porcelain tile backsplashes lead to an undermount sink and induction cooktop. Kitchen islands feature Caesarstone® quartz waterfall countertops in select residences. STYLISH AND SLEEK

Premium stainless steel Fisher & Paykel appliances complete the sleek modern style. Soft-close cabinets and drawers glow with under cabinet lighting. Polished chrome Symmons® plumbing fixtures and hardware add an elegant touch.

Bedrooms Homes



Beautifully proportioned rooms, thoughtfully designed by Cecconi Simone, create a welcoming respite. Contemporary European flat panel millwork complements wide-plank LVT flooring by Interface®. A choice of two color palettes is available for interior finishes.

Whether you’re just opening your eyes, or winding down for the night, our bedrooms provide a calming retreat throughout the day. Walk-in closets with customizable Elfa® systems assist in organizing your wardrobe. Mecho® blackout shades help to ensure a sound night’s sleep, until you open them to reveal your stunning view. Many apartments include balcony access from the bedrooms as well.


Each residence features spacious balconies for outdoor living and entertaining. Mecho® shades in the living areas soften the abundant sunlight, while the Nest™ thermostat system provides seamless temperature control.



Residences are outfitted with high-speed internet, eco-conscious ENERGY STAR® appliances and WaterSense® plumbing fixtures. A full-size GE washer and dryer are also available in each home.


Treat yourself to spa-like tranquility in our refined bathrooms. Frameless glass showers with rainfall shower heads pamper with rejuvenating water. Soaking tubs welcome you to unwind. Floating vanities with Caesarstone® quartz countertops provide an elegant surface for cosmetics and toiletries. Primary bathrooms in larger units feature double vanities to provide even more personal space.





Entertain guests in the rooftop lounge, the perfect location for everything from daytime gatherings to sunset dinner parties. Outdoor grills with intimate seating create a welcoming setting for BBQs with friends. Unwind with your favorite films and television programs in the rooftop club room.


A state-of-the-art fitness studio, outfitted with treadmills, stationary bikes, weight machines, stepmills and rowers helps you feel energized. Surrounded by nature, Heron offers direct access to the Tampa Riverwalk featuring landscapes designed by Raymond Jungles, and a verdant green-roof viewing garden gracing the sixth-floor open space between the towers. Original artwork curated by a premier, local art studio is displayed throughout the property. MODERN CONVENIENCES

Shopping for groceries is simple, with a GreenWise Market conveniently located on the ground floor. Enjoy every modern comfort from an access-controlled parking garage with electric car charging stations, to a bike storage room with a repair station and tools at the entrance to the Tampa Riverwalk. To facilitate deliveries, we offer a package room and cold storage for perishable items. Additional private storage spaces are available as well.


Heron is a pet-friendly building, making every member of your family welcome.

Cared for in Every Way A curated collection of services and amenities enhance the seamless flow of your day. Enjoy resort-style living with sky-high, heated rooftop pools. Spend the day relaxing in a private poolside cabana overlooking the water, surrounded by lush landscaping.

Resident Services HELPING HANDS

Life at Heron is enhanced by the bespoke services offered to each of our residents. Our 24-hour concierge helps to coordinate a variety of personalized home care services for your comfort and convenience.


Living in harmony with nature means taking care of the planet as well. Designed to LEED Gold standards, Heron features ENERGY STARÂŽ appliances and WaterSenseÂŽ plumbing fixtures to reduce our impact on the environment.





We hope you make Heron your home. Please contact us for more information. 813 733 7466 HeronResidences.com



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