BOOT TECHNOLOGY
BOOT TECHNOLOGY
FIT TECHNOLOGY Some of the biggest advances we’ve made over the last few years has been in fit technology, particularly Live Fit and Memory Fit:
LIVE FIT
MEMORY FIT PROCESS ALPINE BOOTS
MEMOLINK Memolink is one of the keys to Memory Fit – it’s our special plastic additive that’s been developed to work within Atomic boots. Memolink improves the moldability and stretch characteristics of our plastics and guarantees adhesion during and after the Memory Fit process.
MEMORIZE
IN ATOMIC REDSTER, HAWX AND BACKLAND BOOTS:
HAWX PRIME MEMORY FIT BOOT FIT STATION
HAWX ULTRA XTD
HAWX MAGNA
HEAT 2 min
BACKLAND
3. COOL Wrap the Memory Fit Cooling Pack around the boot. Cool the boot for five minutes to complete the perfect personal Memory Fit.
5 min
For more detailed information about the Memory Fit process, please consult the technical manual and FAQs at atomicbrandcenter.com
110
1. HEAT Put the liner into the boot and place both - the shell and the liner - into the Atomic Memory Fit Oven for twelve minutes (Backland*) / for five minutes (Backland Ultimate) (at a preset temperature of 117°C). 2. MEMORIZE Take the boot out of the oven and let your customer step into the heated boot while standing on the Memory Fit Cooling Mat. Attach the Cross Lace on the loose setting then ask your customer to hold still for two minutes to allow the boot to memorize their footshape.
12 min*/ 5 min
2 min
HAWX ULTRA
COOL
REDSTER CLUB SPORT
2. MEMORIZE Take the shell out of the oven, insert the liner and let your customer step into the heated boot while standing on the Memory Fit Cooling Mat. Close the buckles on the loosest setting then ask your customer to hold still for two minutes to allow the boot to memorize their footshape.
5 min
COOL
COMPLETE ADAPTATION With Memory Fit all three elements of the boot adapt to the foot – shell, cuff and liner – and memorize the entire footshape. Expansion can be up to 6mm in total forefoot width and up 10mm in total ankle width. The result is a permanent and complete anatomical fit.
HEAT
Atomic Memory Fit is one of the quickest heat-fitting technologies around, so you can totally personalize boots in a matter of minutes. In fact, it’s proved so popular we’ve added it to nearly every boot in the range, including Redster, Hawx and Backland boots.
1. HEAT Remove the liner from the boot and place the shell into the Atomic Memory Fit Oven for five minutes (at a preset temperature of 117°C).
MEMORY FIT PROCESS BACKLAND BOOTS
MEMORIZE
MEMORY FIT
BOOTS
Live Fit is a special adaptive zone we put on the lateral and medial sides of some of our boots. When you put the boot on, these zones instantly adapt to your forefoot shape and continuously readapt throughout the day for instant comfort, improved feel, better blood flow, warmer toes and happier feet.
3. COOL Wrap the Memory Fit Cooling Pack around the boot. Cool the Backland* for ten minutes / the Backland Ultimate for five minutes to complete the perfect personal Memory Fit.
10 min*/ 5 min
* Backland Carbon, Backland and Backland W
111