2015 CONFERENCE LIVERPOOLSOUNDCITY.CO.UK
TITANIC HOTEL • LIVERPOOL • 21ST - 22ND MAY
SOUND CITY 2015 CONFERENCE TITANIC HOTEL LIVERPOOL 21ST - 22ND MAY KEYNOTE SPEAKERS EDWYN COLLINS - ORANGE JUICE WAYNE COYNE - THE FLAMING LIPS SCOTT BOOKER - HELLFIRE ENTERPRISES LTD. IN CONVERSATION JUSTIN HAYWARD-YOUNG & FREDDIE COWAN - THE VACCINES EVERYTHING EVERYTHING JANE WEAVER - PICCADILLY RECORDS #1 ALBUM 2014 DANNY FIELDS - MANAGER OF THE RAMONES JULIAN COPE - THE TEARDROP EXPLODES VIV ALBERTINE - THE SLITS MARK E SMITH - THE FALL JAMES BARTON - FOUNDER OF CREAM
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PANEL SESSIONS ANOTHER BRICK IN THE PUBLIC SCHOOL, THE RISE OF THE ROCK TOFF How wealth, cuts to benefits & difference of class can cause change within music and pop culture. Has wealth and fame taken over true talent? BANDS, BRANDS AND THE POWER OF ROCK AND ROLL DATA An invaluable insight into the importance of corporate partnerships as a key source of income and to expand artists audiences. In the world of ads and product placement, is the music getting lost or is this where all great artists should be headed? BLURRED LINES (DON’T DO IT) This panel will examine the key rulings and issues surrounding the notorious Pharell/Thicke v Gaye copyright case and look at the potential consequences and pitfalls for recording artists and composers in the future. LIVERPOOLSOUNDCITY.CO.UK
PANEL SESSIONS BPI - THINGS OF GREAT BEAUTY Anyone can set up a record label these days. There is so much noise out there that it has become even more important that you have an eye for the holistic aesthetic. Looking at the great British labels as well as the new trailblazers set up by artists what lessons can be learned? Are we missing the point and is it all just about the music? MAKING SENSE OF SONGWRITING IN THE 21ST CENTURY SHUT UP AND WRITE THE HITS-DON’T FEAR CO-WRITING! From Ed Sheeran to Coldplay-all your favourite contemporary rock and indie artists are co-writing. Is co-writing to be feared or encouraged? And for those professional co-writers producing and adding value to groups- what trends and movements have they noticed in the ever-shifting tectonic plates that are the landscape of label and publishing A and R? LIVERPOOLSOUNDCITY.CO.UK
PANEL SESSIONS MPA HOSTS: CAN SHORT-TERM FREEMIUM DELIVER LONGTERM PREMIUM? A DEBATE ON STREAMING This panel examines the diverse range of competing platforms and the key differences between these services. How can we boost overall revenues and create equality? Beneath an increasingly polarised“Freemium Vs Premium” debate lies a diverse range of competing platforms - If streaming represents the future of recorded music, how can we boost overall revenues and ensure music publishers and composers receive their equitable share?
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PANEL SESSIONS MU- BRING ME A HIRE LOVE This session highlights the importance of the session player to the overall success of a project. This panel will be relevant to musicians, producers and industry alike. Calling all unsung heroes. Session players are the ultimate unsung heroes, supporting the big names on stage and in the studio – hired hands often vital to a project’s success. Whether you’re adding a thunderous breakbeat or string quartet to your masterpiece, or you’re an artist looking to support a developing career, session work can play a vital part. SCARY SYNC! An introduction to the world of music surrounding US horror TV genre. Learn how the music is sourced and how you are able to get your own music chosen for this incredible showcase. Learn what it takes to soundtrack the denizens of the dark! Portmanteau welcomes you to their chamber of musical HORROR featuring Zombies, Vampires and Werewolves - all as part of the US Horror TV genre. Strictly not for the faint of heart!
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PANEL SESSIONS SOUND CITY AND PLEDGEMUSIC REAL TIME DIRECT-TOFAN CAMPAIGN With traditional revenues diminishing, direct-to-fan is becoming a crucial revenue stream for artists at all stages of their careers - PledgeMusic and JUXDIT will give a valuable insight and case study into what it takes to run a successful campaign and will launch 3 campaigns for artists which will run over the four days of Sound City. UK MUSIC QUESTION TIME Though even Mystic Meg would find it hard to predict the outcome of this years’ General Election, UK Music will be working with whoever is in power. Have your say in this session on what industry or Government should do better and make a case for change.
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HOW? SESSIONS THE RISE OF THE CYBER GENERATION An insight into how the digital influencers have the power to shape consumers decision making, purchasing processes and how they can turn heads in any direction they wish. 5 WAYS TO BE MORE SOCIAL IN MUSIC� ALLAN BLAIR BEATON Delve into the exploration of the ways you can improve your social, gaining maximum engagement, measuring performance & general management tips in the current market. ARE YOU BEING ANTI-SOCIAL? THE GROWTH AND IMPORTANCE OF YOUTUBE FOR MUSIC ARTISTS AND LABELS A how and why to the importance of YouTube for music artists and labels, increasing subscribers, development strategies, myths surrounding YouTube and external video platforms. LIVERPOOLSOUNDCITY.CO.UK
HOW? SESSIONS ART ROCKER So you are obsessed with rock and roll but your skills lie less in banging out 3 chords and more in pointing a film camera in the right direction or designing the posters and record sleeves that make the bands look cool. This session will demystify this area of the industry and will give you the links, clues and contacts to set you on the way. EVERYTHING EVERYTHING INTERVIEWED BY GABBY SANDERSON An exciting interview with a band who have defied convention but still managed to make pop fans and indie cool kids swoon. Everything Everything will discuss their highly successful career & how they’ve navigated and carved out their niche in the music industry. Ask the band what you want to know in this Q&A session!
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HOW? SESSIONS LIES, DAMN LIES AND STATISTICS Within the creative industry there is a significant amount of reliance on statistics which has resulted in a market of data tracking and a darker market statistical manipulation to develop perceptions of greatness. What happened to that gut feeling? How is data is evolving to support the industry but what can it also remove from artistry? ITS A HIT‌. NOW LEAVE THE MONEY BY THE DOOR An insight into the increase of international music acts trying to gain opportunities within the UK music scene and how we, as a strong industry need to encourage their breakthrough. The UK music industry has a high profile as a result of talented artists, it is vital that the market nurture up and coming international acts to encourage their journey to breakthrough. Experts from this field will share insight on the tough to crack UK market - tips and strategies for both up and coming international and UK artists LIVERPOOLSOUNDCITY.CO.UK
HOW? SESSIONS IT’S NOT DIGGING COAL BUT IT CAN SOMETIMES FEEL LIKE THAT: THE THANKLESS JOB OF THE ROCK N ROLL MANAGER An insight into how as a manager, you can develop your strategy to progress to the next level. Lets discuss the logistics that are needed including your team, studio time and the big tour. PRS FOR MUSIC FOUNDATION PRESENTS... THE MOMENTUM MUSIC FUND - THE STORY SO FAR Since it launched in 2013, The Momentum Music Fund has had an impact on the careers of artists including Years and Years, All We Are, Lapsley, GhostPoet and many others. This panel looks at how much of an impact Momentum support has already had on the industry and how artists and their representatives can benefit from it in the future.
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HOW? SESSIONS STORMING THE PALACE Taking a peak behind the Wizard of Oz’s curtain and looking at how your band stands a better chance of getting on those festival line ups. Meet the people who can open up these opportunities for you and find out what they’re looking for. THE SYNC GATEKEEPERS…….FIGHT FOR YOUR RIGHTS It’s an often underestimated fact missed by artists that if their music and songs aren’t registered with the relevant collection societies then they are not going to get chosen for sync placements no matter how good their music is. this fascinating session will highlight how payment works in Europe and how lucrative placements can be that aren’t your hollywood syncs
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THE SOUND CITY MARKETPLACE IN ASSOCIATION WITH EDGE HILL UNIVERSITY INCLUDING THE SOUND CITY INNOVATION CONTEST Entrepreneurs will pitch their project idea to a panel of nationally and internationally recognised experts to get valuable feedback to propel their idea forward to investment SOUND CITY REAL TIME DIRECT TO FAN CAMPAIGN IN ASSOCIATION WITH PLEDGEMUSIC AND JUXDIT An amazing opportunity for artists to get funding and play at the Sound City Conference PLUS be in with a chance to play a main stage at the festival!
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THE SOUND CITY MARKETPLACE IN ASSOCIATION WITH EDGE HILL UNIVERSITY INCLUDING MEET THE AGENTS, VENUES, PROMOTERS, AND MANAGERS, THE SOUND CITY ROUNDTABLE SESSIONS An opportunity to get in front of some of the UK’s most influential agents, venues, promoters and managers. don’t miss this. ONE TO ONE BUSINESS CLINICS Get invaluable accountancy, insurance, legal advice from our expert advisors - Robertson Taylor, OJK, Jackson & Canter DRINKS RECEPTIONS Join all of incredible speakers and delegates for drinks during the Conference
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