Boost Sales In Your Ecommerce Business With Great Customer Service According to a 2014 report issued by AIMIA, who are the Digital Industry Association for Australia, measuring customer satisfaction, increasing sales, enhancing customer loyalty and improving brand/product awareness have been highlighted as the most important goals to focus on for 2015. At Alinga eCommerce we are a Brisbane agency specialising in Magento ecommerce and credit our success to being able to provide excellent, professional customer service to our customers. Here are some helpful tips that will help make your customer service team an invaluable asset to your business; that can help boost sales. Boosting Sales Multichannel support: These days it's crucial for your Brisbane Magento eCommerce store to be available across all support channels and providing a consistent and high-quality customer support experience. With customers being more empowered, informed and able to jump over to competitor’s Brisbane eCommerce websites with a simple tap on their smartphone screen, your cross channel presence and quality service will help ensure your company remains relevant. Track interactions with customers: Customers expect service with some personalisation when they do their online shopping. From a business point of view, it makes all the sense in the world, as it makes the job easier for your service team to provide a better shopping experience to customers by providing them with products they actually want. Online chat: Live chats are a great way to reassure customers that they are not alone when browsing products or making a transaction online. Having staff that can answer client inquiries in real-time can minimise the chances of clients clicking away to another site just because they couldn’t find a piece of information they needed. Live chats add credibility to your business and are instrumental in being able to increase sales in your Magento online store. Provide timely responses, always: Online shoppers have an incredibly short attention span so being able to engage with them is essential to boosting customer loyalty and increasing sales. Provide a customer service-mail: Yes, online shoppers have short attention spans, but many of them are also in a hurry. Therefore, providing a customer support e-mail allows them to submit questions and hopefully hear back from your team in a timely manner. Customers will always appreciate a timely response that answers their particular questions. Thus, they are more likely to continue engaging with your business and likely to become repeat customers.
Customer service is often regarded as the frontline of any business, and making sure you have qualified, professional staff talking to your customers is one of the most effective ways to boost sales. For more tips on how to provide excellent customers service for your Magento online business, contact Alinga eCommerce now for more information.