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Created by Kerrie Smith


Why?


 Why do you want to blog?  What will you blog about?  Who will your audience be?


Which “you”?


The purpose of your blog ď‚— defines the content ď‚— defines your persona


When?


 How often will you blog?  Will you do it at work or at home?


What platform?


Lots of choices  Blogger /Blogspot  Wordpress  Me.edu.au  Live Journal


What do you need?


 Blog title

 Description  Image/avatar

 Layout  Ideas for first topic


Principles


 Use plenty of white space rather than

concentrated text  Learn to insert images for interest  Your post does NOT have to be THE definitive answer  Encourage comments  Respond to comments  Visit & comment on other people’s blogs


Play around until you find a platform that suits you. Never be afraid to start again!

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