Claudette Robinson, another member of the Miracles, said that while Rogers was her cousin, he was more "like a brother to me." "Bobby will be missed and mourned by many," said Robinson, who was once married to Smokey Robinson and serves as the Miracles spokeswoman. "Rest in peace, my brother of 'song.'
In addition to his work in The Miracles, Rogers was a part-time Motown songwriter; his most notable composition, authored with bandmate Smokey Robinson, was The Temptations' first hit single, "The Way You Do the Things You Do". Rogers also co-wrote The Temptations' 1965 hit "My Baby", Mary Wells' hit, "What Love Has Joined Together", The Contours' 1965 hit "First I Look at the Purse", (later covered by the J Geils Band), Marvin Gaye's 1966 Top 40 hit, "One More Heartache" and The Miracles' own 1964 Top 40 hit, "That's What Love Is Made Of", and their 1966 hit, "Going to a Go-Go". He is also noted for doing co-lead vocals on The Miracles' 1962 Top 10 smash, "You've Really Got a Hold on Me", and singing lead on the group's 1964 song, "You're So Fine And Sweet". Bobby was also reputed to be the group's best dancer, and was responsible for many of the Miracles' onstage routines, until the arrival of famed Motown choreographer Cholly Atkins. In late 2006, Bobby re-united with original Miracles members Smokey Robinson and Pete Moore for the group's first-ever extended interview on the Motown DVD release, Smokey Robinson & The Miracles : The Definitive Performances. Rogers continued to perform throughout the United States, Canada, and Europe with members Dave Finley, Tee Turner, and Mark Scott in the current incarnation of The Miracles, which made him, as of 2009, the longest-serving original Miracles member.