Rallio forSilversea
A STEP-BY-STEP GUIDE TO OUR SOCIAL MEDIA TURN-KEY SOLUTION
WhatisRallio?
Silversea partnered with Rallio, a social media platform, to offer Travel Advisors a turn-key solution to quickly and easily post Silversea branded content to their Facebook and Instagram pages.
WhyRallio?
The Rallio platform provides you with the following benefits:
• Set it and forget it: promote your business selling Silversea cruises with itineraries, videos, experiences, ships and more using auto-scheduled pre-made social media content with your own call to action, pushed to your social media platforms Instagram and/or Facebook
» Or optionally, you can approve/edit the posts before they get published
• Facebook, Instagram and LinkedIn: post Silversea content on both platforms at the same time
• Social Media Posts Library at your fingertips: take advantage of a library of pre-created posts that you can choose to
• Stay top of mind with your clients: publish highly engaging weekly content with your agency call to action, without having to do the hard work, meaning the content is already created for you schedule manually
• Easy to respond: Respond to client’s comments in one platform through Rallio
GettingRegisteredwithRallio
To register for Rallio, simply click here: (timezones,personalizedcalltoactionandmore!)
Settingupyouraccount
Upon registering, you will be asked certain information. Here, you can add your email, name, agency information, business address, language preference, time zone and password You will use this email and password when logging in and out of your Rallio account.
ConnectingyourFacebookPage
For Rallio, you will need a Facebook Page. Do you have a Facebook Page or a Profile?
In order to use Rallio with Facebook, you are going to need a Facebook Page. A Facebook Page is different from a profile because it is public facing. Unlike a profile, people don’t need to be your friends to see the content you publish and you can reach a wider audience than your immediate circle. A Facebook Page is more professional for small businesses, than a profile.
Let’s find out if you have a Facebook Profile or a Facebook Page.
Facebook Profile
A will look something like this - you do not have followers and likes, you have friends.
Facebook Page
A will look something like this - you do have followers and likes.
I don’t have a Facebook Page
If you don’t have a Facebook Page, don’t worry! It’s very easy to create one. Click here to learn.
I do have a Facebook Page
If you have a Facebook Page, you will have to connect it to Rallio. Follow these steps:
1. Log into your Rallio account. Use your email address 2. Once logged in, go to Setting> Social Profiles > provided when you registered along with the password we sent you via Email. “Connect Now”.
3. Log in with your personal Facebook credentials and click “continue as”.
4.
Click “Edit Settings” and select the business accounts you would need to sync to Rallio.
5. When connecting your profiles, the respective platforms will ask for varying permissions. All permissions must be accepted or the connection will not complete.
7.
6.
Click “Connect Now” next to the Facebook page you would like to sync to Rallio.
You’re ready to go! Your Facebook page is now connected to Rallio.
SyncingyourFacebookpagewithInstagram
1. Before you can connect your Instagram account to Rallio, you must first sync it to your Facebook page. To do so, follow these steps:
a. Visit your Facebook business page and click on “settings”.
b Click on the Instagram tab
c. Click “Connect Account”
d. Sign into your Instagram account on the pop up window.
e Now let’s connect Instagram to Rallio
2. Log into your Rallio account and head over to Settings > Social Profiles and click “Connect Now” next to the Instagram icon.
3. Log in with your personal Facebook credentials and click “Continue”
4. Click “Connect Now” next to the Instagram page you would like to sync to Rallio.
5 You’re ready to go! Your Instagram page is now connected to Rallio
UsingRallio
Once your accounts are connected, you will have the option to opt into the travel partner content that interests you. By default, you are enrolled into all travel partner content feeds so simply toggle off the ones you'd prefer to opt out of.
Update your posting times and cadence.
Changing your feed selections will update your scheduled content. You can either start a fresh calendar or keep the existing schedule and apply the changes in 30 days.
The monthly content calendar will be displayed like the image below:
Simply click on the day and time you wish to modify and a pop up will appear The pop up will ask if you wish change the time, type of content or even delete the post for that day.
Create Your Own Content
If you wish to create your own content, navigate to the creator tab Here you can create your own content in the post creator
Logging Back Into Rallio
To log into Rallio, visit www.Rallio.com.
Click the blue Login button where you will be asked to input the email and password you used when signing up.
It’ s time to get started using Rallio!
Thank you for taking the time to read through this guide, you are now ready to use Rallio.
To learn more about Rallio, watch our recordings where we walk you through the platform: Watch video tutorials here. If you have any technical or content questions, please reach out to the Rallio team who are available on Live Chat through the Rallio Platform.