Atomic Alpine 2015/2016

Page 49

BOOT TECHNOLOGY

BOOT TECHNOLOGY

NEW IN ALL ATOMIC BACKLAND, HAWX MAGNA, HAWX AND REDSTER BOOTS:

FIT TECHNOLOGY Some of the biggest advances we’ve made over the last few years has been in fit technology, particularly Live Fit and Memory Fit:

LIVE FIT

BOOTS

MEMORY FIT

BOOTS

Live Fit is a special adaptive zone we put on the sides of some of our boots – lateral and medial for Live Fit and lateral for Live Fit Performance. When you put the boot on, these zones instantly adapt to your forefoot shape and continuously readapt throughout the day for instant comfort, improved feel, better blood flow, warmer toes and happier feet. Live Fit is featured on all Waymaker and Live Fit models.

BACKLAND

REDSTER PRO

Atomic Memory Fit is one of the quickest heat-fitting technologies around, so you can totally personalize boots in a matter of minutes. Memory Fit is available in the following boots: Redster FIS, Redster Pro, Hawx, Hawx Magna and Backland boots – a big chunk of our whole range.

PROCESS ALPINE BOOTS

PROCESS BACKLAND BOOTS 5‘

1. HEAT Remove the liner from the boot and place the shell into the Atomic Memory Fit Oven for five minutes (at a preset temperature of 117°C).

117°

2. MEMORIZE Take the shell out of5‘the oven, insert the liner and let your customer step into the heated boot while standing on the Memory Fit Cooling Mat. Close the buckles on the loosest setting then ask your customer to hold still for two minutes to allow the boot to memorize their117° footshape.

12‘5‘

2‘

1. HEAT Put the liner into the boot and place both - the shell and the liner - into the Atomic Memory Fit Oven for twelve minutes (at a preset temperature of 117°C).

2‘

10‘

117°

2. MEMORIZE 5‘ oven and Take the boot out of12‘ the let your customer step into the heated boot while standing on the Memory Fit Cooling Mat. Attach the Cross Lace on the loose setting then ask your customer to hold still for two minutes to allow the boot to memorize their footshape.

2‘

HAWX 2‘

HAWX MAGNA 10‘

COMPLETE ADAPTATION With Memory Fit all three elements of the boot adapt to the foot – shell, cuff and liner – and memorize the entire footshape. Expansion can be up to 6mm in total forefoot width and up 10mm in total ankle width. The result is a permanent and complete anatomical fit.just choose the bigger half-size boot and adjust it down.

117°

MEMOLINK 5‘

2‘ 3. COOL Wrap the Memory Fit Cooling Pack around the boot. Cool the boot for five minutes to complete the perfect personal Memory Fit.

°

5‘

12‘

2‘ 3. COOL Wrap the Memory Fit Cooling Pack around the boot. Cool the boot for ten minutes to complete the perfect personal Memory Fit.

10‘

Memolink is one of the keys to Memory Fit – it’s our special plastic additive that’s been developed to work within Atomic boots. Memolink improves the moldability and stretch characteristics of our plastics and guarantees adhesion during and after the Memory Fit process.

117°

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