Southern New Hampshire University
Marketing Curriculum (Online/On Location) Associate in Science Department Chair: Dr. Pat Spirou The associate degree in marketing provides students with a basic knowledge of the various aspects of the marketing discipline and augments it with additional knowledge in other business and liberal arts areas. This program is designed for students seeking entry-level positions in the marketing ﬁeld. Courses required in the associate program also meet the requirements of the bachelor’s degree program in marketing should students wish to pursue a Bachelor of Science degree later. Courses are 3 credits unless otherwise indicated. ACC 201 ACC 202 COM 212 ECO 201 ECO 202 ENG 120 ENG 121 IT 100 MAT 130 MAT 240 MKT 113 MKT 345 MKT/INT 433 MKT
Financial Accounting Managerial Accounting Public Speaking Microeconomics Macroeconomics College Composition I College Composition II Introduction to Information Technology Applied Finite Mathematics Business Statistics Introduction to Marketing Consumer Behavior Multinational Marketing Choose four (4) courses with MKT preﬁx Total Major Credits: 51
First Year Seminar: Scholarship for Success Credits: 3
Credits: 6 Total Credits: 60
Certiﬁcate Programs Certiﬁcate programs are designed for those individuals who need basic skills for entry-level positions or for employees who want to be promoted or transferred within their organizations.
Accounting (Online/On Location) Courses are 3 credits unless otherwise indicated. ACC ACC ACC ACC ACC
201 202 307 330
Financial Accounting Managerial Accounting Intermediate Accounting I Federal Taxation I Two ACC electives
Business Information Systems (Online/On Location) Courses are 3 credits unless otherwise indicated.
IT IT IT
Introduction to Information Technology Business Systems Analysis and Design Four IT electives (as recommended by the student’s advisor) Applied Finite Mathematics Discrete Mathematics
Human Resource Management (Online/On Location)
Courses are 3 credits unless otherwise indicated. OL OL OL OL OL OL
125 211 318 325 342 442
Human Relations in Administration Human Resource Management Labor Relations and Arbitration Total Rewards Organizational Behavior Human Resource Strategy and Development
Guidelines for Certiﬁcate Worksheets Starting a certiﬁcate program: Check off “Certiﬁcate Candidate” on a registration form, specifying the kind of certiﬁcate desired. Prior credits: Students may transfer credits from other accredited institutions for courses in which a minimum grade of “C-” was earned so long as an overall GPA of 2.0 or higher is transferred from that institution. Southern New Hampshire University does not accept as transfer credit co-ops, capstones, internships and student teaching taken at other institutions. Ofﬁcial transcripts should be submitted for analysis immediately after entering the certiﬁcate program. Students also may receive credit for equivalent prior learning by means of “CLEP,” Southern New Hampshire University institutional tests or portfolio assessments. Students should consult an academic advisor for more details. Note: Certiﬁcate candidates may use transfer or prior learning credit courses, but they must take four courses in residence at Southern New Hampshire University. Prerequisites: Various certiﬁcate courses require preparatory background. IT 210 requires IT 100 Introduction to Information Technology or appropriate work experience with computers. When waived for certiﬁcate candidates with appropriate work experience, prerequisite courses still remain as requirements for degree candidates (but may be satisﬁed by transfer- or prior-credit awards). Time limits: Most certiﬁcate programs are scheduled so that concentration courses can be completed within one year, but students are free to set their own paces. Satisfactory performance: A students must maintain a minimum cumulative grade-point average of “C” (2.0 on a 4-point scale) to receive a certiﬁcate. Worksheet maintenance: Although the university maintains ofﬁcial records, students are responsible for keeping their worksheets current by posting courses completed and grades awarded. Certiﬁcate conferral: The student must complete a petition for a certiﬁcate with the School of Professional and Continuing Education by September 1 for January 15 conferral, November 1 for May Commencement Ceremony, and May 1 for September 15 conferral. Credit earned: All credits earned in the certiﬁcate programs are recorded on students’ transcripts and may be applied to degree programs. Dual certiﬁcates: To receive another certiﬁcate, a student must take a minimum of four courses toward the second certiﬁcate.