THE MONTAGE OF AMERICAN MAGAZINES AT LEFT SYMBOLIZES THE THEME OF THIS ISSUE: THE WORLD OF MAGAZINES, ITS DIVERSITY AND EXCITEMENT, ITS COLOR AND INNOVATION, ITS CYCLE OF DEATH AND REBIRTH AS MAGAZINES DIE WHILE NEW ONES ARE BORN. SEE PAGE 5 FOR THE INTRODUCTION TO THIS SPECIAL ISSUE OF SPAN ON 'THE WORLD OF MAGAZINES.'
SPAN Front cover: Cartoonist Mario's ebullient sketch of a magazine-mad world may seem a trifle exaggerated. But who knows what will happen if periodicals proliferate at their current rate? SPAN's theme this month is the magazine world. Back cover: A modern, electronic railway yard streaks a shining pattern through the Kansas City landscape in this photo by Emory Kristof. For more pictures by photographers of the National Geographic magazine, see pages 22-27.
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America's Role in the World An Interview with Ural Alexis Johnson
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The World of Magazines Would You Believe? What American Editors Say What Indian Editors Say 'All That Matters Is the Reader Out There' by Geraldine Rhoads
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'My Commitment Is to Justice to My Craft' An Interview with Khushwant Singh
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Magazine Design by Allen F. Hurlburt
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Globetrotters Rediscover America
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Legendary Editor: Ross of 'The New Yorker' by James Thurber
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Scholar of Magazine Writers: Edmund Wilson
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The Economist as Magazine Columnist The Corporation and Society: Two Views Milton Friedman and Paul Samuelson
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Are Illustrators Obsolete? by Alan E. Cober
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'Development Reconsidered' by E.P. W. da Costa
Managing Editor: Carmen Kagal. Editorial Staff: Mohammed Reyazuddin, Avinash Pasricha, Nirmal Sharma, Krishan Gabrani, M. M. Saha. Art Director: Nand Katyal. Art Staff: Kuldip Singh Jus, B. Roy Choudhury, Kanti Roy, Gopi Gajwani. Production Manager: Awtar S. Marwaha. Photographic Services: USIS Photo Lab. Published by the United States Information Service, Bahawalpur House, Sikandra Road, New Delhi, on behalf of the American Embassy, New Delhi. Printed by Arun K. Mehta at Vakil & Sons Private Limited, Vakils House, Sprott Road, 18 Ballard Estate, Bombay-400001. Photographs: Inside front cover-Barry M. Blackman. l6-courtesy Woman's Day. 37-T. Takahara, courtesy World Health. Inside back cover -Josephus Daniels .. Use of SPAN articles in other publications is encouraged, except when copyrighted. For permission, write to the Editor. Subscription: One year, rupees five; single copy, fifty paise. No new subscriptions can be accepted at this time. For change of address, send old address from a recent SPAN envelope along with new address to the Circulation Manager, USIS, New Delhi. Allow six weeks for change of address to become effective.