2020 WOMEN IN BUSINESS
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Leading digital innovation expert poised to help womenled businesses thrive amid COVID-19 restrictions TransparentBusiness, a leader in providing the software and management platform for remote working, is helping companies transition now and for the future Unlike anything we have all seen in our lifetime, life as we know it has come to a screeching halt. Schools have closed, all events cancelled, lockdowns and restrictions. Plus, businesses are stumbling. Whether or not businesses will be able to weather this storm largely depends on how well they can transition to a remote workforce. Millions of people are being told to work from home, and one woman, co-founder of TransparentBusiness, is on a mission to help women-lead businesses make a smooth transition and thrive during this time. “Work is something you do, it’s not somewhere you go,” explains Silvina Moschini, co-founder of TransparentBusiness, digital innovation expert, international speaker, and entrepreneur. “Right now we are being forced to change the way we work, but that doesn’t mean businesses have to suffer. Productivity can be just as high and businesses can thrive. Working remotely will save many businesses during this time.” Moschini is offering unlimited and free access to the TransparentBusiness remote working and management platform while the COVID-19 restrictions are in place to women-led companies. They will also help
the companies to deploy work-from-home programs. By offering the free service and support people will be able to make a smooth transition to allowing their employees to work from home. The TransparentBusiness software is an emergency preparedness and pandemic response tool. The software helps companies allow their staff to work from home, and yet still be productive, and have accountability. Companies that use this recessionresilient software will find that it helps them boost productivity and transparency, offers cost-cutting solutions, and provides a real solution to transition people to remote working. “Women need to support women during this critical time,” added Moschini. “I want to help as many female-led businesses as I can. Not only will I help people transition their team to using the software, but I can answer all the questions people have on how to make that transition a major success.” While many businesses are scrambling to allow their employees to work from home due to the COVID-19 restrictions, working remotely is seen as the future of business. Increasingly, more businesses are turning to allowing their employees to work at least part of the time remotely. This move helps to provide more convenience, recruit and retain better talent, reduce overall company costs, and improve productivity and team morale.
Moschini is a digital innovation expert, international speaker, and award-winning serial entrepreneur. She also serves as a mentor to young female entrepreneurs around the world. She has won awards for her leadership skills and global initiatives. Moschini is one of the foremost experts on the digital economy and is a leader in transforming the global workforce. She is also the founder of an ecosystem of companies that are harnessing the cloud to connect businesses. Working remotely allows more flexibility, as well as protecting people from unnecessary distractions in the workplace. While many companies are aware of some of the benefits of allowing their employees to work remotely, they are hesitant to allow it because they feel there is no accountability. That’s where TransparentBusiness comes in, providing the solution to that problem by making remote work easy to monitor and coordinate. For more information about the software, visit the site: https:// transparentbusiness.com/. About TransparentBusiness Designated by Citigroup as the Top People Management Solution, TransparentBusiness offers full transparency and real-time coordination, boosts productivity, and eliminates overbilling. For more information about the software, visit the site: https:// transparentbusiness.com/.
Cathy McDermott: Collaboration is Rockford Chamber key to supporting overburdened caregivers member you should know More than 41 million between caregivers and Americans have served home health care providers, as a family caregiver to caregivers will be connected someone aged 50 or older with the resources they need in the past year, according to improve patient health to the American Association outcomes.” of Retired Persons. Family Examples of effective caregivers who assist aging communication include loved ones at home after home health care providers a hospitalization are often leaving caregivers with overburdened, putting them written instructions and at risk for greater stress and illustrations after visits so poorer quality of life. that caregivers know how Now, a researcher from the to properly use medical University of Missouri has equipment, monitor patient SUBMITTED PHOTO Women in Business recovery and help patients found that family caregivers want actionable information, Jo-Ana Chase is an perform rehabilitation tailored training and ongoing assistant professor in exercises. the MU Sinclair School of support from home health “Home health care care providers to be effective Nursing. providers can harness their in managing an older adult’s care. expertise to improve clinical outcomes for Jo-Ana Chase, an assistant professor patients and their caregivers,” Chase said. in the MU Sinclair School of Nursing, “In addition to the selfless efforts of doctors, interviewed family caregivers of older nurses and therapists, family caregivers adults who received home health care should be recognized for their tireless efforts after a hospitalization to better understand to positively impact patient care.” caregivers’ experiences regarding training “Caregivers’ Experiences Regarding and support. She found that most family Training and Support in the Post-Acute caregivers receive little formal training, Home Health-Care Setting” was recently and these caregivers need home health published in the Journal of Patient care providers to proactively engage them Experience. The research was supported in planning and decision-making for more by the Agency for Healthcare Research effective and coordinated patient care. and Quality (R24HS022140) and the MU “Caregivers want to know how best to Patient-Centered Outcomes Research Center. care for their loved ones, but they often feel The content is solely the responsibility of the like they are learning on their own,” Chase authors and does not necessarily represent said. “By strengthening the relationship the official views of the funding agencies.
Cathy McDermott Market Association. is the Executive From 2015, Cathy was Director of the Rock named one of Rockford River Development Chamber of Commerce’s Partnership (RRDP), a “20 People You Should 501c3 whose mission Know” and was a recipient is to bring business and of Boylan High School’s people together to create Alumni Excellence Award. place in Rockford’s In 2016, she was named one downtown and older of the “People to Watch” commercial districts. by the Rockford Register The RRDP operates the Star. In 2017, she was an Rockford City Market alumni award winner from (indoors and out), the Rockford College, and in North End and Vintage 2019, she was named one markets. of Northwest Quarterly’s 25 Cathy McDermott Cathy is a lifelong most interesting people. Rockford resident and has a Business She and her husband Kevin live in Administration degree from Rockford Rockford and they have two married College. She is a board member of both daughters, Sarah and Emily, and a son the National Association of Produce Luke, an MBA student at Dominican Market Managers and the Illinois Farmers University.
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