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GET TO KNOW YOUR CUSTOMER
A 360 VIEW OF VOICE INTERACTIONS O
basic transactions. Receiving a personalised service means customers are more inclined to trust a brand. A smart telephony platform can be a great place to start – offering contact centre agents a 360∞ view into all the customers they speak to, from their previous interactions with the brand, down to their personal preferences.
TRACY RYAN Tracy is the Global Marketing Director for Natterbox.
Nowadays, brand loyalty is one of the hardest assets for businesses to gain and retain. Competition is rife in all industries and customers have access to a myriad of options at their fingertips meaning they do not hesitate to change providers if they’re unhappy with a service. This means businesses are under pressure to deliver better customer service than ever before – which starts by taking every opportunity to get to know your customer. Despite all the communication channels available, the phone continues to be one of the most used and loved. It is also the best platform to communicate on a personal level and build relationships with customers beyond
Natterbox’s new Freedom interface, which is fully embedded within Salesforce®, enables
‘Despite all the communication channels available, the phone continues to be one of the most used and loved.’
contact centre agents to take their customer interactions to the next level. More work can now be done within a single window, and functionalities such as Listen In, Voicemail Drop and deferring wrap-ups can be easily managed within the interface. This can have a significant increase in efficiency. In addition, Freedom gives sales agents on the move, the power to work from anywhere, on any device they choose – the data they gather from phone calls will still be immediately pushed within Salesforce®. Thanks to Freedom, agents will have 24/7 access to up to date CRM information on any potential or existing
Natterbox is a global, cloud-based telecommunications company with offices in London, Chicago & Sydney. The world’s 1st global business phone system, 100% embedded and managed with Salesforce. Our technology can help you make and receive calls, retreive records & automatically log calls within the relevant objerct in salesforce
