The housing deficit evolution (in millions of units)
5,9
4.0
6,0 5,8
5,8
0.9
14.9
5,7
4.3
0.3
25.2
Permanent Housing
2.2
SP - 20%
8.9 0.4
Housing Defict
2.0
RJ - 9% Font: FGV
2007
2008
2009
2010
2012E
CHANGES IN THE INCOME DISTRIBUTION STIMULATED THE CONSUMPTION IN THE REAL ESTATE MARKET Evolution in the income distribution in Brazil (%) (millions of people) Class A/B
13 (7%)
Class C
66 (37%)
Class D
47 (27%)
Class E
49 (28%) 2003
+ 27
20 (11%)
million
93 (49%)
people
46 (24%) 30 (16%)
2008
+ 20
31 (16%)
million
113 (56%)
people
40 (20%) 16 (8%)
2014E
Font: FGV
Great player of this transformation
Residencial Casabella
50 years in the building construction business and solid foundations in the country
AND HOW CURY IS HELPING TO ELIMINATE THE BRAZILIAN HOUSING DEFICIT? Expertise in the segment
In 2012...
16 thousand
units built
Quality
Flex Mogi
Best costbenefit relation
Fast delivery
Growth in the sector
Country’s development
Making thousand of dreams come true
60’s BNH Creation
Foundation of Cury Construction
Residencial Parque dos Sonhos
MÉRITO Income R$ 4.000 to R$ 10.800
ÚNICO E DEZ Income R$ 3.100 to R$ 4.000
PQ. DOS SONHOS E COMPLETO Income R$ 2.400 to R$ 3.100
MEU LAR Income R$ 1.600 to R$ 2.400
FAIXA 1
FAIXA 1 Income up to R$ 1.600
Residencial Ăšnico Guarulhos
How to answer?
Focus on engineering
Cost Control Construction methods
Geographic presence The creation of Sales and Onleding Companies
Residencial Ăšnico Guarulhos
How to answer?
Focus on engineering
Cost Control Construction methods
Geographic presence The creation of Sales and Onleding Companies
Residencial Ăšnico Guarulhos
How to answer?
Focus on engineering
Cost Control Construction methods
Geographic presence The creation of Sales and Onleding Companies
Structutural masonry
Pre-shaped
Metallic forms
Residencial Ăšnico Guarulhos
How to answer?
Focus on engineering
Cost Control Construction methods
Geographic presence The creation of Sales and Onleding Companies
Residencial Ăšnico Guarulhos
How to answer?
Focus on engineering
Cost Control Construction methods
Geographic presence The creation of Sales and Onleding Companies
Residencial Ăšnico Guarulhos
How to answer?
Focus on engineering
Cost Control Construction methods
Geographic presence The creation of Sales and Onleding Companies
Challenge 3.080 units Area: 117 thousand square meters Location in between highways
Opportunity Largest launch of economic products in Guarulhos Best cost-benefit relation in the market Easy access
“
“
Biggest lauch in housing plan in the metropolitan region of São Paulo Embraesp
100% sold in 100 days 23 towers 17 floors Apartaments with and without garage Units with 2 bedrooms Full scale entertainment Revitalization of the surrounding area
Offers (100%) 70%
per year
1.266
606 90
182
Production (units)
353
582
2007 2008 2009 2010 2011 2012 R$MM
16.000
1.000 2007
2.000 2008
6.000
2009
8.800
2010
10.000
2011
2012
SP TOP Real State Award by the Embraesp ranking Recognised among the 10 largest construction companies in the sector
RJ Master Real Estate Awards – Ademi – RJ Winner in the category “Housing Project with Social Interest – Level 2”
We’ve received The Master Awards in 2012 from the hands of the Brazilian Vice President, an important recognition
22.000
27.000
16.000
2012
2013
2014
Residencial Jundiapeba Faixa 1 – Mogi das Cruzes
It’ll enable thousands of families realize their dreams
Will heat the construction sector
Brings development to Brazil
Residencial ร nico e Mรกximo Guarulhos
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