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NSSF has dozens of reports and industry indicator data available in our brand new online portal to help you better understand current market conditions. Here’s a sample of what you can find: INDUSTRY INTELLIGENCE REPORTS
NSSF® REPORT 2017 EDITION
Helping Our Members Make Informed Decisions
FIREARMS
RETAILER
THE
SURVEY REPORT | TREND DATA 2008-2016
THE
WITH FIREARM IMPORT AND EXPORT DATA
MARKET
This edition also includes manufacturing trends for ammunition as sourced from Census Bureau’s Annual Survey of Manufacturers (ASM) and import/ export statistics for firearms compiled from the U.S. International Trade Commission (USITC) are presented in conjunction with the AFMER numbers to provide a more accurate picture of the historical production that has been made available to the U.S. market. Used collectively, these data sources help to provide an overview of the firearms and ammunition manufacturing industries. Information on production, imports, exports and other manufacturing variables are only a piece of a more complex puzzle of the firearms industry. Other factors outside of the manufacturing sector, such as the retail sector, the economy and the political climate must all be taken into consideration. The limitation of the AFMER data is that it reflects historic trends; however, using the data in combination with other reports provides a more complete picture of the industry. Firearms and ammunition production provide a significant contribution to the national economy in terms of jobs, wages, and benefits. In addition, capital expenditures on materials (energy, equipment, fuels) help boost local economies.
ESTIMATED RETAIL DOLLARS
2016 $2.9 BILLION Source: Southwick Associates HunterSurvey/ShooterSurvey
NSSF®
NSSF®
RANGE
2016 SHOOTING SPORTS INDUSTRY
For Firearms Retailers
2017 EDITION
Providing a comprehensive overview of firearms production trends spanning a period of 25 years, this report is based primarily on the data sourced from the Bureau of Alcohol, Tobacco, Firearms and Explosives’ (ATF’s) Annual Firearms Manufacturing and Export Reports (AFMER). Every effort has been made to provide accurate and updated information so the reader may keep this edition as a reliable resource for trend information. Production data is a leading indicator of industry performance; this is especially true when combined with other valuable sources of information.
OPTICS MARKET SIZE
FINANCIAL BENCHMARKING REPORT
Helping Our Members Make Informed Decisions
IN THE UNITED STATES
OPTICS
This report provides both trend data and consumer survey information that will allow NSSF members to better understand optics categories such as: rifle scopes, spotting scopes, binoculars and range finders.
Prepared by: Southwick Associates, P.O. Box 6435, Fernandina Beach, FL 32035 Phone: (904) 277-9765, Fax: (904) 261-1145
INDUSTRY INTELLIGENCE REPORTS
FIREARMS PRODUCTION
NSSF® REPORT NSGA SHOOTING SPORTS PARTICIPATION
SURVEY REPORT 2017 Edition
2017 Edition
DISCOVER CCW / Instruction / Tactical Training
This is an annual study measuring the number of participants in 9 shooting sports and 2 net categories. Frequency of participation, demography and a geographic profile are included for hunting with firearms, bow-hunting, target shooting (handgun, rifle, shotgun, airgun and archery) as well as muzzleloading and paintball. State by state participation data is also included.
• Average number of students per class?
Clay Target Sports • Average price per round?
Handgun & Rifle • Number of lanes operating?
Range Revenue • How much customers spend on-site? • Percentage of revenue generated by source category? • Annual gross revenue?
Operational Expenditures • Average annual / hourly salaries? • Full and part-time? . . . and much more.
Prepared by: Southwick Associates, P.O. Box 6435, Fernandina Beach, FL 32035 Phone: (904) 277-9765, Fax: (904) 261-1145
Prepared by: Industry Insights, Inc. Columbus, OH (614) 389-2100
Also posted are historical and trend data for: • NSSF-Adjusted NICS Based on FBI NICS Background Checks, industry indicator for monitoring market conditions as related to firearm transfers.
• Hunting license sales. • Firearm imports, exports and U.S. production. • Excise tax collections on Firearms and ammunition.
Access all this and more today at NSSF.ORG.