Sign Builder Illustrated December 2014

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MAGNETIC MATERIALS “Fresh”-en Up Children’s Hospital Rooms Lafayette Hill, PA—Fresh Artists, an award-winning national non-profit, has already designed a new model of philanthropy where selected children’s works of art are scanned at extremely high resolution, printed in large format, and given as gifts to companies that donate to Fresh Artists. Funds raised deliver art supplies and art programs to severely under6

funded schools across the country. But thanks to a partnership with Visual Magnetics, in which the company adopted Fresh Artists as a corporate social responsibility partner, the nonprofit is now taking this artwork into children’s hospital rooms. Barbara Chandler Allen, founder and president of Fresh Artists, and her son

Sign Builder Illustrated // December 2014

Roger Allen, creative director, were working with a children’s long-term care facility in Philadelphia when they had a brainstorm. Visual Magnetics would enable them to create an efficient program of changing out artwork in children’s hospital rooms on a regular basis, giving young patients and their parents something fun to look forward to.

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