Denna Leifheit folds a pair of popular camouflage jeans at her store, Peaces of Fashion in La Salle. Camouflage continues to be a sought-after style. PHOTOGRAPHY BY SCOTT ANDERSON
Illinois Valley shoppers ‘crave’ jeans Distressed, skinny, pull-up and ‘mom’ jeans among popular styles By Ali Braboy
F
ashion shifted toward more comfortable clothing– sweatpants, leggings, etc. – when people found themselves working remotely and staying home more often during the pandemic. But jeans continue to be a very popular item, says Andrea Sugg, owner of Bold and
Curvy Boutique in La Salle. In fact, she’s been selling more jeans than leggings. “I think after quarantine, people craved that normalcy of wearing a jean,” she said. Even though people aren’t going out as much as before the pandemic, they’re still buying jeans whether for work or going to the store, she said. The seasons are changing
toward colder temperatures, as well, which is having an effect on those buying jeans. Skinny jeans continue to be a popular style and many people like the distressed look, which means ripped and frayed. A trend she has seen come back is the flare jean, which she said looks like a bell bottom with the skinnier leg and wide flare at the bottom.
“You can never have enough jeans.” Christine Pellegrini - owner, Amia Boutique
8 November 2020 | Illinois Valley Woman | A NewsTribune Publication
iv woman-1128.indd 8
11/12/20 8:57 AM
