Intelligent sme june

Page 38

SME TECH

Thinking Innovation in Business: Every Entrepreneur’s Responsibility

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nnovation is a word that has always got the ears of ambitious entrepreneurs perked up, but somehow it has always been shoved away as something that has something to do with the technology people broadly speaking. The business world that we have known it as has dramatically changed with the technology and innovation shaping everything business. Given this scenario it is very important that entrepreneurs who want to lead their company towards a successful future in a technologically buzzing business landscape must look at innovation as something that they need to get involved into completely and get their hands dirty. There are many questions that arise when entrepreneurs attempt at getting involved into that part of business that seem to look good only with the experts in it. It is important that organisations understand that every entrepreneur and every employee now needs to understand innovation in an organisation. Maybe the more technical part can always be taken over by the technology team in the house, but it is imperative that everyone who makes up the corporation must look at innovation as an important part of the job role.

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