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Open University Level 6 BSc (Hons) Degree in DIGITAL MARKETING, ADVERTISING AND COMMUNICATION - (Degree Top-Up) – HLA * NEW
Open University Level 6 BSc (Hons) Degree in DIGITAL MARKETING, ADVERTISING AND COMMUNICATION (Degree Top-Up) – HLA *
Level Higher Level Apprenticeship (HLA)
Course Length 1 year, 3 semesters
Start Date September Each Academic Year
*Subject to validation by The Open University (OU)
Funded by the Department for the Economy through their apprenticeship programme
Digital Marketing has become an emerging and dynamic industry within the UK and Irish economies. The Department of Economy (DfE) 10X Strategy also highlights the need to address the skills gap which currently exists. The development of a Level 6 BSc (Hons) Digital Marketing, Advertising and Communications qualification will reduce this skills gap. The HLA also provides opportunities for upskilling and reskilling of new/existing employees.
Learning & Assessment
You will be assessed on a regular basis throughout the programme using a range of appropriate assessment methods such as written and practical assignments, exams, projects, case studies, presentations and live briefs.
Delivery
Students are required to attend SRC one full day per week during term-time and the remaining 4 days will be based with an employer.
Entry Requirements
Achievement of Level 5 Foundation Degree Digital, Marketing and Advertising & Communications
Entry Requirements
Applicants to have successfully completed a Foundation Degree Level 5 Digital Marketing and Communications or closely related qualification. Be employed or be about to take up permanent paid employment as an apprentice, or be an existing employee moving to a new job role, with a Northern Ireland based company. Applicants should have attained GCSE English language and Maths at grade 4 (grade C) or above (or equivalent, for example, Essential Skills Level 2 literacy and numeracy qualifications are also accepted)
Course Content
• Digital Optimisation • Strategic Digital Marketing • Global Marketing • Research Methods • Research Project
Progression Opportunities
Professional or Master’s Programmes.
Job Roles
• Digital Marketer/Manager • Digital Analyst/Manager • Content Marketing Officer/Manager
For Further Information Contact:
Michelle Reilly reillymi@src.ac.uk 0300 123 1223
For a full list of SRC Apprenticeships, visit:
